2014 Lotus Evora S 2+2 on 2040-cars

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Why Lotus thinks its luxury EV game plan will succeed globally

  Luxury sports car and EV maker Lotus completed its SPAC merger last week in the U.S. and its stock was publicly traded for the first time on Friday. It’s an interesting turn of events for the Geely-backed automaker now known as Lotus Tech given the uncertain EV market, but one that may prove an exception to the struggles of other pure-play EV makers. Trading under the ticker LOT on the Nasdaq, Lotus Tech will focus on the higher end of the EV market with its Eletre SUV and Emeya sedan, which will not only be offered in the US but also in Europe and, more importantly, China. “What is most important here is that we are definitely going to more markets at the same time through more models and through more stores,” said Lotus Tech CFO Alexious Lee to Yahoo Finance from the Nasdaq market site. By the end of the year Lotus will have four vehicles in production, three of them EVs. “These four models are currently available in Asia Pacific and part of it is also available in UK and EU,” Lee said. “We're having the new [Eletre] SUV model coming into the U.S. in the third quarter of this year, so different markets have different strategies and different product offerings and different conditions." Lotus is able to go to market in a number of territories due to the backing of its majority owner, Chinese auto giant Geely. But it also raised a considerable amount of money through its SPAC merger. Lotus Tech said it raised more than $880 million in pre-closing and PIPE financing commitments, with a targeted valuation on listing day of nearly $7 billion. Lotus Tech also had an interesting partner with its SPAC merging, combining with L Catterton Asia Acquisition Corp (LCAA), which is backed by French luxury conglomerate LVMH. Lotus Eletre in Solar Yellow View 11 Photos As Lotus targets the luxury segment with its vehicles — the Eletre and Emeya will be playing in the $80,000 to $150,000 ballpark — having a partner like LVMH, with its deep connections and insights into the luxury consumer, could be hugely beneficial. “Now what is more important here is Anish Melwani, who is the CEO for LVMH North America, will be on the board of Lotus Tech,” Lee said.

Lotus unveils new racing bike for British Olympics team

Lotus Engineering, the automotive consultancy and industrial design arm of the British performance car brand, has marked its return to competitive cycling with a sleek and lightweight new track bike that features novel fork, seat stays and handlebars. Developed in concert with Hope Technology, a British bike-components manufacturer, the bike is aimed at helping the Great Britain Cycling Team notch medals at the 2020 Tokyo Olympics. For Lotus, the bike represents a return to cycling after a 25-year absence. It’s also a nod to the Lotus Type 108 bike Chris Boardman rode to a gold medal at the 1992 Barcelona Olympics and in the 1994 Tour de France, where he won the prologue time trial to take the yellow jersey. Hope/Lotus British Cycling View 10 Photos WeÂ’re not given any details about the bikeÂ’s technology or specs, except that the Hope-designed frame is made of high-modulus composites with fabric woven in the U.K. Lotus was responsible for the unique fork and seat stays, with each characterized by slim polished metal tubing and a wide-flaring hooping design when viewed straight on. The handlebars similarly feature a flattened profile across the crossbar. Not surprisingly, the bike underwent lots of wind-tunnel testing, both with and without riders, plus testing to maximize strength with minimal weight. Lotus also said it worked to improve stiffness and front end feel. Much of the design and development was done after the 2016 Olympics, when the UCI governing body made changes to the rules governing bike development. Lotus and Hope were supported by British engineering firm Renishaw. The bikeÂ’s design must be approved by the UCI and be ridden by the Great Britain Cycling Team during the 2019–2020 Tissot UCI Track Cycling World Cup series by the end of this year in order to qualify to be ridden in the 2020 Olympics in Tokyo. TheyÂ’ll start riding it this weekend at the Minsk-Arena velodrome in Belarus, and November 8–10 in Glasgow, Scotland. ItÂ’ll also be displayed at the Rouler Classic event in London starting Friday and running through Sunday. Lotus Bicycle lotus engineering

Lotus plans detuned Evora sans supercharger for US market

We may never see a new version of the Elise or Exige in the United States, but the legendary British marque has been steadily rolling out new versions of the Evora 2+2 sports car. According to Automotive News, the automaker based in Hethel is planning a detuned version of the Evora to help it get in line with US emissions regulations. "Over a five-year period in the U.S. we have to show a 3 percent per year reduction in carbon dioxide emissions," Lotus CEO Jean-Marc Gales told AN. "One option is remove the supercharger." Gales apparently feels that's a better option than downsizing to a 2.0-liter turbo four, which would require more reconfiguration than simply removing the supercharger. The former Peugeot chief cites the example of another British sports car manufacturer in McLaren, which detuned the 3.8-liter twin-turbo V8 from the 650S to slot into the 570S. In any event, the base Evora wouldn't be the only new version of the model we're expecting to see. The company recently rolled out the revised Evora 400, and revealed the even sharper Evora Sport 410 (pictured above) at the Geneva Motor Show last month. Lotus also has an Evora roadster in the works that's similarly targeted at the North American market. Following the base model, we wouldn't be surprised to see even more variants to follow. Related Video: