2006 Mazda Mx-5 Miata Touring Convertible 2-door 2.0l on 2040-cars

Auto blog

Toyota, Mazda drop Takata as Mitsubishi, Subaru weigh options

It's not a very good time to be Takata right now. Fresh on the heels of longtime partner Honda ditching them, Toyota and Mazda have both come out and said they will not use the company's airbag inflators if they continue to rely on ammonium nitrate. Bloomberg reports that Subaru and Mitsubishi are also contemplating a divorce. "The inflator using ammonium nitrate produced by Takata will not be adopted by Toyota," President Akio Toyoda said during a briefing today. "What's most important above anything else is the safety and peace of mind of customers." Mazda echoed that position, simply saying it "will not use Takata airbag inflators which contain ammonium nitrate in our new cars." When you lose three huge OEM accounts in as many days, it's certainly going to have a deleterious effect on your fortunes. In Takata's case, that's meant a staggering 39-percent drop in their share price over the last three days. Yesterday alone, the company saw a 6.2-percent fall, Bloomberg reports. As the business publication reports, though, Takata isn't going down without a fight. The company is "considering some plans to survive," including a fundraising plan that will see it potentially offer up additional shares for sale. Still, at least one analyst doesn't see whatever company survives staying involved in the airbag inflator business. "I really don't see how they're going to be able to survive as an inflator manufacturer," Valient Market Research founder Scott Upham told Bloomberg. "When your major clients publicly come out and say that they're not going to use your products anymore, it makes this very difficult to sustain your business." News Source: Automotive News - sub. req.Image Credit: Carlos Osorio / AP Honda Mazda Mitsubishi Subaru Toyota Safety supplier

2014 Mazda6: Introduction

An Extended Stay With The Sexy Six
The new-for-2014 Mazda6 sedan is more than just a pretty face. For Mazda, it marks the company's best effort yet at competing in the highly competitive midsize sedan segment, all the while staying true to the brand's core value of offering high levels of driver involvement above all. We certainly came away impressed after our first drive of the sleek Six in France last fall, and we knew right from the start that this would be a car we'd want to spend a lot of time with back here at home.
So with that in mind, the folks at Mazda graciously agreed to loan us the fully loaded Soul Red tester you see here for a one-year stay in the Autoblog long-term garage. Because of how important this car is to the segment, and to Mazda as a brand, we know there's going to be a lot to talk about it over the next 12 months. Right now, though, allow us to introduce you to the newest member of our long-term family.

Mazda 787B and Vision Gran Turismo tower over Goodwood in 131-foot sculpture

Mazda is being honored at the 2015 Goodwood Festival of Speed by getting the space to create the event's annual sculpture outside Goodwood House. Given this year's theme of "Flat-out and fearless: racing on the edge," the Japanese automaker is showing off two of its racers at the very top of an intertwined spire that rises over 131 feet above the motoring event. The statue's design is the work of artist Gerry Judah, and it's made from over 132 tons of steel, including 418 beams, towering over the event. A Mazda 787B, the only Japanese car to ever score an overall victory at the 24 Hours of Le Mans, and the company's LM55 Vision Gran Turismo concept are featured at the very top. Spectators can certainly get a good view of the racers, too, because the sculpture twists to actually hang the cars above visitors. "Gerry has faithfully expressed our brand in a striking and beautiful structure that is clearly Kodo. There is a lightness and strength to the sculpture, yet it gives the cars movement and energy," said Ikuo Maeda, the General Manager of the Design Division at Mazda, in the announcement about the statue. Each year, Goodwood selects an automaker to create an artistic piece with the brand's vehicles outside of the estate's manor. Mazda shares some very prestigious company in being picked, too. Often rising high into the sky, in the past we've seen outstanding work from Audi, Alfa Romeo, Jaguar, and Porsche. Goodwood celebrates Mazda's motorsport heritage Mazda is the subject of the central feature at the 2015 Goodwood Festival of Speed Immense sculpture features Le Mans-winning Mazda 787B and LM55 virtual racer Goodwood / Leverkusen, 25 June 2015. Mazda's racing heritage is the centre of attention at this year's Goodwood Festival of Speed. The central feature of the annual motoring event is a spectacular 40-metre high sculpture in front of Goodwood House featuring two Mazda racers bursting into the sky on a twisting track of steel beams. Inspired by Mazda's KODO – Soul of Motion design, the creation of artist Gerry Judah conveys a grace and agility that disguises the complexity of the installation, which is made from 120 tonnes of steel. Each of the 418 steel beams is stacked at a different angle, curling the structure so that the cars at the top actually hang over the spectators below.