2003 Lincoln Navigator Base Sport Utility 4-door 5.4l on 2040-cars

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Ford recalling select Taurus, Explorer and Lincoln MKS models over fuel tanks

Ford is recalling certain 2012 Taurus, 2013 Explorer and 2012 Lincoln MKS models over fuel tank concerns. According to the National Highway Traffic Safety Administration, vehicles built between July 19, 2011 and March 15, 2012 may have been built with fuel tanks that have a "marginally sealed seam" on the side. Those seams may not provide the strength necessary to protect the tank from rupture during a collision. They may also leak. The recall covers a total of 3,037 vehicles. NHTSA says that leaked fuel, in the presence of an ignition source, could easily cause a fire.
Dealers will inspect the tanks and replace them as need be free of charge. Owners can expect to be notified once the campaign begins on or around April 22, 2013. You can read the full NHTSA recall notice below for more information.

Farley says Lincoln learnings in China could influence brand in US

Automotive News reports Lincoln is looking to Chinese luxury shoppers for customer service ideas. Those notions may eventually make their way back to the US in the form of new dealership training. Jim Farley, the executive vice president of global marketing for Ford, tells Automotive News, "In many ways, China will be a listening post for Lincoln in the United States. Soon China will be the largest luxury market in the world." Farley also said that in China, the Lincoln brand is currently where Lexus was when the Japanese brand first landed in the US.
Lincoln is slated to open its first Chinese dealerships in 2014. The brand is largely unknown in Asia, and Lincoln representatives have been visiting other luxury dealers in China for an idea of what buyers there expect. Lincoln has also studied non-automotive luxury shopping, paying special attention to high-end retail branding.
Of course, this whole song and dance feels awfully familiar. Lincoln has focused heavily on remaking the brand and recrafting its marketing here in the States, thus far without sufficient product to back the play. Lincoln is already late to the China game, and without the necessary products to lure buyers away from established bodies like Buick and Cadillac, Lincoln may be doomed to repeat its fate here in the US.

More head-up displays are coming to a dashboard near you

With the exception of Apple products — $1,000 for a freakin' smartphone? — one great thing about tech is you typically get more for your money with each passing year. This is particularly true with automotive tech: Features like driver assists and surround-view cameras that were once exclusively available in luxury vehicles now come standard even on some economy cars. The same thing is slowly happening with head-up displays (HUD). For example, the 10-inch HUD in the 2018 Toyota Camry is one of the largest and best HUDs I've seen in any car. And a big improvement on the much smaller HUD in the latest Toyota Prius. Mazda is another mainstream brand that offers HUDs in several of its vehicles. But instead of embedding expensive components in the dash and using a special windshield, the HUDs in the Mazda3 and Mazda6 use a thin plastic lens that folds down when not in use. MINI has a similar solution, but this low-cost approach has limits in terms of size and position of the images compared to traditional HUDs that use the windshield as a screen. We're also starting to see similar lens-based aftermarket options that can be added to any car. Last year I tested a portable HUD called Navdy that taps into a car's OBD-II port to provide info on speed and RPM and uses built-in GPS and Google Maps to show the surrounding area, display speed limits and route you to your destination. Navdy also connects to an Android or iOS smartphone via Bluetooth to display data from phone calls, texts and music playing on a connected device, and it's simple to use and easily visible in almost any lighting condition. While Navdy is still available online, late last year the company ran into financial difficulties, and product support has been halted. I recently tested a new portable HUD called Hudly that's not quite fully baked and falls short of Navdy because it doesn't tap into an OBD-II port. Since a companion smartphone app for Hudly isn't scheduled to launch until next month, for now it only mirrors what's on a smartphone. So it can be used for nav and other apps, and its features are very limited. Between automakers adding HUDs in more reasonably priced cars and the aftermarket filling in the gaps for existing vehicle owners with add-ons, the technology is becoming more prevalent and affordable. And it's also getting better.