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Maserati plans to launch Alfieri and GranTurismo by 2018

Maserati reportedly aims to have the next GranTurismo and the Alfieri (concept above) on the market by the end of 2018. According to Drive, we should see the GT sometime in 2017, and the production Alfieri doesn't arrive until 2018. The company's five-year plan in 2014 originally slated the Alfieri to arrive first in 2016 and the GranTurismo in 2018. The Alfieri will have a modified version of Maserati's current chassis, but the tweaks will incorporate more aluminum, which will make the new sports coupe lighter. "Today the architecture is shared between Ghibli, Quattroporte, and Levante," Maserati engineer Davide Danesin told Drive. "With the Alfieri we think we need to make another step on the architecture so we're going to arrive at another more sporty architecture, with some common basis but with development from there." The Alfieri and GranTurismo will also likely use Maserati's latest turbocharged V6 and V8 engines. However, the power will only go to the rear wheels because the company doesn't think all-wheel drive is right for them. "So let's say for the next sports car we don't foresee all-wheel drive to be the best option for the style. We also have some solution for some sports cars with all-wheel drive for the future but that is not what we're working on now," Danesin told Drive. After the stunning concept in 2014, the longer wait for the production Alfieri is disappointing, but at least the model appears to be still on the way. Recent rumors suggested the 2+2 sports coupe was on hold because of the weakening market in China. Company boss Harald Wester also refused to speculate about the model's future at the Geneva Motor Show, but he said the GranTurismo would arrive first. Related Video:

Maserati likely delays Alfieri, new GranTurismo coming first

The Maserati Alfieri won't be the next vehicle from the Trident-badged brand to hit the market after the Levante crossover. Instead, replacements for the GranTurismo and GranCabrio will arrive first. For now, Maserati CEO Harald Wester won't even speculate about when the production Alfieri will debut. At the Geneva Motor Show, Motoring tried to pin Wester down about the Alfieri's future, but he wasn't in the mood to talk about the 2+2 sports car. The boss said he didn't know if the model was still on schedule and gave a terse "no comment" response about a possible launch next year. He did confirm Maserati's upcoming product slate, though. "The next one will be substitution of GranTursimo, GranCabrio by successors. We already had discussion about Alfieri and I don't want to go into details," Wester told Motoring. A report late last year claimed Maserati had delayed the Alfieri due to the weakening market in China. As opposed to launching the niche sports car there, FCA, parent company of both Maserati and Alfa Romeo, allegedly refocused its plans on updating the Alfa Romeo Mito and Giulietta, which are more popular in Europe. Maserati debuted the Alfieri as a concept at the 2014 Geneva Motor Show, and FCA's five-year plan that year slated a production version for 2016 and a convertible variant for 2017. A selection of V6 engines with 410-, 450-, and 520-horsepower outputs would hook up to the rear or all four wheels, depending on the model. The Italian company also scheduled a new GranTurismo with at least 560 hp to launch in 2018. Maserati's desire to reach an annual volume of 75,000 vehicles by 2018 also looks in doubt. The company's original figure assumes launching the Levante on time, Wester told Motoring. Because of the luxury crossover's delay, the company now expects to reach 50,000 units a year by 2017. Related Video:

Maserati ramping up production of Ghibli, Quattroporte

While Porsche may be relatively new to the four-door game, Maserati has been building the Quattroporte with few interruptions since 1963. But like its rival from Stuttgart, the Trident marque is rapidly shifting from a sports car company primarily to a manufacturer of high-end family transportation. Not only does it have the new Quattroporte on the market, but now it's got the Ghibli sedan as well and the Levante crossover on its way.
It's a gambit that's reaping huge benefits not only for Maserati itself but also for its newly merged parent company Fiat Chrysler Automobiles, which is finding the mass market less lucrative than it once was and is positioning both Maserati and Alfa Romeo against other luxury marques like BMW, Audi and Porsche. As a result, Maserati is considerably expanding its production.
Last month, Maserati sold over 3,000 cars, putting it on track to double its sales from 2013. But it's not about to stop there. With growing demand for its authentically Italian luxury sedans, Maserati is shifting more workers to its assembly plant in the Turinese suburn of Grugliasco (where the QP and Ghibli are made) and shortening vacation time to ramp production up from 750 cars per week to 900.