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Maserati looking to book 13,000 sales of new Quattroporte in 2013

Europe's continuing financial woe is forcing automakers to get creative, and while Fiat may be scaling back its volume vehicles, it's looking to ramp up production of the exclusive Maserati brand. Following the debut of a new Quattroporte sedan, Fiat wants to boost Maserati sales to 50,000 vehicles by 2015. Maserati may lose as much as €7 million ($9.05 million) this year, and Fiat is betting big on Chrysler platforms and dealers to turn that around.
Currently regarded as a low-volume boutique carmaker, Maserati sold just 6,159 units last year, and 4,700 units through three quarters of this year. For 2013, Fiat boss Sergio Marchionne is targeting 13,000 in sales of the redesigned Quattroporte alone. Fiat apparently wants the brand's low volume image to change, hoping to position it closer to BMW and Porsche in the market.
The recent unveiling of the new Quattroporte will be followed by more new vehicle launches, including a crossover utility called Levante, and a long-promised sub-Quattroporte sedan, called Ghibli. The latter will share certain components with the Chrysler 300 sedan in an effort to optimize production costs. The Ghibli will be positioned to take on the BMW 5 Series and Mercedes-Benz E-Class. It's all in an effort to turn the profit tide for Maserati and its parent company Fiat amidst European economic turmoil.

2014 Maserati Ghibli snarls in Shanghai

Big things are happening at Maserati, where the automaker is looking to increase its sales to 50,000 units annually. In addition to the revised Quattroporte that we saw at the Detroit Auto Show earlier this year, Maserati has launched the all-new Ghibli here in Shanghai - a smaller, more driver-focused model that will take on the likes of the Audi A6, BMW 5 Series and Mercedes-Benz E-Class.
At launch, the Ghibli will be offered with three six-cylinder engines, two gas and one diesel. The base engine is a turbocharged 3.0-liter V6 with 330 horsepower and 368 pound-feet of torque, good for a 0-62 time of 5.6 seconds. The more powerful Ghibli S, however, comes with a twin-turbocharged version of this engine, good for 410 hp and 406 lb-ft, reducing that 0-62 time to just five seconds flat. On the diesel end, the Ghibli will offer a 3.0-liter diesel V6 with 275 hp and 443 lb-ft of twist, able to do that same 62-mile-per-hour run in a still impressive 6.3 seconds. The more powerful Ghibli S will also be available with Maserati's new Q4 all-wheel-drive system, though we're told that this feature cannot be had on right-hand-drive versions.
As for what we can see here in Shanghai, the Ghibli looks pretty darn good, though that front fascia reminds us an awful lot of the BMW 3 Series. (Seriously, just picture the Bimmer with a more gaping grille opening.) Maserati will offer the Ghibli with standard 18-inch wheels, though 19s, 20s, and even 21s will be available as optional extras.

Maserati pulls the plug on Trofeo spec racing series [w/video]

For the past twelve years, customers looking to push their Maserati to the limit have been taking part in the Trofeo series. But the Italian automaker is pulling the plug and stepping into to GT4 competition. The Trofeo World Series kicked off back in 2003 when the field was made up of spec racers based on the old Maserati 4200. The newer GranTurismo MC took its place in 2010, and with it the series expanded from Europe into other locations. This year's calendar saw it race at Paul Ricard in France and the Red Bull Ring in Austria, at Road America, VIR, and Laguna Seca here in America, at Suzuka in Japan and Abu Dhabi in the Middle East.This will be the last season for the championship, but that doesn't mean client racers won't have a chance to turn the wheel of a Maserati in anger again. Instead of competing exclusively against identical machinery, Maserati will now support customer teams in two racing series under GT4 regulations: the Pirelli World Challenge here in the US and the European GT4 Championship across the pond. To that end, it's adapting the GranTurismo MC from Trofeo spec to GT4 by reducing the output from the 4.7-liter V8 from 488 horsepower to 430 and tweaking the aero package. Following the Balance of Performance tests to be undertaken under the auspices of the SRO (which runs the Euro GT4 series as well as the Blancpain championships), a good 10 teams will field 20 cars between the two series on both sides of the Atlantic. Those still interested in competing in spec racing series with identical machinery still have plenty of places to turn, including the Ferrari Challenge, Lamborghini Super Trofeo, and the Porsche Supercup. Check out the modified Maserati GranTurismo MC GT4 in the gallery above and video below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. MASERATI TO COMPETE IN THE 2016 GT4 CHAMPIONSHIPS 17 December 2015 - The final round of the 2015 Trofeo World Series took place at Abu Dhabi's Yas Marina circuit last weekend, bringing the sixth and final season in Maserati's single-make series to a close. This, however, will not be the end of Maserati's sporting activities: the GranTurismo MCs will be back on track in 2016 competing in the international GT4 series run by private teams.