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Stolen Lincoln Town Car stars in wacky GTA-like airborne crash

  If we can believe our eyes, a carload of people is lucky to be alive. What we know is what's on the videos stitched together above — in the first POV, a white Lincoln Town Car busts through a barrier at the end of Cumberland Street in San Francisco, a dead end road. Looks ridiculous, not crazy. The crazy part comes in the second POV, taken from a Nest camera across Sanchez Street. The Town Car was going fast enough to jump-launch itself over the concrete berm at the base of the barrier, nosedive into the hill below, flip over end-over-end into a tree below that, then slide down the tree to land on its roof at the base of a set of steps going down to Sanchez Street below Cumberland.  The kind bit is when a Good Samaritan runs to the Town Car and opens the front passenger door. The wacky bit is when four people slowly emerge from the town car while engaging in quite a bit of oddball banter — one woman who was in the back seat says "I'm sorry" and "I love you" to someone named Kevin numerous times — then walk away. The silent couple runs up the steps, Kevin and his apologetic, loving associate sashay down Sanchez Street. A report from local channel KTVU (full report below) via Carscoops, says, "Witnesses told KTVU the incident started with a carjacking." Compiling comments on the second YouTube vid alleges the car's occupants carjacked a DoorDash driver — a situation that's far more common that we'd have guessed before looking into this story — and that the man who opened the door "noted several bottles of open liquor, two Tasers, and the police reported a gun was found in the car." If the second bit is true, that and copious amounts of adrenaline would explain why the crew was eager and able to skedaddle. The occupants haven't been found; of course police are looking for them. KTVU writes, "Anyone with information about the incident is asked to contact the San Francisco Police Department at 415-575-4444 or text a tip to TIP411 and begin the message with SFPD."

McConaughey's bizarre new Continental ad is perfect parody material

So let's say you're running a car company and have a luxurious new flagship sedan and need to advertise it. What do you do? Did you answer with "film a commercial with a barely coherent Hollywood actor standing in a pond?" If so, perhaps you work for Lincoln, which brought back Matthew McConaughey to do another bizarre car ad. It starts with McConaughey and a Continental standing on a body of water. He starts talking about staring (or not staring) at the Conti, and then about sitting in the back seat (or not). The ad then cuts to McConaughey in the back who replies to the McConaughey in the front seat. Presumably, there are two McConaugheys at this point, and the front seat one just laughs in a slightly unsettling manner. He then makes a clicking noise, closes the center console and drives away. You can't make this stuff up. It's thoroughly strange, but we can't say we're entirely surprised. When Lincoln first launched some bizarre ads with McConaughey muttering sweet nothings about the MKC, the company got loads of attention. Admittedly a lot of that attention was to make fun of it, but you know the old saying that there's no such thing as bad press. Lincoln even brought him back for an encore in ads for the MKX and MKZ. In truth, we're also glad to see another bizarre Lincoln ad, mostly because we're hoping for another round of great parodies like the classic Jim Carrey spoof that aired on Saturday Night Live. Check out the ad above to see the strangeness. Related Video:

Analysts warn Lincoln shouldn't follow Ford out of the sedan market

Lincoln looks set to mimic Ford's on-going shift away from sedans. The move makes sense on the surface, but analysts warn the luxury brand needs to keep some low-riding models in its portfolio. The company's current lineup includes two sedans, the MKZ and the Continental, plus five SUVs. The sedans aren't long for this world, according to The Detroit Free Press. The publication learned Ford's Hermosillo, Mexico, factory will stop manufacturing the MKZ in late 2020 or early 2021, and it pointed out UAW documents note Continental production will continue "through its product lifecycle." In other words, it's the last model on the Continental branch of the Lincoln family tree. These two nameplates represent 23.3 percent of Lincoln's annual sales so far in 2019, which is a surprising and respectable statistic. One in four cars the company sells is a sedan. The problem is that they accounted for 27.6 percent of the firm's sales in 2018, and that number will continue to fall in 2020 as customers flock towards crossovers and SUVs. And yet, exiting the sedan market isn't the right answer for a company that wants to re-establish its reputation as a luxury automaker. Eric Noble, the president of consulting firm CarLab, told The Detroit Free Press about 40 percent of American buyers in the market for a luxury car choose a sedan. The Chinese market — where Lincoln hopes to gain a secure foothold in the coming years — also has a healthy appetite for sedans. Going SUV-only is a strategy that might work well in the United States, but it doesn't suit Lincoln's ambitions. Germany's big three luxury brands all have a flagship sedan at the top of their range. We can't argue against sales data; the sedan market is shrinking. There are ways to keep buyers in the fold, however. The Continental is a stellar effort from the brand, and a solid foundation on which to build. Noble pointed out Lincoln could use the rear-wheel drive platform found under its Aviator and Ford's latest Explorer to build a four-door model with a fastback-like roof line in the vein of the Audi A7. It's a sleeker, sexier body style that tends to attract more buyers than a more conventional three-box sedan, which is often criticized as old-fashioned. Automakers can normally get away with charging a little bit more for these cars; the A7 is more expensive than the A6, for example. Electrification could be the Lincoln sedan's saving grace.