1998 Lincoln Town Car Signature 4- Door Sedan Leather Very Nice on 2040-cars

Auto blog

Ex-GM VP LaNeve takes over Lincoln ad agency

Those of you that caught yesterday's op-ed about Lincoln will have heard already, but Mark LaNeve has taken the helm at Team Detroit. Once the North American vice president of sales, service and marketing for General Motors, LaNeve will now head up the agency that handles all of Ford advertising. LaNeve will also run the account for Lincoln. While at GM from 2001 to 2009, the exec oversaw ad campaigns like Cadillac's Breakthrough and sales initiatives like "Employee Pricing for Everyone."
He left in 2009 to join Allstate as chief marketing officer, oversaw the creation of the Mayhem ad spots and was moved into the role of VP of agency operations overseeing Allstate's 10,000 agents. He resigned from the insurer in February 2012 for personal reasons and joined Team Detroit in August 2012 as chief operating officer, in charge of satellite offices in New York and internationally. He replaces ex-CEO Cameron McNaughton, and will continue to hold the title of COO.
Lincoln is trying to get its 2013 back to rights after putting big dollar commercials for the 2013 MKZ on television then having production glitches preventing cars from getting to dealerships. With rumors of a relaunch in the works, it's no surprise LaNeve has been given the reins - and from here it looks like the brand is desperate for the kind of magic he's proved he can marshal. Perhaps he can start by calling a mulligan on the renaming exercise that gave us the hoary "Lincoln Motor Company" and go back to oh, say, "Lincoln." Then he can ask the product folks to get to work on the MKC concept...

2017 Lincoln Model Year Preview and Updates

For those wondering if there's more to Lincoln than a reflective Matthew McConaughey, the debut of Lincoln's all-new Continental - pictured above - should emphatically answer the question. But aside from a refresh here and there, the Continental is effectively 'it' for the 2017 model year. LINCOLN CONTINENTAL: Although the new Continental may not represent the design stretch Lincoln enthusiasts might have hoped, it's a significant step when compared to the Fusion-based MKZ or displaced MKS. With available all-wheel drive and up to 400 horsepower and 400 pound-feet of torque, the Continental is described by Lincoln as targeting 'culturally progressive clients who define luxury on their own terms.' In short, this isn't a me-too interpretation of German or Asian luxury; it's the Lincoln Motor Company's interpretation of American luxury, on sale in the spring of '17. MKZ: A freshened design with all-new, Continental-esque front fascia offers an upgraded interior, new technology and available Revel Audio. MKC: It is a year of minor tweaks for Lincoln's compact crossover. A power liftgate is now standard, while Auto Start-Stop is available on MKCs equipped with the 2.0-liter and all-wheel drive, standard on 2.0-liter front-wheel drive. And the MKC receives Sync 3 plus Apple CarPlay and Android Audio. MKT: Aside from color revisions, Lincoln's livery car/crossover is unchanged. MKX: Lincoln's midsize, Edge-based crossover receives little more than color changes for 2017. NAVIGATOR: Lincoln's biggest SUV navigates the model year with few changes except for color. However, with the announcement of an all-new Ford Expedition – on which the Navigator is based – in showrooms this fall, an all-new Navigator can't be far behind it. Lincoln Car Buying whats new 2017

Lincoln teases a new Continental with suicide doors

Lincoln posted a photograph of its Continental from the 1960s on its social media channels today with a cryptic message to go along with it. Here's the post below: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The last line, "#TBT ... or is it?" sounds like Ford's luxury arm is trying to tell us something about what's to come for its current Continental. If we use Lincoln's post as an opportunity to speculate, one might presume that a Continental with suicide doors is coming our way soon. Beyond planting the idea in our heads, Lincoln doesn't appear to have anything else to say for the time being. Right now, the only car you can buy with suicide doors is a Rolls-Royce, most recently in Wraith form. If Lincoln decides to offer suicide doors again, you can bet the car is going to get some attention. The question would be if a special car like this could draw any of that attention away from Lincoln's SUVs such as the Navigator and new Aviator. We've seen reports that the Continental would not be moving on past this generation, so maybe Lincoln is trying to get as much play out of this car as possible. A more recent report calls it dead after the 2020 model year, meaning that if we do see a suicide-door Continental, it wouldn't be in this world for very long. Lincoln says to "stay tuned" at the end of its post caption, so watch out for Continental news dropping in the near future. We can all hope it's going to be good news ... View 20 Photos Related video: