1977 Lotus Esprit Base Coupe 2-door on 2040-cars

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Lotus confirms new Elise S Cup

Head on over to the Lotus website, and though the Elise isn't offered in the United States anymore, buyers in other markets can choose between numerous models: there's the base Elise, the Elise Club Racer, the Elise S and the Elise S Club Racer, and that's before even getting into the even more extreme Exige that's also based on the Elise. Track-day enthusiasts can also go for the full-on Elise S Cup R, but now the British sportscar manufacturer has confirmed a new variant.
Called the Elise S Cup, it slots in between the CR and the Cup R as an extreme performance model that can actually be driven to the track and back home on public roads. The S designation tells us it packs the 1.8-liter supercharged four that already produces 217 horsepower and 184 pound-feet of torque in the existing Elise S, Elise S CR and Elise S Cup R, but as we saw when Lotus was testing the new variant around the Nürburgring, the Elise S Cup packs some key upgrades.
It's got an aero kit - including front splitter, winglets, side skirts, rear diffuser and rear wing - that's more aggressive than other road-going models (though apparently less extreme than the track-focused S Cup R), helping to generate 145 lbs of downforce at 100 mph and 275 lbs at top speed and besting the Elise S around the Lotus test track by an impressive three seconds.

Lotus nearing decision on sedan versus crossover

Lotus may be comfortable for the time being developing newer and better versions of its existing sports cars, but it won't necessarily skate by on its aging product portfolio forever. According to a report from Reuters, Lotus and its Malaysian parent company DRB-Hicom are currently considering adding a new model to the British automaker's lineup. And in a further sign of the times, it seems likely that the new model would be either a sedan or crossover. "I'm a bit torn between an SUV and a four-door sports car – but in the end I can see that the SUV has the bigger market," Lotus CEO Jean-Marc Gales told Reuters. "We'd do an SUV that is very light, very fast on the track and has outstanding handling," in keeping with what Lotus is known for. It would not be the first sports car manufacturer to delve into either category, of course. Porsche rebuilt its business by expanding into both categories with models like the Panamera, Cayenne and Macan. Maserati has long offered successive versions of the Quattroporte, more recently launched the Ghibli sedan and will soon introduce the Levante crossover. Aston Martin has toyed with both, as has Lamborghini. Other marques like Ferrari and McLaren, however, remain resolutely opposed to either proposition. This past December, we reported that Lotus was preparing to go a slightly different route by offering a high-riding version of the Evora instead of a proper four-door sport-ute. This latest development, however, would appear to be quite different. The company's engineering division showcased the APX crossover concept back in 2006, and revealed the Eterne sedan concept as part of the grandiose plans of the previous Bahar administration in 2010. The last time the proposition came up this past August, nearly half of respondents to our online poll voted that Lotus should build a sedan, but not a crossover. Over a quarter of you said Lotus should built both, 2 percent voted for the crossover over the sedan, and 22 percent said Lotus should steer clear of either.

Lotus says it's hiring 200 new engineers in effort to expand

Lotus is making moves to rise back up in the automotive world. A report from The Telegraph says the British company will hire 200 new engineers. This batch of hiring comes from the pockets of new Chinese owner Geely. The plans also include the opening of a new engineering center in the U.K. away from its longtime home in Norfolk. Lotus CEO, Phip Popham said this about the new moves. "Lotus has been in survival mode for many years. We're taking on people here and also in the Midlands. We need to tap into the industrial resource outside Norfolk to help our growth," Popham said. These new hires are all part of a multi-billion dollar investment into Lotus from Geely to try and turn the company around. Ultimately, Lotus wants to triple its current production all the way up to 5,000 cars per year. One of the initiatives from this investment is an all-electric hypercar we saw teased not too long ago. Popham also spoke of making cars with a slightly different focus than the Lotus we know of today. "A car not just for the weekend, but one you can live with," Popham says. Ideas of a Lotus SUV or grand tourer have bounced around in the recent past, and those still appear to be in the company's plans. The British brand plans on tapping Geely for many items it doesn't already have, according to the report. These include modern items like digital display screens and parts required for electrification of its vehicles. A new platform meant to house these "livable" Lotus cars is said to be in the works.