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Lotus hiring 100 after securing lb100m investment

Lotus is getting a shot in the arm courtesy of corporate parent DRB-Hicom, which has announced a 100-million pound ($152.3M USD at today's rates) investment in the Hethel, UK-based manufacturer. The troubled brand was also in the news last week, with DRB announcing a new, three-year plan that would see variants of existing models introduced.
The money will create 100 new jobs in Hethel, with 45 new engineers, 40 manufacturing operatives and 18 university grads joining the team. Lotus has already seen an uptick in sales this year, according to a Norfolk-based news site, with 40 to 45 cars being produced per week and 722 road cars and 45 race cars sold between January and May. Even sales in the UK have seen a big jump - Lotus only moved 70 units in 2012, but it's already sold 80 cars in the first half of 2013.
Better yet, Lotus is citing an increased demand for its cars around the globe as the motive behind the new hires. While still quite uncertain, Lotus looks like it might finally be on the right track.

Lotus Esprit cancelled? [UPDATE]

Two years ago, we were gobsmacked when humble Lotus shocked the automotive world by wheeling out no fewer than five new models - admittedly in various stages of development - at the 2010 Paris Motor Show. The ambitious onslaught of new sheetmetal came at the behest of then-CEO Danny Bahar who aimed to broaden the British marque's appeal by dramatically expanding its portfolio. Bahar was later thrown out by new Malaysian owners DRB-Hicom in a management shakeup that seems to still be, well, shaking out. Bahar was deposed over accusations of financial wrongdoing and the controversial executive has fired back with a $10.6M lawsuit.
Against this chaotic background, a cornerstone of Lotus' revival plans hinged on the rebirth of its Esprit supercar (shown in 2010 concept form above). According to new reports, however, the Esprit has been cancelled, a victim of the company's uncertain finances and direction. Depending on which rumor you choose to believe, the two-seat coupe was slated to receive a house-built V8 and possibly turbocharging or hybrid power. That may all be moot now, however, as DRB-Hicom is reported to have scrapped Bahar's plans wholesale, a development that apparently includes killing off the mid-engined Esprit, too.
UPDATE: And this, friends, is why we have this story with a question mark and a Rumormill tag - Lotus is denying that the Esprit has been killed off.

Lotus Eletre electric SUV reveal: Tune in today at 2:30 p.m Eastern

The upcoming electric Lotus SUV formerly known as the Type 132 officially has a name. It will be called the Lotus Eletre, and the vehicle’s full reveal is today, Tuesday, March 29. For those curious, Lotus says that Eletre means “coming to life” in some Eastern European languages. If you want to pronounce it properly, Lotus provides the phonetic spelling: “El-etra.” Basically, the "e" at the end is to be pronounced as an "a." Beyond the name announcement, Lotus doesnÂ’t have anything extra to share with us today. The name itself was revealed in a dramatic fashion, as a specially-made yellow cube containing the car was piloted up and down the River Thames in central London. Boats and cars being in the same news story as of late havenÂ’t always been for good reasons, but thankfully, this one seems to have gone just fine. If you want to watch the reveal live, make sure to tune in here at 2:30 p.m. ET Tuesday. WeÂ’ll have the live stream in this post waiting to start, so you can check back in right here at reveal time.