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Step inside the secret lab creating Maserati's future

MODENA, Italy – Driving Maserati's raucous GranTurismo MC and the effortlessly quick Levante SQ4 back to back feels like traveling through time. Horsepower doesn't go out of style, but a user interface quickly does, and the GranTurismo looks like it's from another era in that respect. Designers, engineers, and executives are busily orchestrating a transformation that will ensure the 105-year old firm's next leap forward is even more dramatic. Autoblog went behind the scenes in Maserati's Innovation Lab – which has never been opened to outsiders before – to find out how the looming metamorphosis will shape Fiat-Chrysler Automobiles' (FCA) flagship brand. Maserati is on the brink of a ground-up redesign that will take it into new segments of the market, and diversify its powertrain palette. We heard the term electrification used on many occasions during our visit, though company officials resorted to automotive omerta when we asked for additional details. An earlier product plan reveals every upcoming addition to its line-up will be available with an electric powertrain, and there will be quite a few cars to electrify. Historically a small, almost niche automaker, Maserati is on track to release five new models between 2020 and 2023, including a second SUV positioned below the aforementioned Levante, plus replacements for most of its current cars. Technology is playing a significant role in Maserati's renaissance. The company's four-year-old Innovation Lab is home to simulators capable of reproducing six months' worth of wear and tear in two weeks. Engineers can dial in a variety of situations, locations, and road conditions, ranging from a winding country road in France to a busy highway in southern California. They can digitally insert potholes, add rain or fog at the push of a button and remove either just as quickly, and put virtual prototypes on a long list of race tracks around the world, including the Nurburgring. Digital wind tunnels help the team test future cars well before they're built. This approach saves time and money, explained Luca Dusini, the man responsible for Maserati's vehicle dynamics testing and simulation. Making every dollar and each minute count is key to pulling off such an ambitious overhaul. 90% of development work is carried out on the various simulators, according to Dusini. This is significant, because Maserati is developing most of the technology it will pack into its future models from scratch.

Maserati offers Extra10 limited powertrain warranty on all new vehicles

Maserati is still trying to get its sales forecasts to match its sales results. A raft of new product should keep the Italians on the list of vehicles to compare when shopping for luxury performance, but reliability concerns continue to cast shadows. With the Grecale on the way, Maserati will likely begin luring buyers focused a lot more on reliability than the usual Quattroporte owner. To address potential mechanical doubts, Maserati's offering a new Extra10 Warranty Program around the world on every new model to allay some fears. The 10-year limited powertrain warranty covers the engine and transmission or transaxle. The good news is that not only will it be available to North and South American buyers from October 1, 2022, certain current owners whose Maseratis are no more than 9.5 years old will be eligible, and the warranty doesn't cap mileage.  It won't be free, but few such warranties are. It's offered as an add-on to Maserati's extended warranty offerings, which can cover a powertrain for up to seven years and unlimited miles so long as extensions are purchased within the warranty and mileage periods. The present plans already include benefits like roadside assistance and help with onward travel. Extra10 throws in other sweeteners like pick-up and return service and a courtesy car. The automaker has made Extra10 transferrable, too, "aimed at consolidating the value of its cars over time, guaranteeing total peace of mind by combining top performance and the driving pleasure typical of every Trident car." Finally, Maserati says "Customers have the option of purchasing extended powertrain coverage in one-year increments (e.g., 5th year to 10th year of ownership)," so there's no large lump sum necessary.  Once October hits, interested owners should visit their Maserati dealers to see if their vehicles are eligible. The program excludes cars that have been raced "or tampered with," cars that have been in major accidents, and cars that are stolen. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

2024 Maserati GranCabrio previewed in official photos

The new 2024 Maserati GranTurismo made its official debut in September 2022, so it stands to reason that the GranCabrio is right around the corner. It's not ready for its big debut yet, but "official spy shots" released by the company give us a decent idea of what to expect. While the prototype is covered in camouflage, we can tell it looks a lot like the GranTurismo from the rocker panels to the belt line. That's not a bad thing: The second-generation coupe is characterized by an elegant, swoopy design that perfectly embodies the definition of a grand tourer. Above the belt line, the GranCabrio receives a power-operated cloth soft top. Photos of the interior haven't been released yet, though it's reasonable to assume the coupe and the convertible will look a lot alike from the driver's point of view. Maserati told Autoblog that the GranCabrio range will mirror the GranTurismo's, so buyers will have three variants called Modena, Trofeo, and Folgore to choose from. Power for the Modena will come from Maserati's excellent Nettuno engine, a 3.0-liter V6 that's twin-turbocharged to 490 horsepower and 443 pound-feet of torque. This engine was developed in-house, and it's also found in the MC20 and the Grecale. Next up is the Trofeo, which will receive an evolution of the six rated at 550 horsepower and 479 pound-feet of torque. The engine will spin the four wheels — that's a significant change, as the original GranCabrio was rear-wheel-drive — via an eight-speed automatic transmission. Alternatively, the electric Folgore model will use three motors rated at a combined 751 horsepower and 996 pound-feet of torque. That system is built around an 800-volt electrical system and linked to a 92.5-kilowatt-hour lithium-ion battery pack. "We're going to let buyers decide [whether they prefer the V6 or the EV]; we can scale production up or down depending on demand. We don't want to influence our customers' choice," William Peffer, the head of Maserati's North American division, told Autoblog. Additional details about the 2024 Maserati GranCabrio will emerge in the weeks leading up to its launch, which is scheduled for early 2023.