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Matthew McConaughey returns in new Lincoln MKX ads

Matthew McConaughey is getting back behind the wheel of a Lincoln for a set of cool new ads for the MKX. Unlike his oft-parodied spots for the MKC, the latest ones eschew the easy-going actor's semi-philosophical musings in place of some smooth jazz, a mysterious story, and shots of the luxury crossover on the road. Separately, the three commercials are titled Welcome, Arrival, and Winning Hand, and they combine to tell a story of McConaughey getting ready for a game of poker. Of course, the MKX is meant to be the real star, and the spots show off its high-end tech, including a 360-degree camera, Revel Audio system, and hands-free parking. Keep an eye out for a cameo from a classic Lincoln in one of the ads. For really curious viewers, the automaker is also extending the story to its homepage to explain more about the people McConaughey is meeting. In addition to giving McConaughey and the MKX starring roles, there's A-list talent behind the camera too. Replacing Nicolas Winding Refn from the MKC spots for these is Gus Van Sant, best known for directing Good Will Hunting and Milk, plus recent BMW i8 videos. The new ads make their broadcast debut during college football games on Saturday, September 12 on ABC and re-air during NFL games on the 13th on CBS and Fox. However, you can get an early peek by watching the combined short film above. Let us know in Comments how you think they compare to McConaughey's MKC spots. Collaboration Between McConaughey and Lincoln Evolves in Spots for All-New Lincoln MKX Quiet Luxury, an understated yet compelling experience brought to life by the all-new Lincoln MKX, underpins a new series of television advertisements featuring Matthew McConaughey. All-new Lincoln MKX, representing the latest chapter for the brand, featured in new television advertisements with Matthew McConaughey Acclaimed director Gus Van Sant brings distinct cinematic style to these Lincoln MKX ads, which introduce new characters and storylines. The new spots debut during key college football matchups on Saturday, Sept. 12, on ABC. They can be seen again during NFL games on Sunday, Sept. 13, on CBS and FOX. "What appeals to me about this new series of ads is that while the overall Lincoln message remains consistent, the way it is delivered continues to evolve," said Matthew McConaughey.

High-tech, remote-controlled Golden Sahara II custom car going for auction

Imagine a vehicle with automatic braking, remote operation, self-opening doors and a big screen on the dash. You're probably imaging a Tesla Model X, but we're actually talking about a car called the Golden Sahara II, a custom car originally built in the 1950s, and it's going for auction at Mecum's event in Indianapolis. According to Mecum, this custom car started out as a 1953 Lincoln Capri owned by George Barris, the man who created the original Batmobile. He didn't have it long before it ended up in a crash that led him to use it for a major custom project. He teamed up James Skonzakes, known as Jim Street, to create and pay for the build. In 1954, the car was finished with wild body work, actual 24-karat gold-plated exterior trim and a pearlescent gold paint created from fish scales. It carried the name of Golden Sahara, and it cost $25,000 to build. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. In 1956, Street decided to invest a whole lot more into the car. He sent it to a shop in Dayton, Ohio where it was fitted with a myriad of high-tech features. These included a central control stick that could operate the throttle, steering and braking, push-button steering controls on the dashboard for both the driver and the passenger, a remote control for moving it slowly and for opening the doors. It had sonar antennae at the front for automatic braking, a TV in the center stack, a radio, a phone, and even a cocktail cabinet in the back and mink carpeting. All of these features were on display when Street appeared with the car on the TV show I've Got a Secret, seen above, as well as in a period news story in which Street's wife demonstrated the features including the light-up wheels and tires for turn signals. That clip is visible below. The total cost of the car, now called Golden Sahara II, was $75,000. Adjusted for inflation, that's nearly $700,000. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Eventually, Street stopped showing the Golden Sahara II, but he never got rid of it. It was recently found in his garage, and the car will finally go for auction in May at Mecum's Indianapolis auction. The car will be sold in unrestored condition, which looks to be fairly rough, but savable. It appears the remotes are still there, too. The car will be auctioned with no reserve, so it will have a new owner.

Matthew McConaughey dusts off his Lincoln Lawyer jacket [w/videos]

Alright, alright, alright. Easygoing Texan Matthew McConaughey has enjoyed a career renaissance recently with critically acclaimed roles in Dallas Buyers Club and True Detective, and the actor has just signed a multi-year deal with Lincoln to become the luxury brand's spokesperson. The first ads starring McConaughey should hit televisions and the internet soon.
McConaughey's campaign has his pitching starting out with the company's pivotal new 2015 Lincoln MKC compact crossover. "Lincoln is an iconic, American brand and I like where they are heading with their transformation," he said in the announcement of the deal. The appears to be really throwing some money into these ads, too. Not only has it hired A-list talent in front of the camera, Nicolas Winding Refn, best known for Drive, is directing the spots.
Of course, this won't be McConaughey's first noteworthy ride in a Lincoln. Back in 2011, he starred in The Lincoln Lawyer, a legal thriller about at attorney would did business out of a 1980s Town Car. The MKC should certainly prove to be a much better driver than that.