2008 Mazda Mx-5 Miata Grand Touring Convertible 2-door 2.0l Only 3,000 Miles!!! on 2040-cars

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Mazda on sales upswing in Europe but won't build there

Auto sales in Europe have been a tricky proposition for some years, but Mazda has seen some success on the backs of the CX-5 and new Mazda6. According to a report form Automotive News Europe, though, that doesn't mean we should be looking for the Japanese manufacturer to set up production operations there.
Mazda's European CEO, Jeff Guyton, explained to AN that "Our intention is to have manufacturing scale. That gives you scale economy and quality through repeatability." In other words, a big honking plant in one part of the world is preferable to a half dozen small factories building the same vehicles.
European sales for Mazda are up 5.4 percent in the first half of 2013, with 74,000 units sold. That kicked the Zoom-Zoom brand's market share up from one to 1.2 percent. Small gains, but gains nonetheless. According to Guyton, Mazda would need to sell 200,000 units of just one model in Europe for local production to make sense. Mazda's best European year saw 320,000 units sold across the entire range.

Mazda Miata celebrates 25 years of rocking our worlds

For its birthday it hasn't been profiled on 60 Minutes or been to Jay Leno's Garage, doesn't go on a retrospective tour of vintage racetracks or get a special Spyder Zagato edition. That doesn't mean we think any less of the Mazda MX-5 Miata, the roadster with a simplicity that was as enjoyable as it was barely believable when it arrived in 1989. A quarter of a century and three generations later, the Miata remains the go-to roadster when you want easy, balanced and economical thrills.
It grew from a 116-horsepower speedster with a five-speed manual transmission and a curb weight of 2,116 pounds, to a 167-hp go-kart with a five-speed manual coming in at 2,480 pounds (in Sport guise). Along the way it's picked up hundreds of awards, including 14 nods on Car and Driver's "10Best" list, its most recent eight-year streak coming to an end last year, the Guinness Book of World Records title as "Best-Selling Two-Seater Sports Car" and innumerable trophies as weekend racer extraordinaire.
We'll see the fourth generation at next year's Chicago Auto Show, and we're certain to hear more about its 25-year milestone this year. Until that happens, enjoy the images above and the gallery and press release below.

Mazda shows lightweight MX-5 Spyder and Speedster at SEMA

Ever since Mazda dropped the first teaser on us last week, we've been looking forward to seeing what it had in store for us at SEMA this year. Now we've seen it what Mazda has dubbed the MX-5 Spyder and MX-5 Speedster, and they were worth the wait. The Spyder goes vintage with a silver paintjob and a brown top stretched overhead. It also has an aero kit, grille, and tonneau cover done up in carbon fiber, rides on 17-inch wheels, and features a natural leather interior. The blue Speedster, meanwhile, goes for the stripped-down, wind-in-your-hair experience. It has no roof or windshield, just a tiny deflector at the front of the dashboard. It's dropped an inch closer to the ground on an adjustable coilover suspension with 16-inch alloys, and features a center-exit exhaust. Carbon fiber helps trim 250 pounds from the curb weight, along with a stripped out interior trimmed in Alcantara. Both look pretty slick, and disappoint only in so far as they (like so many of their predecessor concepts) won't be heading for production. If they were, we'd be hard pressed to choose between the two. Which would you go for? Mazda Reveals Extreme Lightweight Design Concepts at 2015 SEMA MX-5 Concepts Display Two Different Takes on Staying True to Pure, Lightweight Sports Car Philosophy LAS VEGAS (November 3, 2015) – Mazda revealed two design concepts today at the SEMA Show in Las Vegas, based on its all-new 2016 MX-5 Miata—MX-5 Spyder and MX-5 Speedster—demonstrating two vastly different takes on lightweight, open-air performance. Lightweight. Fun-to-drive. Roadster. Those three tenets have served as the foundation for the Mazda MX-5 Miata since its 1989 introduction and continue to serve the new fourth-generation model. Focused, lightweight engineering is a guiding principle of every Mazda vehicle made with SKYACTIV Technology, allowing for greater efficiency, improved performance and agile handling dynamics. But what if that sense of lightweight performance were taken to the extreme? What if Mazda's North American designers harkened back to vintage roadsters to create thoroughly modern, bespoke concepts for what a lightweight performance car should be The results would be the MX-5 Spyder and MX-5 Speedster concepts. "Both MX-5 Spyder and MX-5 Speedster are uncompromising designs that highlight the core strengths of MX-5," said Ken Saward, design manager, Mazda North American Operations.