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Lightning strikes behind the grille of Maserati's first hybrid model

Maserati's first production-bound hybrid powertrain will be inaugurated by the Ghibli, its entry-level model. The Italian firm released a short preview video to announce the model's imminent global debut. Posted on its official Facebook page, the 10-second-long video shows the front end of a Ghibli with blue lightning crashing across its grille, a feature that will presumably not be available on the production car. Although it doesn't reveal the hybrid's final design, let alone what's behind the grille, the flick confirms the gasoline-electric Ghibli will not look drastically different than the gasoline-only model. Minor trim differences will set the two sedans apart. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. As we've previously reported, we expect the Ghibli will receive a plug-in hybrid drivetrain (rather than mild or standard hybrid technology) capable of powering it on electricity alone for short distances. It will stand proud as the first in a long line of electrified Maserati models, because every car the brand releases in the coming years will incorporate some degree of electrification. Additional hybrid models are in the pipeline, and the replacements for the GranTurismo and GranCabrio due out in 2021 and 2022, respectively, will be Maserati's first electric cars. Maserati will introduce the hybrid Ghibli online on July 16 at 1 p.m. in Modena, Italy, which is 7 a.m. in New York City and 4 a.m. in Los Angeles. Additional information (including details about American availability) will be published right after the car breaks cover, and deliveries are tentatively scheduled to start before the end of 2020. What's next? The on-going COVID-19 pandemic side-tracked Maserati's plans, but 2020 remains on track to become one of the most significant years in the company's 106-year long history. It's putting the final touches on a mid-engined coupe tentatively called MC20 that will receive a new, 630-horsepower V6 engine developed in-house. The two-seater's unveiling is now scheduled for September 2020, and it will hit the track shortly after its introduction.

Maserati to cap output at 75,000 cars

Maserati appears set to take a page out of corporate sibling Ferrari's playbook with the possibility that it may cap global annual output in the coming years. Ferrari announced in 2013 that it would limit itself to 7,000 vehicles a year to maintain exclusivity, and so far, it has stuck to the plan.
According to an unnamed Maserati executive speaking to Reuters, the Italian luxury car maker wants to cap its sales to 75,000 vehicles a year. However, it's hardly there yet. The company doesn't forecast reaching that production benchmark until 2018.
Dave Sullivan, an auto industry analyst for AutoPacific, thinks that limiting sales could be a smart move for Maserati. "If it is profitable at 75,000 and doesn't require a significant investment in capacity to get there, this appears to be sound," he said to Autoblog via email. "Alfa Romeo is intended to be the volume brand and by capping Maserati, it means that even if you opted to buy the 'entry level' Ghibli, you still have a level of exclusivity."

Only best-performing US Fiat dealers to get Alfa Romeo franchises

Alfa Romeo has been rumored to return to the US market so many times for so many years, it's hard to keep count. This time, though, Fiat Chrysler CEO Sergio Marchionne promises that it's for real. Alfa is scheduled to reappear in the States this summer with its 4C sports coupe as its introductory model. However, buyers won't be able to pop into just any Fiat showroom and leave with a 4C – it's planning to only sell Alfas at its best-performing dealers, according to The Detroit News. In fact, the first 4Cs sold here won't be sold at Fiat dealers at all. Instead the first shipment of cars in June will go to Maserati dealers, not unlike the handful of Alfa 8C Competizione coupe and convertible models that trickled in starting in 2008. According to Fiat Chrysler spokesperson Rick Deneau, the company is still deciding which Fiat retailers will participate in Alfa's reentry. Many of Fiat's US dealers are apparently not happy with the meritocracy approach. They built Fiat showrooms partially on the promise that Alfa would enter the US market in 2012, then 2013, and now later this year. Even worse for them, the prospects for more mainstream Alfa Romeo models in the US are still questionable. This isn't the first time that we've heard that Fiat plans to keep Alfa Romeo exclusive in the US. Still, Fiat only plans to export about a 1,000 4C sports coupes a year here. If Alfa wants to be a legitimate player in America and be a money-making concern globally, it will need far more sales than that. Featured Gallery 2015 Alfa Romeo 4C: First Drive View 57 Photos News Source: The Detroit NewsImage Credit: Copyright 2014 Matt Davis / AOL Earnings/Financials Marketing/Advertising Alfa Romeo Fiat Maserati Coupe Performance Sergio Marchionne alfa romeo 4c fiat dealers