Maserati: Quattroporte Executive Gt on 2040-cars

Auto blog

Maserati to cap output at 75,000 cars

Maserati appears set to take a page out of corporate sibling Ferrari's playbook with the possibility that it may cap global annual output in the coming years. Ferrari announced in 2013 that it would limit itself to 7,000 vehicles a year to maintain exclusivity, and so far, it has stuck to the plan.
According to an unnamed Maserati executive speaking to Reuters, the Italian luxury car maker wants to cap its sales to 75,000 vehicles a year. However, it's hardly there yet. The company doesn't forecast reaching that production benchmark until 2018.
Dave Sullivan, an auto industry analyst for AutoPacific, thinks that limiting sales could be a smart move for Maserati. "If it is profitable at 75,000 and doesn't require a significant investment in capacity to get there, this appears to be sound," he said to Autoblog via email. "Alfa Romeo is intended to be the volume brand and by capping Maserati, it means that even if you opted to buy the 'entry level' Ghibli, you still have a level of exclusivity."

Rich kid uses puppy to polish Maserati as Internet howls

Update: The original Instagram video appears to have been removed, but the video can still be viewed at this link. One of the Rich Kids of Instagram may never attempt to perform manual labor again after the 2-3 seconds she spent using a puppy to "polish" a rare Maserati. She cast it as a joke, but the Internet wasn't laughing. Instagram user m666ya, who is said to be a young, beautiful, wealthy collector of supercars in London - or, she at least has enough access to photograph them and occasionally show herself behind the wheel of one - posted this clip of an extremely cute puppy detailing a limited-edition Maserati MC12, which sells for $1.5 million or $2 million (depending on who's doing the telling). It got picked up on the Rich Kids account two days ago: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The Maltese puppy is compliant and seems, well, maybe not in distress but probably not having the time of its life, either. And m66ya or whoever is doing the buffing keeps it exceedingly brief. Some of the reaction has been predictable. The New York Post tabloid called her "barking mad." And social-media reactions to the post were similar: "Not funny." "Animal abuse." "Disgusting." "This is just wrong." "Shame on you." "This is actually sickening." "Money can't buy you class and in your case, values." "Dogs are so loyal and only want to love and please their owner. You do not deserve any devotion of love from this innocent puppy." "Psychologists will tell you, simple abuse of animals often leads to abuse of humans in later life. Seek some help now." A few commenters defend the clip and suggest people lighten up. Some doubled down on the joke: "It's better to use a cat so you can hear your engine purr." A blogger joked you'd never actually use a dog to polish a $2 million car because dirt in its hair could scratch the paint. And one young philosopher of Instagram, whose spelling is too poor to quote him directly, makes the fair point that perhaps some people are less angry about the dog than they are jealous that these ne'er-do-wells are rich. A spokeswoman for the Royal Society for the Prevention of Cruelty to Animals said: "We can understand why people are concerned about this video.

Musing on Maserati's SUV chops | 2017 Levante S Quick Spin

Like a lot of you, I spent the weekend patrolling suburbia in a white SUV. Unlike a lot of you, mine had Ferrari-built engine. It went something like this: I'd innocuously pull up to a stoplight in the 2017 Maserati Levante S. Punch up sport mode. The bass comes on. Suddenly my white refrigerator of a retriever hauler sounds like something else. The light turns. I nail the gas maybe halfway. The low rumble turns to a growl. Like a real, legit growl. It sounds good. Not Camry V6 good, but menacing like an Italian sports car. Full-throated and angry. It gets louder. For a moment I think some dude on motorcycle is being obnoxious nearby. That's my car, I realize. Cover blown, I accelerate through the light, merging gracefully ahead of the slower vehicles dutifully cued up. Then I reach over and grab a warm bread stick that's resting on top of a pizza and blithely enjoy some open space on the road. That neatly sums up the dual personalities of the Levante. You can marshal all of the horsepower of 16 World Championships from the Prancing Horse. Or steer one-handed while you cruise suburbia. Your choice. NOTES So yeah, the Maserati-designed Ferrari-built twin-turbo V6 is pretty great. It makes the Levante feel special, more so than a BMW X5 or X6 or Mercedes GLE or GLE coupe. That's the essence of Italian cars: the engine. Blasting around metropolitan Detroit with this 424-horsepower arsenal under the hood is a riot. The downside: As expected, the Levante is thirsty, slurping a quarter of a tank during relatively shortly runs around town, inline with its 14-mpg rating in the city. The highway is marginally better, getting 19 mpg, though with the 21.1-gallon tank, the you could theoretically get 338 miles of range. The Levante looks the part. With portholes, a long, creased hood, bulging fenders, and attractive head-and taillights, it conveys the appearance of Italian sport and luxury. The chrome door handles and trim tastefully add some bling to the design. My favorite part? The shark-tooth grille. With tall vertical lines and a monstrous Maser crest, the Levante almost sneers at you. The idyllic cabin does a solid job of keeping the outside world at bay. The interior is quiet at cruising speeds, broken up only by the engine's bark. I'm quite comfortable. The rich brown leather was supple yet supportive, and I quickly find a commanding view of the road. It's cool how the door pulls are neatly blended into the trim.