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China's FAW now building all three Mazda6 generations

The Chinese auto market is one of the most interesting in the world to look at. Its automakers appear to still be figuring things out and remain open to experimentation. For example, at this moment, you can buy new copies of all three generations of the Mazda6 from showrooms there.
Mazda joint-venture partner FAW recently introduced the latest generation to China as the Mazda6 Atenza, according to Just Auto. Yet buyers still have the option of getting the previous generation as well, which is sold as the Mazda6 Ruiyi. Obviously, that isn't too remarkable - companies in the US have briefly sold two generations of the same nameplate simultaneously for brief points in the past, and the practice is much more common in developing markets. However, Chinese consumers still have the third choice, too - the first-generation model that dates back to the early 2000s, is still on offer, known simply as Mazda6.
While it would be hard to imagine selling three generations of the same models at once in the US, the idea is an interesting one. We enjoyed our long-term test of the latest generation, and the previous models weren't bad cars either, so provided there's a healthy difference in pricing and marketplace confusion is limited by differing names, we can see it working. If nothing else, it's a fascinating illustration of how broad China's developing auto market really is.

Weekly Recap: Diesel scandal continues to fuel VW's woes

Volkswagen's woes continued this week when it was delisted from the Dow Jones Sustainability Index and stripped of awards. Senators are also lining up to advocate for criminal and civil action against the automaker, and its consumer reputation is in tatters. Put simply, it's been another rough period for VW. Despite this, the company eked out a sales gain of less than one percent in September, though that was well behind the overall market's performance. Sister brand Audi, which sells a diesel A3, was less affected, posting a 16-percent gain in September. Revelations that Volkswagen rigged millions of diesel-powered cars around the world didn't surface until September 18, so the full sales impact of the ongoing scandal won't likely be felt until October. Meanwhile, VW's image continues to take a beating, and an AutoPacific survey found only one in 14 vehicle owners have a positive opinion of the company. Before the scandal broke, three-quarters of respondents had a positive view of VW. The survey also found 64 percent don't trust Volkswagen, though the same number believe other companies are or may also be using cheating devices to pass emissions tests. "The reputation of diesels has been severely damaged, at least for the short term," Ed Kim, AutoPacific's vice president of industry analysis, said in a statement. Despite the lingering malaise, experts believe VW will recover, just as Toyota and General Motors eventually emerged from their own high-profile controversies. "Consumers have proven through numerous recalls that they are resilient and quickly return to their buying habits," Kim said. OTHER NEWS & NOTES Mazda to reveal sports car concept in Tokyo Mazda will bring a curvy sports car concept to the Tokyo Motor Show in October. The automaker is being especially coy with the details, only releasing the dark teaser shot that you see to the right and a cryptic statement that suggests the concept "condense[s] Mazda's entire history of sports-car development into a single model." Immediately, speculation abounded this is an RX-7 and RX-8 successor, though Mazda didn't specify what engine the concept will have. Reportedly, the company is still working on rotary engines. Mazda will have a Cosmo Sport 110S on its stand in Tokyo, which pioneered rotary technology in 1967. Read into that what you will. The Rock pitches Ford service Dwayne Johnson, also known as The Rock, is the new frontman for Ford service.

2016 Mazda MX-5 Miata gets 25 percent fuel economy boost

Just days after revealing full pricing and specs for each trim level of the 2016 MX-5 Miata, Mazda is spilling the beans on the roadster's fuel economy. As it turns out, the numbers show an impressive boost over the previous generation. All 2016 Miatas in the US are equipped with a 2.0-liter four-cylinder that makes 155 horsepower and 148 pound-feet of torque. With a six-speed manual, the EPA estimates fuel economy of 27 miles per gallon city, 34 mpg highway and 30 mpg combined. Buyers choosing the six-speed automatic, which is a $1,075 option (that you should absolutely not choose), are expected to get 27 mpg city, 36 mpg highway and 30 mpg combined. Compared to the previous-gen model with a six-speed manual, these latest numbers represent a 25-percent improvement in mileage. The boost in economy for the Miata likely comes from a variety of sources. Underneath the hood is one of Mazda's latest Skyactiv engines, and the loss of around 150 pounds from the last gen helps too. Production of the latest version of the famous roadster is already underway, and they should start arriving at dealers in the late summer. 2016 MAZDA MX-5 MIATA FUEL ECONOMY IMPROVES DRAMATIC 25 PERCENT VERSUS OUTGOING MODEL 24/04/15 - Mazda's Flagship Roadster Highlights Improvements Displayed by SKYACTIV Technology - IRVINE, Calif., April 24, 2015 -- Lighter, quicker and more nimble than its predecessor, the 2016 Mazda MX-5 Miata demonstrates the power innovation can have when re-engineering a roadster from the ground up. In addition to all of the aforementioned improvements the 2016 MX-5 has, fuel economy can now be added to the list, with MX-5 achieving an EPA-estimated 27 mpg city/34 mpg highway/30 mpg combined when equipped with the standard SKYACTIV-MT six-speed manual transmission (EPA-estimated 27 mpg city/36 mpg highway/30 mpg combined when equipped with the six-speed automatic). This performance represents a 25-percent increase in fuel economy versus the 2015 MX-5's EPA-estimated fuel economy when paired with the outgoing model's available six-speed manual transmission, highlighting the benefits of SKYACTIV Technology. "SKYACTIV Technology is more than a catchphrase for Mazda; it's a total effort to increase efficiency, improve performance, safety and technology and instill each Mazda vehicle with a directness and responsiveness that's unmatched in the segments in which our vehicles compete," said Jim O'Sullivan, president and CEO, Mazda North American Operations.