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Maserati GranCabrio First Drive Review: Want an electric convertible? This is it

LAKE MAGGIORE, Italy — Driving the Maserati GranCabrio Folgore on its picturesque home turf, and studying MaseratiÂ’s press materials, IÂ’m convinced the Italian automaker has buried the lede. Especially when every auto journalist is questioning a pricing strategy that finds some GranTurismo coupes and GranCabrio convertibles brushing past $200,000. That gets into Cloud 9, Bentley-and-Aston-Martin territory.  To counter the whispers, hereÂ’s the part IÂ’d be shouting about: The GranCabrio Folgore is the worldÂ’s first and only luxury electric convertible. That alone might intrigue some free-spending, first-on-their-block buyers. Then, Exhibit B: Like the plug-in GranTurismo coupe, the convertible will out-accelerate any rival Bentley Continental GT or Aston DB12, a margin that grows positively yawning as speeds climb. A rocking 750 horsepower and rock-crushing 995 pound-feet of torque will do that. This Italian job is also noticeably more agile and connected to the road than the isolated Bentley droptop, and easily on par with AstonÂ’s best GTs. That includes a gasoline Trofeo version whose 4,316-pound curb weight undercuts a GT Speed convertible by more than 1,100 pounds; mated to 542 horses from its twin-turbo, 3.0-liter Nettuno V6, a detuned version of the engine in the MC20 supercar. This Italian sexpot is arguably a prettier car than the Bentley, and nearly as head-turning as the Aston, judging by public reaction to our convoy of beautifully painted models: Rose gold was a knockout specimen, along with a deep blue with metallic flake called Night Interaction, a burnt orange and a sizzling red. Anything but bright yellow, grazie. The Maserati also carves out more passenger space than the British duo. ItÂ’s a legitimate four-seater with room for two adults in back — after a bit of space-sharing from front-seaters — versus a Bentley or Aston whose back seats are glorified parcel shelves. Finally, the MaseratiÂ’s vividly realized electric powertrain advances the tech future, where Bentley and AstonÂ’s relatively pokey corporate V8s are rooted firmly in the past. So thatÂ’s four objective wins for the Maserati, in key areas I assumed auto journalists also cared about: Power and acceleration, sporty handling, interior space and technology. Honestly, the BentleyÂ’s only decisive win is its gorgeously wrought London library that doubles as a car interior. The AstonÂ’s cabin also tops the MaseratiÂ’s in materials and execution.

Maserati to halt production for one week in November

When it comes to selling cars, exciting new product is king. This is a fact Maserati is learning the hard way as it struggles to hit aggressive internal sales targets set by its Fiat Chrysler Automobiles ownership. And now a report from Reuters indicates that Maserati will be forced to shutter its Grugliasco plant near Turin, Italy, for one full week in November. Rewind back to 2013 and things were looking really good at Maserati. The brand had rolled out a new version of its four-door flagship, the Quattroporte, a smaller and somewhat more accessible sedan one rung below in the form of the Ghibli, and a new line of twin-turbo engines in both six- and eight-cylinder guises. A sales spike seemed imminent. That's exactly what appeared in 2014, as Maserati topped our end-of-the-year sales chart with a monster 171-percent gain in the United States when compared to the year prior. Like we said, product is king. The first signs of trouble brewing at Maserati rose into our consciousness in January of 2015, as, here in the States, the Italian brand took a monster nosedive in sales. That month's 20-percent decline would prove no anomaly, as February's 43-percent decline would attest. For the next few months of 2015, sales remained basically flat as allegations of shady sales accounting practices hit the news. In September, the last month sales data is available, the brand saw a drop of nearly 34 percent. How does Maserati expect to fix its lagging sales? Exciting new product, naturally, this time in the form of the long-awaited, highly anticipated Levante crossover. While Maserati's history is full of grand-touring coupes and four-door sedans, CUVs are all the rage right now. In other words, as long as the Levante isn't terrible, it really ought to bring the brand's sales back to 2014 levels. Following the Levante, Maserati has promised a new coupe based on the design of the Alfieri Concept it showed off at the 2014 Geneva Motor Show, and that will surely bring another hefty dose foot traffic into showrooms as the next product wave. FCA is banking on turning Maserati from a niche player into a meaningful contributor to its sales chart. If that plan has any hope of turning into a reality, it's clearly going to take a lot more shiny new product to make it happen. Here's hoping the Levante is the next positive step in that direction. Related Video:

Ghibli PHEV will launch Maserati's electrification offensive

The hybrid variant of the Maserati Ghibli  announced in 2019 is allegedly scheduled to make its public debut during the 2020 Beijing Motor Show. The yet-unnamed model will launch the Italian brand's electrification offensive. Sources familiar with Maserati's plans told Automotive News Europe the Ghibli hybrid will greet the public for the first time when the Beijing show opens its doors on April 21. Going hybrid in China makes sense on several levels. It's an important market for Maserati, the current-generation Ghibli (pictured above) broke cover at the 2013 Shanghai auto show, yet it's a country it has struggled to gain a secure foothold in. Adding electrified options to its range could give its annual Chinese sales a big boost because officials are promoting cars with a plug to curb pollution. There's no word yet on what kind of hybrid technology the Ghibli will receive, though Automotive News Europe speculated it will be a plug-in setup capable of powering the sedan on electricity alone for short distances. Similarly, it's too early to tell if the Italian firm will drop a hybrid powertrain into the Ghibli as we know it and push it to the market, or if it will also make visual, tech, and other mechanical updates to the seven-year-old model. Maserati hasn't commented on the report, and it hasn't announced when the Ghibli hybrid will make its debut; it only pledged to release the model in 2020. Similarly, we don't know if the sedan will be sold in the United States yet. We've reached out to the company for clarification, and we'll update this story if we learn more. Looking ahead, every model Maserati releases will incorporate a degree of electrification. Some will be hybrids, we expect the existing Quattroporte and Levante models will receive gasoline-electric technology, and we know the replacements for the GranTurismo and the GranCabrio due out in 2021 and 2022, respectively, will be the firm's first battery-electric models. There's a new sports car right around the corner, too, and rumors indicate it will be aimed at the Lamborghini Huracan Evo, but we'll need to be patient to find out what's under the camouflage. Related Video: