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Maserati looking to book 13,000 sales of new Quattroporte in 2013

Europe's continuing financial woe is forcing automakers to get creative, and while Fiat may be scaling back its volume vehicles, it's looking to ramp up production of the exclusive Maserati brand. Following the debut of a new Quattroporte sedan, Fiat wants to boost Maserati sales to 50,000 vehicles by 2015. Maserati may lose as much as €7 million ($9.05 million) this year, and Fiat is betting big on Chrysler platforms and dealers to turn that around.
Currently regarded as a low-volume boutique carmaker, Maserati sold just 6,159 units last year, and 4,700 units through three quarters of this year. For 2013, Fiat boss Sergio Marchionne is targeting 13,000 in sales of the redesigned Quattroporte alone. Fiat apparently wants the brand's low volume image to change, hoping to position it closer to BMW and Porsche in the market.
The recent unveiling of the new Quattroporte will be followed by more new vehicle launches, including a crossover utility called Levante, and a long-promised sub-Quattroporte sedan, called Ghibli. The latter will share certain components with the Chrysler 300 sedan in an effort to optimize production costs. The Ghibli will be positioned to take on the BMW 5 Series and Mercedes-Benz E-Class. It's all in an effort to turn the profit tide for Maserati and its parent company Fiat amidst European economic turmoil.

Maserati confirms Levante SUV for 2015, Alfieri for 2016

The Maserati share of the big Fiat Chrysler event today was expected to be something of a snooze, at least relative to the very busy Chrysler, Dodge, Jeep and Alfa Romeo portions. But the truth is there was plenty to pay attention to where the premium Italian brand was concerned. After all, moving from its 15,400 unit sales in 2013 to a target of 75,000 global sales in 2018 is going to take some doing.
One piece of big news is a shakeup in the existing ranks. 2014 will mark the final year of production for the GranTurismo (and its soft-top counterpart), meaning Maserati will be limited to just its Quattroporte and Ghibli sedans until the Levante SUV arrives in 2015, confirming previous reports. The first SUV to wear the trident, the Levante will only be available with all-wheel drive, but it will boast a Porsche Macan-smiting pair of V6s, with 350 and 425 horsepower, respectively.
Things get back to normal in 2016, as Maserati resumes sports car production with a road-going version of the Alfieri Concept from the 2014 Geneva Motor Show. Again, this is confirmation of a previous report. That car will be joined by a convertible variant in 2017. It seems like Maser is taking aim at, well, everything with the Alfieri, offering a 410-hp, V6-powered variant that dispatches its power to the rear wheels, to go along with 450- and 520-hp versions of the Alfieri's V6 that will only get their power to the road through an all-wheel-drive system.

2020 Maserati Quattroporte S Q4 Drivers' Notes | Lost that loving feeling

The 2020 Maserati Quattroporte is the Italian brand’s flagship sedan. ThereÂ’s only one other Maserati sedan — the Ghibli — but the Quattroporte commands the big bucks with its blend of opulent luxury and performance, all topped off by a Ferrari-sourced engine. We drove the Quattroporte S Q4 in GranLusso trim, which is the less powerful and cheaper partner of the GTS. Since it's the GranLusso, it added silk-and-leather upholstery, heated and cooled seats, a chrome front fascia insert, 20-inch wheels and glossy black brake calipers. An impressive, high-tech 3.0-liter twin-turbocharged V6 engine lurks under the S Q4Â’s hood making 424 horsepower and 428 pound-feet of torque, both respectable numbers for a boosted six-cylinder. ItÂ’s paired with a ZF eight-speed automatic transmission thatÂ’ll send this big sedan from 0-60 mph in just 4.8 seconds. The all-wheel drive system is no slouch. It sends 100% of the power to the rear wheels in most driving conditions, but can quickly send as much as 50% of torque to the front wheels if it detects a loss of grip. It also has a limited-slip rear differential. At about 207 inches in length, thereÂ’s no disguising that the Quattroporte is a large car. ItÂ’s about the same size as a BMW 7 Series, Audi A8 or Mercedes-Benz S-Class sedan. When youÂ’re competing with those names, the standards for excellence tend to be off the charts. Of course, Maserati comes with its own expectations and standards of performance. This carÂ’s electrically-controlled adaptive dampers, Brembo brakes and unique exhaust note go a long way toward enhancing the driving experience, but read on to see what our editors think after spending a week in the driverÂ’s seat. Senior Editor, Green, John Beltz Snyder: Hearing the word “Maserati” evokes something. A sense of exotica and exclusivity, notions of performance and luxury, whiffs of elitism and maybe even envy. When people see a Maserati Quattroporte in person, very little of that happens. People will eye a Bentley, give a thumbs-up to a passing Porsche, and straight-up gawk at the right Jaguar. By contrast, no one seemed to notice this Maserati, be it on the highway or when parked next to them in the parking lot. I canÂ’t blame them. Its design doesnÂ’t really scream, well, anything. Under normal driving, the 3.0-liter V6 under the hood doesnÂ’t either. In Sport mode, though, the twin-turbocharged Ferrari-sourced engine raises its voice in a sonorous growl.