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Maserati looking to book 13,000 sales of new Quattroporte in 2013

Europe's continuing financial woe is forcing automakers to get creative, and while Fiat may be scaling back its volume vehicles, it's looking to ramp up production of the exclusive Maserati brand. Following the debut of a new Quattroporte sedan, Fiat wants to boost Maserati sales to 50,000 vehicles by 2015. Maserati may lose as much as €7 million ($9.05 million) this year, and Fiat is betting big on Chrysler platforms and dealers to turn that around.
Currently regarded as a low-volume boutique carmaker, Maserati sold just 6,159 units last year, and 4,700 units through three quarters of this year. For 2013, Fiat boss Sergio Marchionne is targeting 13,000 in sales of the redesigned Quattroporte alone. Fiat apparently wants the brand's low volume image to change, hoping to position it closer to BMW and Porsche in the market.
The recent unveiling of the new Quattroporte will be followed by more new vehicle launches, including a crossover utility called Levante, and a long-promised sub-Quattroporte sedan, called Ghibli. The latter will share certain components with the Chrysler 300 sedan in an effort to optimize production costs. The Ghibli will be positioned to take on the BMW 5 Series and Mercedes-Benz E-Class. It's all in an effort to turn the profit tide for Maserati and its parent company Fiat amidst European economic turmoil.

Driving a 1964 Volkswagen Beetle, and the 2021 Kia K5 arrives | Autoblog Podcast #634

In this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Road Test Editor Zac Palmer and News Editor Joel Stocksdale. They start with what they've been driving this week, including the 2020 GMC Sierra 1500 diesel, 2020 Volkswagen Atlas Cross Sport and a 1964 Volkswagen Beetle. They move on to the news, covering the 2021 Kia K5, Geneva Motor Show (canceled again), Maserati's new engine and a new extended reality experience here at Autoblog. Finally, the guys spend some money for a listener who just had twins. Autoblog Podcast #634 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Cars we're driving 2020 GMC Sierra 1500 AT4 diesel 2020 Volkswagen Atlas Cross Sport 1964 Volkswagen Beetle 2021 Kia K5 Geneva Motor Show cancelled Maserati engine Extended Reality with the Mustang Mach-E Spend your money Feedback Email – Podcast@Autoblog.com Review the show on iTunes Related Video:

Maserati Boomerang concept could fetch millions at auction

It's not every day that a truly head-turning, show-stopping, one-of-a-kind concept car goes up for auction, but that day is coming soon. Bonhams consigned the one and only Maserati Boomerang concept for its upcoming auction in Chantilly, France. The concept, designed by the inimitable Giorgetto Giugiaro at his Italdesign studio, debuted at the Turin Motor Show in 1971, and resurfaced at the Geneva Motor Show the following year in fully functional form. It was based on the Maserati Bora (by the same designer), packing a V8 engine good for 300 horsepower and 300 kilometers per hour (186 mph). What really set it apart, however, was its dramatic wedge shape that could only have been penned by Giugiaro. Of course it was never put into production, but its design was said to have influenced the original Golf that Giugiaro designed for Volkswagen shortly thereafter – to say nothing of the BMW M1, DeLorean DMC-12, Lotus Esprit, and so many others. In correspondence with Autoblog, Bonhams specialist Philip Kantor quoted its pre-sale estimate range at ˆ3-4 million (about $4 million, give or take half a million, at current exchange rates). That might seem like a big chunk of change, but as Kantor points out, "It's a unique, road registered concept car by the best car designer of the 20th century, so in comparative terms it's very realistic." We'll look forward to seeing bidding reach that range when the gavel drops on Sept. 5. For now, you can check out its sharp lines in the high-resolution image gallery above. THE ONE-OF-A-KIND MASERATI BOOMERANG OFFERED AT BONHAMS 5 Sep 2015, The Chantilly Sale A signature concept car of the 1970s, the Maserati Boomerang was a one-off prototype unlike anything seen before. Using geometric shapes and ruler straight lines, its angular style made a strong statement at the 1971 Turin Motor Show. Now the Boomerang is set to cause a stir once again as a highlight lot of Bonhams 5 September Chantilly Sale. Philip Kantor, Bonhams European Head of Motoring, said: "The Boomerang was the first car of its time to create such a strong, angular style statement. It's considered by many to be one of the most remarkable designs of the 20th century and the 'grandfather' to the Volkswagen Golf Mk 1.