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Maserati to halt production for one week in November

When it comes to selling cars, exciting new product is king. This is a fact Maserati is learning the hard way as it struggles to hit aggressive internal sales targets set by its Fiat Chrysler Automobiles ownership. And now a report from Reuters indicates that Maserati will be forced to shutter its Grugliasco plant near Turin, Italy, for one full week in November. Rewind back to 2013 and things were looking really good at Maserati. The brand had rolled out a new version of its four-door flagship, the Quattroporte, a smaller and somewhat more accessible sedan one rung below in the form of the Ghibli, and a new line of twin-turbo engines in both six- and eight-cylinder guises. A sales spike seemed imminent. That's exactly what appeared in 2014, as Maserati topped our end-of-the-year sales chart with a monster 171-percent gain in the United States when compared to the year prior. Like we said, product is king. The first signs of trouble brewing at Maserati rose into our consciousness in January of 2015, as, here in the States, the Italian brand took a monster nosedive in sales. That month's 20-percent decline would prove no anomaly, as February's 43-percent decline would attest. For the next few months of 2015, sales remained basically flat as allegations of shady sales accounting practices hit the news. In September, the last month sales data is available, the brand saw a drop of nearly 34 percent. How does Maserati expect to fix its lagging sales? Exciting new product, naturally, this time in the form of the long-awaited, highly anticipated Levante crossover. While Maserati's history is full of grand-touring coupes and four-door sedans, CUVs are all the rage right now. In other words, as long as the Levante isn't terrible, it really ought to bring the brand's sales back to 2014 levels. Following the Levante, Maserati has promised a new coupe based on the design of the Alfieri Concept it showed off at the 2014 Geneva Motor Show, and that will surely bring another hefty dose foot traffic into showrooms as the next product wave. FCA is banking on turning Maserati from a niche player into a meaningful contributor to its sales chart. If that plan has any hope of turning into a reality, it's clearly going to take a lot more shiny new product to make it happen. Here's hoping the Levante is the next positive step in that direction. Related Video:

Maserati teases all-electric 2022 GranTurismo prototype

Maserati trotted out an early prototype of the 2022 GranTurismo this week, teasing the all-electric replacement for its long-running luxury coupe. The spy-style photographs were shot around the streets of Modena, near the automaker's Innovation Lab, Maserati said in the announcement accompanying the shots. The previous-generation GranTurismo was in production for 12 years before finally retiring in 2019.  The new GranTurismo and its drop-top counterpart, the GranCabrio, have been in development since 2019, but it wasn't until more recently that Maserati confirmed that the next-gen two-doors would spearhead (trident-head?) the company's electrification push. We expect it to borrow from Maserati's upcoming Folgore powertrain which can be configured with up to three electric motors for both all-wheel drive and torque vectoring.  "Going electric is the next logical step. We are trying to avoid unnecessary air openings and air outlets, in contrast to some of our competitors that seem to depend on them to convey a message," explained Maserati head of design Klaus Busse in a previous interview with Autoblog. "In our case, it's about the purity of the body. We can further purify the car by reducing the amount of air intakes and air outlets, which will help us tell the design story even better." We expect to learn details of the all-electric GranTurismo later this year.  Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Maserati Ghibli Trofeo, Quattroporte Trofeo revealed with Ferrari V8; Levante Trofeo updated

Maserati just revealed a new Trofeo line of vehicles. They include the Ghibli Trofeo, Quattroporte Trofeo and an updated Levante Trofeo. We’re most excited about the new Ghibli Trofeo, which drops a V8 into the smaller Ghibli for the first time. Just like the Levante Trofeo, itÂ’s using the Ferrari 3.8-liter twin-turbo V8 that makes a whopping 580 horsepower and 538 pound-feet of torque. This is paired with an eight-speed automatic transmission, and power is routed exclusively to the rear wheels. Yeah Â… itÂ’s bound to be a bit hair-raising. Maserati says the 0-62 mph run is completed in 4.3 seconds, and it has a top speed of 202 mph. Updates to the exterior include new 21-inch wheels, carbon aero trim, black grille, rear extractor, more air outlets on the hood, redesigned taillights and the trident Trofeo badge sitting aft of the rear window. A new Trofeo script badge sits above red-accented trim on the fender for all three models now, too. Next up is the Quattroporte Trofeo. This one amounts to more of an incremental update, as Maserati already sells the Quattroporte in GTS trim. The V8 engine makes 530 horsepower in that lesser trim, but Maserati pumps it up to the full 580 horses for the Trofeo. Power is sent to the rear wheels only in this model. Since itÂ’s a larger and heavier sedan than the Ghibli, 62 mph comes two tenths of a second slower at 4.5 seconds. Top speed is identical to the Ghibli at 202 mph, though. Last up is the Levante Trofeo, which makes do with the same exact engine as before. Interestingly enough, the Levante is quicker to 62 mph than the sedans, hitting the mark in just 4.1 seconds. However, Maserati has dressed up the exterior and interior a bit more. The three share interior design details, including Pieno Fiore leather, trident-embossed headrests, carbon trim and Trofeo-specific digital graphics.  The Ghibli and Quattroporte gain larger 10.1-inch touchscreens with better resolution. Maserati retained the 8.4-inch screen on the Levante, but updated it with better graphics and a higher resolution. Both timing and pricing remain question marks for the new Trofeo models. Related video: