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Autoblog fan favorite car ads from Super Bowl XLIX

Super Bowl XLIX is in the books, and the New England Patriots emerged victorious. Of course, if you're like us, the big game wasn't so much about the battle between the east coast and west, so much as a fight between the world's automotive advertisers. We collected and collated all of last night's new ads and put them together for you to vote on. And yes, we're limiting this year's contest to last night's new features. That's why you aren't seeing Dodge's epic Wisdom among our collection of commercials, and it's a similar story with Chevrolet's Truck Guy Focus Group series, which highlights the new Colorado. You can still vote for your favorites. We won't be closing the voting on our Super Bowl page, so while the winners and losers are correct as of this writing, it's entirely possible that there could be some changes in the rankings as time goes on. So, without any further ado, here are the winning ads based on your voting. Nissan: With Dad Fiat: Ready For Action Jeep: Beautiful Lands BMW: Newfangled Idea Mercedes-Benz: Fable NASCAR: America Start Your Engines As for those ads that failed to impact you, loyal readers, Toyota was the absolute, undisputed loser. The Japanese brand ran four ads in total – two for Toyota and two for Lexus – and all of them have negative tallies as of this writing. Lexus' Make Some Noise and Lets Play and Toyota's One Bold Choice and My Bold Dad both had very weak showings among the commercials that aired, although they weren't alone. Neither Mazda nor Kia scored particularly well, despite featuring celebrity magic act Penn and Teller and former James Bond, Pierce Brosnan, respectively. Chevrolet was the winner of the losers, as of our writing, recording the fewest downvotes for its audience-punking The Big Game ad. If you want to take a second look at the losing ads, you can head back to our Super Bowl page for the complete collection. But for now, head into Comments and let us know what you think of the results.

Mazda CX-3 details come to light

Mazda may be working on a new CUV, according to Auto Express. Reportedly called the CX-3, the small crossover will be engineered to take on the likes of the Ford EcoSport and Nissan Juke, but with a focus on fuel efficiency and engaging driving characteristics.
The report names no sources, but says the CX-3 will benefit from a new small-displacement diesel engine. The 1.6-liter oil burner will be joined by a 1.3-liter gasoline engine when the vehicle debuts in 2014. Auto Express reports the model may bow as a front-wheel drive offering only, with no all-wheel-drive option.
And what will it look like? Word has it Mazda will continue to leverage the face we've seen on the current CX-5 (pictured). That means the company's shield grille will make the jump, but with more plastic lower body cladding. Inside, Auto Express says the CX-3 will offer buyers fold-flat rear seating for extra cargo capacity.

2016 Mazda MX-5 Miata shows off perfect 50/50 weight balance

When I attended the first drive event for the Japanese-spec 2016 Mazda MX-5 Miata in Spain earlier this year, I was blown away – and not just by the car. I was blown away by the charts and graphs Mazda's engineers brought along, showing how every little facet of the ND Miata was finely tuned for pure driving perfection. It's like rocket science. Only cooler. One of the most important parts of the Miata package is its weight distribution. The 2,332-pound roadster must achieve a perfect 50/50 balance, with a driver inside. That's not easy. But it has to be done. Only the best for the Miata. In this video, Mazda shows off the Miata's balance by putting it on an aluminum balance beam, to see if the car stays perfectly centered. You can probably guess the outcome, but watching it all take place is super cool, especially with commentary by Mazda engineer Dave Coleman and MX-5 program manager Rod McLaughlin. How does the 50/50 balance help the Miata's handling out on the road? You'll have to wait until the embargo on driving impressions for the US-spec car lifts. We'll have the full scoop at 3:01 AM Eastern on Monday, June 1. In the meantime, get a sneak preview of the new Miata in the video below. Autoblog readers got a closer look at the 2016 MX-5 at our Cars & Coneys meet-up, and as you can see, the excitement for this car is definitely real.