2001 Mazda Miata Base Convertible 2-door 1.8l 106000 Miles Runs Great on 2040-cars

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Mazda announces live-streaming vehicle intro on Xbox

In April, Mazda introduced a marketing campaign titled "Game Changers" to showcase how certain people have made significant impacts in their respective sports, and now it's the Japanese automaker that is changing the game by creating an innovative way to launch a new product. Mazda is teaming up with Xbox to offer a first-of-its-kind live-streaming global debut of a new product. Mazda didn't say which model will be debuted, but our guess is that it will be the next-generation Mazda3.
The actual reveal will take place at 9 pm on June 26 during a live concert from the band Metric in New York City, but there will be other live events preceding the concert in Melbourne, St. Petersburg, Istanbul and London. Mazda will be promoting the event on social media using the hashtag #GameChanger, and there is also a contest on Xbox where one winner will receive $2,500 to attend a music event of their choice. Scroll down for the full details of the contest and vehicle debut event.

Japanese automakers ramping production for renewed American sales

The 2011 earthquake and tsunami that struck Japan took quite the toll on the automotive industry in that nation. Not content to lean on that tragedy as excuse for slagging sales, the Japanese automakers are planning on a major production expansion in North America. The aim is to reclaim the market share lost from the Tsunami-based dip, and overcome a dollar/yen exchange rate that makes exporting to America unprofitable.
Following the Tsunami, Japanese automakers ramped up production in their North American facilities to compensate, but according to Automotive News, Nissan, Honda and others have all reported plans for still-further increased production in the year ahead. As part of this ramp-up, Mazda will open a facility in Salamnca, Mexico before March of 2014. Part of that increase in output is 50,000 units of a Toyota-badged compact car, which Mazda will produce.
Other Mexican production facilities opening include a Honda plant, which will open in Spring 2014 in Celaya, and a Nissan plant, set to open later this year in Aguascalientes. Nissan also said that it will need another plant in North America within the next five years. According to Nissan Boss Carlos Ghosn, the company aims to raise its stake in the US market from 8 percent to 10, and adding production will help achieve that goal. Even Mitsubishi is aiming to boost production at its Normal, Illinois plant. Production of the Outlander Sport is currently at 50,000, which Mitsubishi wants to raise to 70,000.

Mazda6 GX Grand-Am racer goes where no diesel sedan has gone before

There has never been a four-door diesel sedan in the Grand-Am series, until now: The blunt, bewinged grille of the Mazda6 GX has blown right through that wall. It's said that racing improves the breed, but usually the breed has gone on sale when the racing begins. One of the unusual aspects of the Mazda6 GX, on the other hand, is that while the diesel won't go on sale to the public until later this year, it will already have tasted racing blood by the end of the day. That kind of reversal is more likely found with super coupes like the Lexus LFA and Honda NSX.
Mazda has taken class wins at Daytona's 24-hour race a whopping 23 times since 1975, most recently in 2010 with the RX-8 in the GT class. This year the Hiroshima company decided to show off its SkyActiv technology, then turned things up to eleven by opting for its SkyActiv-D instead of the more conventional SkyActiv-G gas engine to run in the new GX class. It will be joined by competitors like the Lotus Evora and Porsche Cayman in the class, nevertheless, at 2.4 liters, it's the smallest engine on the grid.
Time has not been a friend, either - Mazda said that the first five SkyActiv-D engines off the production line went to Speed Source in Coral Springs, Florida, the company that preps Mazda's race vehicles. Still, race driver Jonathan Baumarito on the #70 car said that although the engine's been on the dyno since February of last year, it's only been in the car for about a month and there have been only a couple of test days.