1982 Lincoln Continental Mark Vi on 2040-cars
Santa Clara, California, United States
Body Type:Sedan
Engine:5.0L
Vehicle Title:Clear
Fuel Type:Gasoline
For Sale By:Dealer
Model: Continental
Trim: Pucci
Warranty: None
Drive Type: RWD
Options: Sunroof, Cassette Player, Leather Seats
Mileage: 46,164
Power Options: Air Conditioning, Cruise Control, Power Locks, Power Windows, Power Seats
Exterior Color: Gold
Interior Color: Tan
Number of Cylinders: 8
Disability Equipped: No
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Auto Services in California
Zip Auto Glass Repair ★★★★★
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Young Automotive ★★★★★
XACT WINDOW TINTING & 3M CLEAR BRA PAINT PROTECTION ★★★★★
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Auto blog
Farley says Lincoln learnings in China could influence brand in US
Tue, 14 May 2013Automotive News reports Lincoln is looking to Chinese luxury shoppers for customer service ideas. Those notions may eventually make their way back to the US in the form of new dealership training. Jim Farley, the executive vice president of global marketing for Ford, tells Automotive News, "In many ways, China will be a listening post for Lincoln in the United States. Soon China will be the largest luxury market in the world." Farley also said that in China, the Lincoln brand is currently where Lexus was when the Japanese brand first landed in the US.
Lincoln is slated to open its first Chinese dealerships in 2014. The brand is largely unknown in Asia, and Lincoln representatives have been visiting other luxury dealers in China for an idea of what buyers there expect. Lincoln has also studied non-automotive luxury shopping, paying special attention to high-end retail branding.
Of course, this whole song and dance feels awfully familiar. Lincoln has focused heavily on remaking the brand and recrafting its marketing here in the States, thus far without sufficient product to back the play. Lincoln is already late to the China game, and without the necessary products to lure buyers away from established bodies like Buick and Cadillac, Lincoln may be doomed to repeat its fate here in the US.
Weekly Recap: New bosses try to jump-start Cadillac and Lincoln
Sat, 26 Jul 2014
Both of America's domestic luxury brands seem to be stuck in neutral.
It's ironic that Cadillac and Lincoln got new bosses within days of each other this month. It's also a commentary on the fact both of America's domestic luxury brands seem to be stuck in neutral.
Never mind the naysayers; Lincoln is worth saving
Fri, 10 Jan 2014
In the case of Henry Leland, naming his new car brand after the first President he cast a vote for in 1864 seemed a jolly good idea, on paper.
You should always be careful about the name you choose to give your new baby. The power of association can work in many ways, not always positive.