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Lincoln poised to double MKZ Hybrid production

The Lincoln MKZ Hybrid has been something of a hit for Ford since the beginning, exceeding the company's modest projected 15-percent take rate for more than two years (we say "modest" because that still means an overwhelming majority of Lincoln customers are passing up on the gas-electric powertrain even though it costs the same as the standard model). Either way, Lincoln builds 700 MKZ Hybrids at its plant in Mexico each month, but has sold 715 of them in each of the past three months. That's why, according to a report in The Detroit News, when the restyled 2014 MKZ Hybrid arrives (non-hybrid pictured), Ford is doubling production compared to 2013. Instead of the hybrid model being 20 percent of production, the new hybrid will make up 40 percent.
Ford is doing well with hybrids in general - its portion of the electrified vehicle segment jumping 12 points in a single year to 16 percent. Assuming Ford doesn't change the pricing strategy (along with the changes Ford is making to calibration to improve fuel economy), the sedan could continue to "[show] other luxury hybrids how it's done" when it goes on sale later this year.

Why Lincoln says it's loving Ellen and Conan MKC ad spoofs [w/videos]

You would think that commercial being ridiculed across the Internet would be an advertising executive's worst nightmare, but that's not necessarily the case. At least not when it comes to Lincoln and its latest campaign to promote the new MKC.
The campaign features Matthew McConaughey channeling his characters from True Detective and The Lincoln Lawyer, and was quickly spoofed by both Conan O'Brien and Ellen DeGeneres. But instead of shaking their heads in dismay at the comedy talk-show hosts' take on their ad, Lincoln and its advertising firm Hudson Rouge welcome the free publicity.
"We're flattered. Just to get out into the public mind with parodies says you've achieved a certain amount of notoriety," Hudson Rouge CCO Jon Pearce told Automotive News. "It's hard to put a dollar amount on earned media. We couldn't ask for better."

Lincoln reveals the posh and powerful 2018 Navigator

If you were a fan of the Navigator concept from last year's New York show, we've got good news. The production Navigator looks just like it. Sure there are subtle changes. The gullwing doors are gone, but no one should be surprised by that. A side effect is that it has conventional chrome door handles, too. The lower grille in the front bumper is a tad different, and the rear taillights are a bit thicker, but the overall look has stayed the same. That includes the tall, regal grille with a mesh consisting of Lincoln badge outlines, the side vents on the fenders, and those beautiful, intricate turbine wheels. On the top-of-the-line Black Label models, the Navigator gets an illuminated badge that lights up with the puddle lights when the driver approaches. View 15 Photos Since the Navigator is based on the Ford Expedition, it's unsurprising that they're very similar mechanically. The Navigator has aluminum construction, and it's propelled by a version of the twin-turbocharged 3.5-liter V6 found in so many Ford products. However, the Navigator's engine makes an impressive 450 horsepower compared with the expected 375 horsepower from the Expedition. Those plush ponies goes through a 10-speed automatic transmission. Inside, the Navigator stays true to the concept, and most important, shares essentially nothing with the plebeian Expedition. Like in the concept, the dashboard is low and wide and features plenty of wood and leather. The instrument panel is a configurable 12-inch display, and to its right is an upright, floating touch screen for infotainment. The buttons for shifting hang off the trailing edge of the dashboard, where a gap opens between it and the center console. The console houses the climate control buttons, and rises to meet the dash. Aside from the luxurious dash, occupants are treated to the Continental's 30-way adjustable front seats, which are heated and cooled. The interior should be whisper quiet as well, thanks to laminated front and side glass. This should allow passengers to better enjoy the available 20-speaker Revel II sound system even more. Plenty of gizmos and tech are at the fingertips of Navigator drivers, too. One of the more unique tidbits of technology are the adaptive headlights. At low speeds, the headlight beam is very wide to illuminate objects or pedestrians on the sides of the road. However, at high speeds, the beam narrows to reduce glare from street signs.