2009 Lotus Elise Purist Edition, W/ Supercharger 220 Hp White On Black on 2040-cars

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Lotus builds the final Elise, Exige and Evora

Lotus has closed one of the most important chapters of its history: It has ended production of the Elise after a 25-year run. It also built the final example of the Exige, which was closely related to the Elise, and of the Evora, which was bigger and more comfort-oriented. We knew that this day was right around the corner, Lotus announced Final Edition variants of the Elise and the Exige in February 2021, and the British company confirmed that it's keeping the very last examples of the three models for itself. Shown above, the last Elise is a Sport 240 Final Edition model in yellow. The last Exige is a Cup 430 Final Edition finished in British Racing Green, while the last Evora is a GT430 Sport model that wears Dark Metallic Gray paint. All three cars will join the carmaker's growing collection of heritage models. Lotus built 51,738 examples of the Elise, the Exige, and the Evora combined over the past quarter of a century. While that doesn't sound like much, not when Ford sold over 787,000 units of the F-Series in pandemic-ridden 2020, that figure represents nearly half of the cars Lotus has built since its inception. It's worth noting that this number doesn't include the Elise derivatives made for third-party companies; the original Tesla Roadster was built on an Elise-sourced chassis, and the Opel Speedster was developed and manufactured by Lotus. It sounds like the three nameplates have been consigned to the pantheon of automotive history — at least for now. Lotus isn't standing still, however. Funded by Volvo parent company Geely, it unveiled the Emira, a coupe powered by a mid-mounted engine, earlier in 2021, and it's planning to launch its first crossover in spring 2022. The soft-roader will be the first in a series of mass-produced electric models from the company. Looking much further ahead, Lotus will also release a sedan and an electric sports car developed jointly with Alpine.

Lotus says it's hiring 200 new engineers in effort to expand

Lotus is making moves to rise back up in the automotive world. A report from The Telegraph says the British company will hire 200 new engineers. This batch of hiring comes from the pockets of new Chinese owner Geely. The plans also include the opening of a new engineering center in the U.K. away from its longtime home in Norfolk. Lotus CEO, Phip Popham said this about the new moves. "Lotus has been in survival mode for many years. We're taking on people here and also in the Midlands. We need to tap into the industrial resource outside Norfolk to help our growth," Popham said. These new hires are all part of a multi-billion dollar investment into Lotus from Geely to try and turn the company around. Ultimately, Lotus wants to triple its current production all the way up to 5,000 cars per year. One of the initiatives from this investment is an all-electric hypercar we saw teased not too long ago. Popham also spoke of making cars with a slightly different focus than the Lotus we know of today. "A car not just for the weekend, but one you can live with," Popham says. Ideas of a Lotus SUV or grand tourer have bounced around in the recent past, and those still appear to be in the company's plans. The British brand plans on tapping Geely for many items it doesn't already have, according to the report. These include modern items like digital display screens and parts required for electrification of its vehicles. A new platform meant to house these "livable" Lotus cars is said to be in the works.

Lotus supposedly working up a new Elan, again

Geely's investment in Volvo, and giving Volvo the freedom to do what Volvo knows how to do, propelled the Swedish automaker to another level. This could be the year English automaker Lotus begins the same climb. Late last year, Bloomberg said Geely committed an initial $2 billion to the Lotus renaissance. That number was low, the Financial Times reporting Geely planned to invest billions over the next five years. In May this year, Lotus announced it was hiring 200 new engineers and opening a new engineering center to develop a new range of SUVs, GTs, and sedans that would expand consumer appeal to triple its current annual volume. Sports cars are a vital part of the new mix as well, Autocar citing Lotus insiders for a report that a new Elan convertible sports car has "a strong possibility of being revived in the next few years" as a nameplate.    Lotus made a splash about bringing back the Elan — along with a new Esprit, Eterne, Elise, Elite, and city car — at the 2010 Paris Motor Show. That was a very different Lotus, when Malaysian automaker Proton owned the English outfit and ex-Ferrari marketing honcho Dany Bahar manned the helm. In spite of promises of funding, the team at Hethel lurched through years of corporate drama and dire finances until Geely took over in 2017. The latest Elan whispers sketch a convertible targeting the Porsche 718 Boxster - Lotus in general has Porsche in its sights. The car pictured above is from the first re-animation of the Elan badge, from 1989 to 1995. A coming Elan would sit above the Elise in the lineup, with more space, amenities, and luxury, at the same time as it would focus on being the lightest and most agile in the segment. Before that arrives, however, Lotus needs to finish developing the sports car platform that will help carry the brand's new range for the next decade; The Lotus SUV uses Volvo's SPA architecture that carries the XC90 and XC60. CEO Phil Popham's Vision-80 program — which now seeks to grow annual volume not merely triple but six-fold to 10,000 cars by 2029 — will be centered around the multi-material architecture that replaces the Elise and Evora architectures presently employed. Due in two years, the rivet-bonded "alloy-core" chassis will likely include carbon fiber and other advanced materials.