1990 Mazda Miata Base Convertible 2-door 1.6l on 2040-cars

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Mazda mulling furniture, designer goods in bid to command higher prices

Brands like Porsche and Ferrari make a mint every year by selling branded lifestyle goods like shoes, hats and even wilder items. Bugatti takes things to the extremes with things like its $84,000 belt buckle. These products not only make their respective companies some extra money, but they reaffirm their high-end design aspirations to wealthy buyers. However, the next firm possibly dipping its toe into this upscale pool is a bit more mass-market - Mazda.
That's right. The Japanese automaker best known among enthusiasts for its segment-defining Miata and rotary engines is considering its own line of luxury goods in the coming years called Mazda Design. The project is the brainchild of styling boss Ikuo Maeda, and according to Automotive News, he has backing from company CEO Masamichi Kogai. Although the green light isn't quite on yet, Maeda is already brainstorming. "Not only furniture, but I'd like to build a Mazda Design brand. That's my dream," he said to Automotive News.
The possible project is just one aspect of Mazda's move to become a near-premium brand. According to Automotive News, it wants to see higher transaction prices partially by offering more stylish design than its rivals. Launching a line of luxury goods is meant to communicate this new focus to customers.

Toyota, Honda, Mazda and Nissan recall 3.4 million vehicles for faulty airbags

Most vehicle recalls that take place these days are a result of some problem that happens during the manufacturing process by the automaker, but as we see here, parts suppliers can also factor in to problematic safety issues. Automotive News is reporting that a total of 3.4 million vehicles produced by Japanese automakers between 2000 and 2004 are being recalled globally due to faulty airbags produced by an outside supplier, Takata Corp.
According to the report, vehicles from Toyota, Honda, Nissan and Mazda are being recalled because of passenger front airbags that do not inflate properly. Globally, Toyota is said to be recalling around 1.73 million cars including 510,000 in the US composed of Toyota Corolla, Matrix, Sequoia and Tundra as well as the Lexus SC430 for the 2001 through 2003 model years; this is the second time this year the 2003 Corolla and Matrix have been recalled for an airbag problem. Honda is recalling 1.14 million models, Nissan another 480,000 and Mazda 45,463. The article says that Takata supplied faulty airbags to non-Japanese automakers, but it did not specify which ones.
Honda and Toyota have released information on their own websites about the recall, while Nissan and Mazda have not yet commented. Read official press releases from Honda and Toyota, below, and look for updates as we have word from the others.

Mazda to reveal MX-5 Miata Club Edition in New York

Mazda is bringing a new version of its latest MX-5 Miata to the New York Auto Show. And while it's giving us very little to go on at the moment, from what we can tell so far, it looks promising. For starters, it's called the Club Edition, which speaks to us of enhanced performance – particularly on the track. For another, the statement below highlights the "maximum driving enjoyment" the existing MX-5 was "designed to deliver," and then proceeds to claim that the Club will "amplify that experience, harking back to the early lightweight sports cars that inspired it, but serving as a beacon for the future as a thoroughly modern, sophisticated package." Hopefully, then, it'll serve as some sort of road-going mid-point between the stock version and the Global Cup racing concept pictured above. We'd expect the 2.0-liter four-cylinder engine to carry over likely unchanged with its 155 horsepower and 148 pound-feet of torque, but with the potential addition of a stiffened suspension, upgraded rolling stock, revised aero, enhanced cockpit and maybe some excess weight trimmed out – although the new Miata doesn't have much to lose as it is. In any case, we're excited. Related Video: 2016 MAZDA MX-5 MIATA CLUB EDITION TO DEBUT AT NEW YORK INTERNATIONAL AUTO SHOW - 2016 MX-5 Club represents most aggressive road-going version - IRVINE, Calif., March 25, 2015 /PRNewswire/ -- Ready to join the Club? The 2016 Mazda MX-5 Miata Club edition, that is. Mazda North American Operations (MNAO) will be introducing the North American-spec MX-5 Club next week at the New York International Auto Show. The MX-5 Club represents the most aggressive road-going iteration of Mazda's fourth-generation flagship roadster. The 2016 MX-5 sheds approximately 150 lbs. from its predecessor through use of lightweight, efficient SKYACTIV®1 TECHNOLOGY, now weighing 2,332 lbs. when equipped with the standard SKYACTIV-MT six-speed manual transmission (2,381 lbs. with the six-speed automatic). Powering all North American models will be a 2.0-liter SKYACTIV engine, rated at 155 horsepower and 148 lb-ft of torque. Shorter than the first-generation MX-5 that initially graced U.S. shores in 1989, yet wider than the outgoing model and with its engine lower and farther back in its chassis, the 2016 MX-5 is designed to deliver maximum driving enjoyment.