Beautiful 2011 Maserati Convertible on 2040-cars

Auto blog

Ten of the greatest Super Bowl car commercials of all time

With an average of over 100 million viewers each year, the Super Bowl always has advertisers bringing out the big guns. And for those among us who don't know the difference between a safety and a touchback, those commercials can be one of the most compelling aspects of the annual ritual. Car companies, in particular, have a long history of making the most of the huge Super Bowl audience by debuting some of the most memorable advertisements that have ever aired on television. So, in preparation for the new batch we'll be seeing this coming Sunday, here's a collection of our favorites from the past. 10. Audi – The Godfather When Audi created this homage to the quintessential gangster movie to promote its newest sports car, the company managed to make a commercial that was simultaneously funny, a little bit disturbing, and most importantly memorable. 9. Maserati – Strike This one might start out slow, but it delivers not only with the wicked sound of the third-generation Ghibli's engine, but with an interesting message about hubris in the auto industry as well. 8. Nissan 300ZX Twin-Turbo – Dream Directed by none other than Ridley Scott (Blade Runner, Alien), this dystopian spot has centers around a narrator who explains that in his dream the bad guys are unable to catch him despite their best efforts by way of street bikes, race cars, and supersonic jets. While the twin-turbocharged 300ZX car was certainly a performance powerhouse to be reckoned with in its day, the concept and execution of this one does come off a little bit campy now – but in a good way. Then again, it is a dream, after all. 7. General Motors – Robot This one is unique in that it's genuinely depressing on a profound level. Who would've thought that the simulated suicide of a lovable, anthropomorphic car-building robot who has fallen on hard times could be such a downer? 6. Nissan – With Dad Although the debut season of its new LMP1 racer didn't exactly turn out how the team hoped it would, there's no denying that Nissan's depiction of a strained father-and-son relationship that eventually leads to redemption (and the introduction of the 2016 Maxima) tugs at the heartstrings. 5. Volkswagen – Big Day A surprisingly poignant advert, this one might be low on dialogue but it certainly gets its message across. And just as the dramatic soundtrack begins to lull the viewer into a sense of security, our expectations are upended. 4.

Maserati ditches hydraulic steering to add semi-autonomous driver aids

Related: We obsessively covered the Frankfurt Motor Show — here's our complete coverage FRANKFURT, Germany — One of the distinctive aspects of modern Maseratis has been the continued use of hydraulic-assisted power steering. The company used it on the entire lineup from the Ghibli sedan to the GranTurismo sports coupe, touting in press releases that in comparison to now-common electric power steering, it "prevents unpleasantly artificial assistance when the driver turns the wheel quickly." Priorities appear to have changed, though, as the 2018 Ghibli, Quattroporte and Levante are all going with electric steering. Those priorities would be adding a gaggle of semi-autonomous driving assists, which as Maserati CEO Reid Bigland confirmed, require electric power steering to fully implement. Specifically, the highway lane-centering, lane-keeping assist and blind-spot assist functions that can steer for you if necessary. Other new semi-autonomous functions include sign recognition, automatic emergency braking and adaptive cruise control. This may come as a disappointment to die-hard Maserati fans, but at the very least, the GranTurismo and GranCabrio sports cars still retain the classic hydraulic steering system. They also don't get the semi-autonomous features, but let's face it, those cars are ones you want to always be driving. As for the rest of the lineup, Bigland insisted the steering is still good. Of course you wouldn't expect anything less from the company's CEO. We'll reserve judgement until driving a 2018 Maserati ( that isn't a GranTurismo) to see if the new steering avoids being "unpleasantly artificial." Related Video:

V8-powered Maserati Levante spied nearly naked

I love fast SUVs. A big engine can do wonders to make a boring crossover exciting, even if they still handle like an overstuffed goldfish on wheels. That's why I'm really excited to see spy shots that show a V8-powered Maserati Levante in the flesh. Even before the Levante hit showrooms, Maserati admitted to us that a V8-powered prototype was already in existence. It seems that a full reveal is imminent. Visually, the prototype we see here only does with revised front and rear fascias. It's slightly more aggressive, but not that far removed from what's currently available. Still, we're more interested in what's under the hood. Maserati said the Quattroporte's Ferrari-assembled 3.8-liter twin-turbo V8 fits in the Levante with no issues. That should be no surprise, as the two models share a basic platform. In the Quattroporte, the engine makes 523 horsepower and 479 pound feet of torque. Don't be surprised if things are cranked up in the Levante to compete with the 567 horsepower BMW X5 M and the all-new 550 horsepower Porsche Cayenne Turbo. Look for bigger brakes, stiffer suspension and more aggressive rubber. Typical performance modifications. While we don't know for sure, the V8 Levante is likely to wear the GTS badge, just like the top-dog Quattroporte. Unfortunately, the model ditches hydraulic steering for an electrically assisted unit. Still, it's sure to be a riot, at least in a straight line. Related Video: Featured Gallery Maserati Levante GTS spy shots View 12 Photos Image Credit: CarPix Spy Photos Maserati Crossover SUV Luxury Performance maserati levante gts