2013 Maserati Quattroporte on 2040-cars

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Maserati marks centenary with 50,000th unit at Grugliasco

Maserati is celebrating its centenary this year, but if that wasn't enough of a milestone, the Trident marque has reached another, completing its 50,000th unit at its plant in Grugliasco. Whether 50,000 seems like a lot or a little depends largely on your perspective. Toyota, for example, sold over three times that many cars in the United States alone just this past month. But for Maserati and the Grugliasco plant, it's an awful lot. The plant was acquired not long ago from the failed Bertone coachbuilding operation to bolster the principal site in Modena. It just kicked off production barely two years ago in January 2013 and handles assembly of the Quattroporte and Ghibli – Maserati's top sellers, but hardly what you'd call "volume models" by any means. The landmark 50,000th vehicle was a Quattroporte S Q4 in dark grey with a red and black interior, bound for the US market that's reaching new sales records for the ambitious Mondenese automaker.

Maserati Levante will borrow Chrysler Pacifica Hybrid's PHEV powertrain

The plug-in hybrid tech from the 2017 Chrysler Pacifica Hybrid minivan will move seriously upmarket into a future version of the Maserati Levante crossover. The PHEV model should arrive around early 2018 or possibly the end of 2017, division boss Harald Wester told Motor Trend. Wester was blunt about the reason for using the minivan's powertrain. "A standalone program would be suicidal so we have to look at FCA," he said to Motor Trend. However, he expects the PHEV to comprise a tiny portion of the luxury CUV's sales volume – possibly as low as six percent. The Pacifica Hybrid will be the first PHEV minivan in the US when it arrives in the second half of 2016. The powertrain combines a 3.6-liter V6 that runs on the more efficient Atkinson cycle, and two electric motors, which are in the gearbox. A 16-kWh lithium-ion battery under the floor stores the energy for the system. Chrysler estimates the setup can carry the minivan 30 miles purely on electric power and achieve 80 MPGe. The first examples of the Levante should arrive in the US in August, according to Motor Trend. Maserati plans initially to offer its luxury crossover here with two twin-turbocharged 3.0-liter V6s. Base models use a version with 350 horsepower and 368 pound-feet of torque. The S trim gets some extra grunt thanks to a tune that makes 430 hp and 427 lb-ft. Both models come with an eight-speed automatic transmission, all-wheel drive, and a limited-slip differential. The Maserati will have a fleet of posh, European crossovers to fight against, and the PHEV will possibly offer an edge to entice a few green-minded, wealthy customers. Related Video:

Maserati orders explode, 22,500 through September

Last year when Maserati revealed a plan to sell 50,000 units globally by 2015, it seemed like a pretty steep goal for an automaker that had sold just 6,300 units for the entire year. It turns out that goal may be a little on the conservative side. Through September, Automotive News Europe says the Italian automaker has already racked up 22,500 orders mainly on the backs of the redesigned Quattroporte and the all-new Ghibli, and there are still more new products in the pipeline.
Back in August, we heard that demand in China was playing a strong role in Maserati's big numbers in 2013, and this doesn't even include the upcoming Levante SUV, which Maserati CEO Harald Wester expects to add as many as 25,000 units to the mix when it goes on sale in 2015. According to the ANE report, the Quattroporte is still the most popular model with almost 10,000 orders so far this year, while the smaller and more affordable Ghibli is performing quite well with almost 8,000 orders; the aging, but soon-to-be-replaced, GranTurismo models have about 5,000 orders.