2009 Lotus Elise Sc Upgraded Exhaust Tan Leather Ac Clean on 2040-cars

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Coca-Cola returning to F1 with Lotus sponsorship [w/videos]

Even before Red Bull Racing became a record-breaking three-time Constructor's Champion in Formula One, it has dominated conversations both as a team and as an energy drink. After seven years of "Red Bull this" and "Red Bull that," Coca-Cola is reportedly ready to jump into the F1 fray with its Sweden-based energy drink Burn.
Rumors had placed Coca-Cola's entry with McLaren F1, but it's actually Lotus that has secured the deal. We have no idea what the sponsorship will look like, but the website for Burn says that "We [intend] to foster that creativity by incorporating art and music in a way that will break the conventions of traditional F1 sponsorship," Lotus F1 team principal Eric Boullier adding "We are excited to partner with burn to build a new and innovative model for sponsorships that will combine experiences, content creation and social media..."
Since most - including this writer - have no idea what Burn is, we've included a couple of Burn commercial spots to help get us up to speed, which you'll find below. The 2012 season hasn't even ended, and we're already looking forward to 2013...

Lotus spotted testing more extreme Elise on the Nordschleife

If we had a nickel for every version of the Elise that Lotus has rolled out over the years, we might actually have enough spare change to buy one ourselves. And we're not even talking about the entire separate models (like the Exige and Europa) that Lotus has based on the Elise's platform or the other automakers' cars (like the Tesla Roadster and Hennessey Venom GT) that have used the same. And now Lotus appears to be testing another one.
Spotted lapping the Nürburgring, what we're looking at here appears to be the track-bound Elise S Cup R, but our intrepid paparazzi by the side of the track tell us it's missing the switches for the battery isolator and fire extinguisher. In their place, this Elise is wearing an even bigger rear wing as part of an altogether rather aggressive aero kit - not to mention a rockin' matte red wrap.
All of these telltales make us think Lotus has something extreme in the works, and we could find out what exactly it is as early as the Paris Motor Show in October, so stay tuned and watch this space.

Radford Type 62-2 John Player Special takes the coach-built sports car even higher

Radford revealed its Type 62-2 a month ago, and today the coach-building company is releasing its first 62-2 variant. It’s simply called the JPS, short for John Player Special. YouÂ’d be able to guess that just by looking at the car, though, as itÂ’s completely done up in the traditional John Player Special black and gold livery. This JPS Type 62-2 isnÂ’t just a livery either. ItÂ’s the most extreme version of the car, even more so than the Gold Leaf version of the standard Radford that improves matters over the “Classic” model. Engine output sees a sharp turn upwards from 500 horsepower to 600 horsepower in the JPS. ItÂ’s still using the 3.5-liter supercharged V6 youÂ’d find in the Lotus Evora (an engine Lotus borrows from Toyota), but this one is heavily modified. Radford says it uses upgraded pistons, new connecting rods, camshafts and an upgraded supercharger. Plus, itÂ’s running a more aggressive engine calibration. Hauling it to a stop are upgraded brakes — Radford uses carbon ceramic rotors and AP calipers. New and larger carbon composite wheels (18-inch front and 19-inch rear) from Dymag are fitted and wrapped with Michelin Pilot Sport Cup 2 tires. Plenty of appearance and aero changes are made to separate the JPS from the other Type 62-2s. Radford says itÂ’s either lightly massaged or made big changes to every area of the bodywork. YouÂ’ll notice a giant new splitter up front, larger side air intakes to cool the more powerful engine and a more extreme diffuser in back to produce more downforce. WeÂ’ll also note that the JPS “livery” is not a sticker package; itÂ’s all painted on, requiring hours and hours of work by hand. Pricing for the JPS hasnÂ’t been revealed, but itÂ’s guaranteed to be expensive. This special model will be sliced out of the total production of Type 62-2s. Only 12 of the 62 total cars will be the John Player Special cars, so theyÂ’ll be incredibly rare — Radford says itÂ’s currently taking build slot applications, so you still have a shot at buying one. If you want to see the JPS in person, Radford says it will be on display at this yearÂ’s Goodwood Revival. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.