2009 Maserati Quattroporte S Executive Gt Black Pristine Condition on 2040-cars

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Marchionne wants Maserati to be FCA's new Ferrari

Fiat Chrysler Automobiles is gearing up to spin Ferrari, its most profitable brand, off into another company, and float its stock on the open market. That means it's going to need another profit-driver to generate income for the rest of the group. And according to its chief executive Sergio Marchionne, that mantle will soon be picked up by Maserati. FCA is betting big on Maserati, which has long stood as a niche marque with a limited array of models and low sales numbers. In addition to the recently introduced Ghibli and Quattroporte sedans – now crucially offered with diesels and all-wheel drive – Maserati is preparing to roll out the Levante crossover that promises to do for the Modenese marque what the Cayenne did for Porsche. Due in part to the success of its first crossover, Porsche turned itself from a niche sports car manufacturer into an immensely profitable automaker that was (nearly) capable of buying out the entire Volkswagen Group. Maserati's resurgence is part of a two-pronged assault FCA is plotting against its German rivals. Maserati will be charged with taking on the higher end of the Mercedes, BMW, and Audi ranges (from the E-Class, 5 Series and A6 upwards). Meanwhile, Alfa Romeo will go after the lower end of the luxury spectrum with the new Giulia (aimed at the C-Class, 3 Series and A4) and other models to follow. FCA aims to turn Maserati and Alfa Romeo (along with Jeep) into global brands, broadening the narrow geographical appeal they have held until now. In order to generate enough profit to support the rest of the group as Ferrari has, Maserati will need to find a way to increase its profit margins. Bloomberg reports that Ferraris command a 13-percent profit margin, and while the ten percent that Maseratis list for is still triple that of the FCA average, slow sales are forcing some dealers to offer deep incentives that cut significantly into that margin. Related Video:

Driving the 2021 Chevy Tahoe and big news from Hyundai | Autoblog Podcast #640

In this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by News Editor Joel Stocksdale. They discuss some of the big trucks Joel drove: the 2021 Chevy Tahoe and a Mil-Spec-modified Ford F-150. After that is a look at the latest car news including Trofeo versions of Maserati's sedans, Hyundai's new electric brand called Ioniq, and the BMW M3 Touring station wagon and Hyundai Elantra N-Line. They wrap things up with some musings on anniversary of the 19th Amendment to the Constitution and how cars played a role in it. Autoblog Podcast #640 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Reviews2021 Chevy Tahoe Mil-Spec Ford F-150 Maserati Ghibli and Quattroporte Trofeo models revealed Ioniq becomes EV brand for Hyundai 2021 Hyundai Elantra N Line revealed BMW finally announces an M3 station wagon The 19th Amendment and how cars fit in Feedback Email – Podcast@Autoblog.com Review the show on iTunes Related Video: Government/Legal Green Podcasts BMW Chevrolet Ford Hyundai Maserati

2014 Maserati Quattroporte goes on a night run

While it was in development, Maserati rolled out its 2014 Quattroporte for a little testing, but rather than slather the big luxury sedan in gobs of camouflage to protect from it prying eyes, engineers used the cover of darkness to conceal the vehicle's design. Then they made a video about their cleverness and posted it on the Internet. The team spent some time whipping around the Balocco Proving Ground with chief test driver Fabrizio Galvan at the controls to evaluate the sedan's new drivetrain, noise levels and handling in the real world.
We got our hands on the 2014 Quattroporte last month for a first drive ahead of the vehicle's North American debut at the 2013 Detroit Auto Show. You can read our impressions here, but first, take a look at the video below for a new glimpse at the machine's development.