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Mazda: Penn & Teller

Mazda turned to magic to highlight its refreshed CX-5, bringing in Las Vegas staples Penn and Teller to saw the CUV in half. The glitzy spot has a very Sin City feel to it, although considering some of the ads we've seen tonight, it's short on shock value, humor and heart-tugging imagery. Have a look, though, and let us know what you think.

Mazda6 Skyactiv-D racecar gets first win at Road Atlanta

Mazda has a long motorsports history, and one that is peppered with fascinating cars. The latest chapter in Mazda's racing story has just been written, as Joel Miller and Andrew Carbonell have driven the Visit Florida Racing Mazda6 Skyactiv-D to the car's first ever victory at the Rolex Grand-Am GX race at Road Atlanta. The win marks the first ever for Mazda's diesel-burning, production-car based Skyactiv-D racer, and the first win for a diesel-powered car in a Grand-Am event.
In fact, it was a particularly good day for the Mazda Motorsports team, as a Mazda6 also picked up the third finishing spot at Road Atlanta. Director of Mazda Motorsports, John M. Doonan, said of the racecar, "We've always said that the best street cars make the best racecars, and, with more than half of the components in the race engine being shared with the street engine, this program is a solid proof-point."
SpeedSource Engineering, which helped to build the Mazda6 racer, was greatly heartened by the car's performance in just it's fourth-ever race. Owner Sylvain Tremblay called the victory, "a tribute to the thousands of hours of hard work over many months," continuing, "The normal plan with a new car is to spend the first year in development, the second year seeking race wins, and challenging for a championship in year three. We are already at our year-two status after four races. We can't wait to get to the Belle Isle course in Detroit for round five."

Mazda will decide who gets the MX-5 RF Launch Edition, like it's Ferrari or something

When Mazda introduced the 2017 MX-5 Miata RF at the 2016 New York International Auto Show, the vehicle came as a surprise. Everyone was expecting a new Miata variant, but no one thought it would be a retractable fastback, especially one that looks this good. Mazda listened to all of the positive feedback and decided to offer the same vehicle from the auto show as a limited-edition model. But you can't just go down to the dealer and place an order, at least for now. It's called the MX-5 Miata RF Launch Edition, only 1,000 of them will be made, and they'll go only to Mazda's "valued customers." Instead of opening up orders to anyone, Mazda took a page out of Ferrari's book and is extending invitations to customers through email. The chosen few will have a specific amount of time to preorder the limited-edition model before the automaker gives everyone the opportunity to buy one, assuming there are any left. You might remember that Mazda did a similar thing with the first ND Miata roadsters – the 2016 MX-5 Launch Edition went to the first 1,000 customers that placed orders on www.longlivetheroadster.com. The Launch Edition is painted Machine Gray with a black roof panel and has Auburn Nappa leather on the inside – the same combination as the debut car. Future MX-5 RF models will be available with the same paint and leather, but will miss out on the black roof and special badges. Launch Edition buyers will also get a numbered Tourneau watch with the vehicle, and will only have just one choice to make – manual or automatic transmission. (We know which we'd choose.) Pricing for the RF Launch Edition has not been released, but we expect the regular RF to come in a little higher than the roadster's $25,750 base price. The MX-5 RF will go on sale early next year. Related Video: Featured Gallery 2017 Mazda MX-5 RF: New York 2016 View 13 Photos News Source: MazdaImage Credit: Live photos copyright 2016 Drew Phillips / AOL Mazda Convertible Performance mazda mx-5 rf