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Maserati Levante production starting next year, Alfieri could come within 28 months

Maserati is on a roll. The new Ghibli and Quattroporte have been huge successes, and it unveiled the gorgeous Alfieri concept (pictured above) at the 2014 Geneva Motor Show. The next step for the brand is getting the Levante crossover into production.
"We are getting Mirafiori ready for production [of the Levante]. The first bodies are expected for 2015," said Fiat CEO Sergio Marchionne to Reuters in Geneva. He also said that there isn't much keeping the Alfieri off the streets. "The platforms and motors are there. Technically, production could start in 24-28 months," he said. However, Marchionne refused to say whether the company would actually give the concept a green light to be built.
Fiat hopes to be profitable again by 2016, and while its acquisition of Chrysler is certainly going to help, rejuvenating Alfa Romeo and Maserati are also a major part of the plan. In 2013, the Italian luxury brand saw sales more than double to 15,400 vehicles. Maser is still far away from its goal of selling 50,000 units by 2015, but it's quite a start. Fiat bought Maserati in 1993, but business went through a decade or more of doldrums and falling sales. It appears that the century-old brand is finally finding a path forward with some gorgeous new cars.

Alfieri headed for production based on strong Maserati sales

Maserati has been on a heck of a product surge recently. After years of subsiding on versions of the previous Quattroporte and the aging GranTurismo, the Modense automaker rolled out the new Quattroporte the year before last, the Ghibli last year, it will introduce the Levante crossover next year and - according to the latest intel - will begin production of the Alfieri sports car the year after that.
The Alfieri concept debuted just last month at the Geneva Motor Show, taking the form of a two-door sports car foreshadowing the brand's new design language. Reception was positive, but it appears that sales of Maserati's existing models is what's giving the Alfieri the green light.
According to Automotive News, citing an interview given by Maserati chief Harald Wester on Bloomberg Television, the brand has been getting 3,500 orders per month, putting it on track to sell 42,000 units this year - nearly three times as much as the 15,400 it sold in 2013. The profits generated off those orders could be enough by themselves to offset the losses which Fiat is expected to record this year based on flagging sales for the Fiat, Alfa Romeo and Jeep brands in Europe.

0-to-62 in 2 seconds: Maserati Alfieri electrics will take on Tesla with Ferrari's help

Maserati's long-delayed flagship, the Alfieri sports car, will go electric, offering hybrid, plug-in hybrid and full-electric versions, parent company FCA said today its five-year plan. The Italian brand also outlined plans to launch a midsize SUV, all-new versions of the Quattroporte and Levante, and said it intends to electrify its entire fleet by 2022. Tim Kuniskis, head of the Maserati brand, said in a presentation in Italy that Ferrari will supply all future powertrains across every configuration, including hybrid, plug-in hybrid and battery-electric vehicles. The brand also announced that it will market full-electric vehicles under the Maserati Blue name. The goal for Maserati Blue is to offer battery-electric versions of four cars: the Alfieri, a convertible version called the Alfieri Cabrio, the Quattroporte and the Levante. All will feature three motors with e-all-wheel-drive, torque vectoring, 800-volt battery technology, long driving ranges and quick charging. They'll also be based on a lightweight modular aluminum platform. If the Alfieri sounds familiar, it should: It first debuted as a 2+2 sports coupe concept at the Geneva Motor Show all the way back in 2014. Back then, it was likely to use Maserati's turbocharged V6 and V8 engines and be rear-wheel drive only. But the concept has hit a series of delays on the way to production. Plans for the new version call for a new modular aluminum space frame to minimize weight gain — Kuniskis says it weighs only about 385 pounds more than the conventional combustion-engine version — and it will offer all-wheel-drive with full active torque vectoring. Top speed will be more than 186 mph, and it'll go from 0 to 62 mph in around 2 seconds. There's no name yet for the forthcoming midsize utility vehicle, which Maserati says will be offered in hybrid and PHEV configurations. It promises a best-in-class lightweight platform and power-to-weight ratio and 50/50 weight distribution. A high-performance Trofeo model will also be offered. New versions of the Quattroporte luxury sedan and Levante crossover will also be based on a new lightweight, modular platform and will include Level 2 autonomous-driving capabilities, with Level 3 available by late 2021 or early 2022, Kuniskis said. Both vehicles will get a Q4 all-wheel-drive system and come with a choice of three powertrains, including hybrid and PHEV.