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Mazda: Penn & Teller

Mazda turned to magic to highlight its refreshed CX-5, bringing in Las Vegas staples Penn and Teller to saw the CUV in half. The glitzy spot has a very Sin City feel to it, although considering some of the ads we've seen tonight, it's short on shock value, humor and heart-tugging imagery. Have a look, though, and let us know what you think.

Masamichi Kogai new Mazda president and CEO

There's some executive rearranging going on in the top suite at Mazda Motor Corporation in Japan, with current CEO Takashi Yamanouchi telling reporters there "I'd like to hand over the work to younger people" now that the company has returned to profitability. Yamanouchi became CEO on November 19, 2008 of an independent Mazda that had to fight for its future in the immediate aftermath of the global financial crisis. What followed was four years of losses before finally getting back to black last year.
Masamichi Kogai (pictured) will be appointed the new president and CEO on June 25, pending approval at the company's annual general shareholders' meeting. Kogai assisted Seita Kanai with the production-efficiency initiative that Mazda called Mono Tsukuri Innovation, which worked to give export-dependent Mazda the best chance at profitability in spite of a rising yen. Kogai, lately in charge of production and purchasing, has been with the company since 1977 and worked in areas from R&D to logistics.
Kanai, who headed the Mono Tsukuri effort and was among the leadership on Skyactiv, will be promoted from executive vice president to vice chairman. Akira Marumoto will become executive VP of Mazda and assistant to new president Kogai. Yamanouchi will remain Chairman of the Board. There's a short press release below to make it official.

Mazda CX-5, Mazda6 and Mazda3 could stall due to software glitch

Mazda is recalling 262,220 vehicles due to a software error that could cause the engine to unexpectedly stall out. The recall affects 2018-2019 CX-5 crossovers, 2018-2019 Mazda6 sedans and 2019 Mazda3 models.  According to NHTSA recall No. 19V497000, which was filed June 27, a programming issue in the powertrain control module (PCM) on select Mazda vehicles could cause the engine to shut down. More specifically, "the software controlling the hydraulic valve clearance adjuster may operate improperly when transitioning from cylinder deactivation to full cylinder activation modes." This could potentially cause the intake valve rocker arm to come out of position and hit something else in the engine. If this occurs, the engine could misfire, the engine could lose power, and the Malfunction Indicator Light would be triggered. The recall affects 143,004 2018 CX-5s, 81,236 2019 CX-5s, 18,295 2018 Mazda6s, 2,551 2019 Mazda6s, and 17,134 Mazda3s. Some cars from those model years received the improved software at the factory and won't be affected by the recall. Although the first report of a related issue was chronicled in January 31, 2018, no injuries tied to the problems have been reported. Mazda is expected to start its recall on or before August 26, 2019, and will reprogram the PCM with improved hydraulic valve adjustment control programming for free. Contact Mazda at 1-800-222-5500, reference No. 3719F, for more information.