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Conan O'Brien takes McConaughey's Lincoln ad to its logical conclusion

We all had to see this coming. Conan O'Brien has released a parody of Matthew McConaughey's new ads for the 2015 Lincoln MKC and remixed them with lines from one of his most critically acclaimed recent roles.
The now much darker commercial probably isn't how Lincoln would prefer the MKC to be marketed, but really in a few of the actual ads, McConaughey already seems moments away from breaking into a full Rustin Cohle from True Detective impression. The cadence and tone of his voice are just so close to that character, especially in the one where he's talking to the bull standing in the middle of the road. It very nearly verges on parody anyway; Conan is just turning all of this up to 11.
It's a little surprising that the writers didn't dig a little deeper into the McConaughey oeuvre for the parody. Maybe McConaughey could have taken the MKC for a party at the Moon Tower from Dazed and Confused. In any case, it's worth a quick watch, so check it out.

2021 Ford Escape PHEV finally reaches dealers

Last October – which feels like both five minutes and five years ago – Ford had to push the Escape PHEV sales date back to this year. The holdup arose because Ford had to recall the Escape's European twin, the Kuga PHEV, over a fire risk thought to center on the high-voltage battery. At the time, a Ford spokesperson said, "We are moving full scale production of Escape PHEV to the 2021 model year. The first Escape PHEVs will be sold next year." With just three months left in 2021, a Ford spokesperson confirmed to Ford Authority that the Escape PHEV has finally made it to dealer lots. The end of the Escape PHEV's long and winding road comes about a week after the Lincoln Corsair Grand Touring reached dealers. The compact luxury plug-in hybrid debuted at the 2019 LA Auto Show and was intended to go on sale in the summer of last year. But because it uses the same powertain as in the Escape, Ford had to delay the Lincoln as well.  Now that you can finally buy them, here's the quick recap. Both start with a naturally aspirated 2.5-liter inline-4 and an electric motor powering the front wheels, and a 14.4-kWh battery providing juice. The Escape makes 200 horsepower, can go 37 miles on all-electric driving, is EPA-rated at 105 miles per gallon equivalent (MPGe), and returns a combined 40 mpg if the battery's dead. It starts at $34,320 before incentives. The Lincoln adds an electric motor with a single-speed transmission to power the rear wheels, as Toyota has done with the all-wheel-drive Prius, RAV4 Hybrid and Lexus UX250h. Output in the Lincoln is 266 ponies, it manages 28 miles on pure electric driving, is EPA rated at 78 MPGe, and returns a combined 33 mpg on gasoline alone. It starts at $51,485 before incentives. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Analysts warn Lincoln shouldn't follow Ford out of the sedan market

Lincoln looks set to mimic Ford's on-going shift away from sedans. The move makes sense on the surface, but analysts warn the luxury brand needs to keep some low-riding models in its portfolio. The company's current lineup includes two sedans, the MKZ and the Continental, plus five SUVs. The sedans aren't long for this world, according to The Detroit Free Press. The publication learned Ford's Hermosillo, Mexico, factory will stop manufacturing the MKZ in late 2020 or early 2021, and it pointed out UAW documents note Continental production will continue "through its product lifecycle." In other words, it's the last model on the Continental branch of the Lincoln family tree. These two nameplates represent 23.3 percent of Lincoln's annual sales so far in 2019, which is a surprising and respectable statistic. One in four cars the company sells is a sedan. The problem is that they accounted for 27.6 percent of the firm's sales in 2018, and that number will continue to fall in 2020 as customers flock towards crossovers and SUVs. And yet, exiting the sedan market isn't the right answer for a company that wants to re-establish its reputation as a luxury automaker. Eric Noble, the president of consulting firm CarLab, told The Detroit Free Press about 40 percent of American buyers in the market for a luxury car choose a sedan. The Chinese market — where Lincoln hopes to gain a secure foothold in the coming years — also has a healthy appetite for sedans. Going SUV-only is a strategy that might work well in the United States, but it doesn't suit Lincoln's ambitions. Germany's big three luxury brands all have a flagship sedan at the top of their range. We can't argue against sales data; the sedan market is shrinking. There are ways to keep buyers in the fold, however. The Continental is a stellar effort from the brand, and a solid foundation on which to build. Noble pointed out Lincoln could use the rear-wheel drive platform found under its Aviator and Ford's latest Explorer to build a four-door model with a fastback-like roof line in the vein of the Audi A7. It's a sleeker, sexier body style that tends to attract more buyers than a more conventional three-box sedan, which is often criticized as old-fashioned. Automakers can normally get away with charging a little bit more for these cars; the A7 is more expensive than the A6, for example. Electrification could be the Lincoln sedan's saving grace.