1972 Lotus Elan +2 Project Vehicle on 2040-cars

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Why Lotus thinks its luxury EV game plan will succeed globally

  Luxury sports car and EV maker Lotus completed its SPAC merger last week in the U.S. and its stock was publicly traded for the first time on Friday. It’s an interesting turn of events for the Geely-backed automaker now known as Lotus Tech given the uncertain EV market, but one that may prove an exception to the struggles of other pure-play EV makers. Trading under the ticker LOT on the Nasdaq, Lotus Tech will focus on the higher end of the EV market with its Eletre SUV and Emeya sedan, which will not only be offered in the US but also in Europe and, more importantly, China. “What is most important here is that we are definitely going to more markets at the same time through more models and through more stores,” said Lotus Tech CFO Alexious Lee to Yahoo Finance from the Nasdaq market site. By the end of the year Lotus will have four vehicles in production, three of them EVs. “These four models are currently available in Asia Pacific and part of it is also available in UK and EU,” Lee said. “We're having the new [Eletre] SUV model coming into the U.S. in the third quarter of this year, so different markets have different strategies and different product offerings and different conditions." Lotus is able to go to market in a number of territories due to the backing of its majority owner, Chinese auto giant Geely. But it also raised a considerable amount of money through its SPAC merger. Lotus Tech said it raised more than $880 million in pre-closing and PIPE financing commitments, with a targeted valuation on listing day of nearly $7 billion. Lotus Tech also had an interesting partner with its SPAC merging, combining with L Catterton Asia Acquisition Corp (LCAA), which is backed by French luxury conglomerate LVMH. Lotus Eletre in Solar Yellow View 11 Photos As Lotus targets the luxury segment with its vehicles — the Eletre and Emeya will be playing in the $80,000 to $150,000 ballpark — having a partner like LVMH, with its deep connections and insights into the luxury consumer, could be hugely beneficial. “Now what is more important here is Anish Melwani, who is the CEO for LVMH North America, will be on the board of Lotus Tech,” Lee said.

Lotus Exige Sport 410 Quick Spin Review | An unobtainable gem previews an American future

HETHEL, England — You can get the measure of a car brand by the environment in which its products are built. The narrow, bumpy, hedge-lined lanes of eastern England explain a lot about the way a Lotus goes. The character of a company's chief speaks to the brand's intentions as well. Jean-Marc Gales has been portrayed unflatteringly as a Eurocrat bean counter, but his approach has been to strip weight and cost out of the product to the benefit of performance on both track and bottom line, defining brand attributes that Chinese money can hopefully bring to a wider audience. He drives fast, thinks quickly and acts without hesitation. You sense he likes people who do the same, and the speed with which Autoblog posted the story announcing the new Exige Sport 410 is something he commented upon in flattering terms. Despite the fact that it'll never appear on American dealer lots, Gales made us very welcome at the factory to drive it. A quick update on where the Exige is at since it was last seen on American shores in 2011. Though it's still based around what's fundamentally the same extruded and bonded aluminum tub as every other Elise and Exige of the past 20 years, it's gained pounds, cylinders and performance to the point where it shows circuit pace that'll have 911 GT3 owners watching their mirrors. Since going from a 1.8-liter four-cylinder to the Evora-derived 3.5-liter supercharged V6, the Exige has evolved into a proper hot-rod, some way removed from its dainty roots and punching harder with each iteration. And there have been a few. Currently you can buy a Sport 350 or Cup 430 with the uprated, intercooled Evora engine and 430 horsepower, this new Sport 410 related to the latter and benefiting from many of its upgrades but tuned to be more road compliant. And a little cheaper. Unlike the Cup, you can also have it as a roadster, which, in an extreme example of the famed "add lightness" policy, basically equates to removing the roof panel. It's now arguably too much for the local roads, punching hard in angry bursts of acceleration between corners rather than dancing through them. With no power assistance to the steering and fat, grippy Michelin Pilot Sport Cup 2s, an Exige is a surprisingly physical car to drive, bearing in mind it weighs less than 2,500 pounds. A test track built on runways that once hosted U.S. Air Force B-24 Liberators is a better place to appreciate the Exige's talents.

Detroit Electric SP:01 electric Lotus project not dead yet

Detroit Electric is still on board to produce the Lotus Exige-based SP:01 electric sports car, which has been delayed more than once already. According to the carmaker, the SP:01 prototype is currently undergoing testing at a facility in Europe, as we can see in the above photo provided by Detroit Electric. Details about the production schedule and on-sale date for the SP:01 are still unclear, but Detroit Electric says it will announce more about that in the coming weeks. Production was originally supposed to begin last year, but was delayed when plans to build the car in Plymouth, MI fell through. Production is now planned to take place in Holland, but there's still potential for future models to be made in Detroit. The company has stated that the SP:01 will come with a base price tag of $135,000. Like the Tesla Roadster, the Detroit Electric SP:01 uses a Lotus chassis. The car's electric motor provides 201 horsepower and 166 pound-feet of torque to the rear wheels, pushing the car to 62 miles per hour in 3.7 seconds, with a top speed of 155 mph. Range on a full charge is said to be more than 180 miles. The SP:01 has been off to a bit of a rocky start, but this bit of news shows there's still life in the project. Let's just hope it all continues smoothly. See what Detroit Electric has to say for itself in the press release below, or check out our original post about the SP:01 for all the details about the car. World's Fastest Production Electric Vehicle Prepares for Launch Detroit Electric, the international electric vehicle manufacturer, is finalising dynamic testing of its SP:01 pure-electric sportscar at a facility in Europe ahead of its introduction in several world markets. The lightweight, two-seat, rear-wheel-drive, open-top sportscar promises to thrill the EV market with its blistering performance and exhilarating dynamics. This latest version of the SP:01 has seen additional development work carried out by Detroit Electric's engineers and designers since a pre-production version of the vehicle was revealed to the media at events in Detroit, USA, and Shanghai, China, last year. Further details of the car and Detroit Electric's production and sales plans will be announced in the coming weeks. Related Gallery Detroit Electric SP:01: Live View 11 Photos Related Gallery Detroit Electric SP:01 View 9 Photos News Source: Detroit Electric Green Lotus Electric prototype testing detroit electric detroit electric sp:01 sp:01