Make Offer - Four Wheel Drive - Navigation - 3rd Row Seating - Moonroof -leather on 2040-cars

Auto blog

2019 Lincoln MKC crossover dials up the luxury perks

Lincoln is taking the wraps off its 2019 MKC, which hits showrooms next summer, revealing a substantially refreshed, more stylish compact luxury crossover that adds new driver-assistance and connectivity technologies and a host of premium ownership perks and options. They include new Black Label personalized trim themes and the ability to pick an exclusive dinner from a curated list of chef-driven restaurants. As we previously forecast, the MKC gets the new Continental-style grille, plus new LED headlamps and a neat touch in a Lincoln welcome mat illuminated on the ground from underneath both front doors to welcome driver and passenger. It also adds new driver-assist features including a pre-collision assist warning and braking system that can detect pedestrians, plus available options like lane-keeping alerts, parallel-parking assistance and a blind spot information system. Owners can also opt for the Lincoln Black Label treatment, which includes premium trim upgrades but also a roster of membership perks: annual vehicle detailing, anytime carwashes and access to a curated list of restaurants where feted chefs will prepare a special dining experience. There are three Black Label themes, each inspired by the arts, travel, fine food and culture: Modern Heritage, defined by a clean, modern aesthetic and Vianca White Venetian leather Indulgence, which lives up to its billing with surfaces trimmed in Venetian leather and Alcantara and accents from Ziricote wood And Center Stage, inspired by the world of theater, featuring a diamond-L perforation pattern on the Alcantara cloth inserts finished with precisely stitched Foxfire Red piping, exotic wood accents and Jet Black Venetian leather with Firefox Red accents. In addition, the Reserve trim features a Rialto Green cabin with black ash wood accents, which Lincoln says reflects a current theme popular in high fashion. Other options include a panoramic roof and heated and cooled seats. As part of what the Ford sub-brand calls the "effortless ownership experience," the MKC will come with standard pickup and delivery service to and from dealerships for service visits, plus the use of a loaner Lincoln while the car is being worked on. Lincoln says it's the only luxury brand that offers such a service standard.

Why Lincoln says it's loving Ellen and Conan MKC ad spoofs [w/videos]

You would think that commercial being ridiculed across the Internet would be an advertising executive's worst nightmare, but that's not necessarily the case. At least not when it comes to Lincoln and its latest campaign to promote the new MKC.
The campaign features Matthew McConaughey channeling his characters from True Detective and The Lincoln Lawyer, and was quickly spoofed by both Conan O'Brien and Ellen DeGeneres. But instead of shaking their heads in dismay at the comedy talk-show hosts' take on their ad, Lincoln and its advertising firm Hudson Rouge welcome the free publicity.
"We're flattered. Just to get out into the public mind with parodies says you've achieved a certain amount of notoriety," Hudson Rouge CCO Jon Pearce told Automotive News. "It's hard to put a dollar amount on earned media. We couldn't ask for better."

Honda, Volvo, Lincoln are North American Car, Utility and Truck of the Year

The Detroit Auto Show has officially kicked off, as it always does, with the announcement of the North American Car, Utility Vehicle and Truck of the Year winners. For 2018, those are the Honda Accord, Volvo XC60 and Lincoln Navigator, respectively. The Honda Accord beat out two other finalists, the Toyota Camry and the new Kia Stinger. The Accord stood out for its styling, drivability and standard equipment. The Volvo XC60 came out ahead of the Alfa Romeo Stelvio and Honda Odyssey minivan. It was chosen for its luxury, ride and value when equipped well. The Lincoln Navigator, a heavily updated model that remained true to the concept car on which it was based, beat the Ford Expedition, as well as the only pickup in the list, the Chevrolet Colorado ZR2 (which was a finalist for Autoblog's own Technology of the Year Award). NACTOY juror Ron Sessions complimented the "more dramatic update" compared to the Expedition. "With its design now aligned with the Continental, the Navigator becomes an even more important image — and the profit-maker for Lincoln," he said. The NACTOY Awards have been around since 1994. A panel of 60 judges, all automotive journalists, whittle the list down to three finalists in each category before announcing the winners in January. The Utility Vehicle category was added for 2017. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery 2018 Honda Accord Touring 2.0T View 106 Photos Related Gallery 2018 Volvo XC60: First Drive View 22 Photos Related Gallery 2018 Lincoln Navigator: First Drive View 53 Photos News Source: NACTOY Auto News Detroit Auto Show Honda Lincoln Volvo Truck Crossover SUV Luxury Sedan 2018 detroit auto show north american car of the year NACTOY north american truck utility of the year