2012 Lexus Rx 350 Awd With Navigation. 1344 Miles. on 2040-cars

Auto blog

Will.I.Am stars in new Lexus NX commercial, designs a version for Paris

Whether you love or hate its chiseled, angular lines and spindle grille, the Lexus NX is a big step for the brand as it jumps into the sea of luxury compact crossovers. We've already checked out the new CUV, and to promote its European launch, along with a different nose, Lexus has teamed up with producer and musician Will.I.Am for a commercial titled Striking Angles.
As the name suggests, the ad imagines a futuristic world where practically everything shares the NX's sharp-angled design aesthetic, including the wildlife. Over a thumping remix of his Dreamin' About the Future, the luxury CUV rolls through the misty city streets for Will.I.Am to check out.
That's not the end of Lexus' promotional efforts for its newest addition, though. The brand is also displaying a one-off NX styled by Will.I.Am during Paris Fashion Week. Read the automaker's entire release about its marketing plan for the CUV, below.

The revolutionary Bose suspension that could have been

The Bose name pops up on these pages every once in a while – usually, as you might expect, because some automaker or another has installed its audio systems in one or more of its models. But a few years back, the research-driven audiophiles at Bose developed a revolutionary adaptive suspension system that could have been a game-changer. Sadly, it wasn't. The Bose suspension system was a technological breakthrough. As you can see from the pair of Lexus LS sedans demonstrated (and the Porsche Cayman thrown in for good measure) in the two-minute video above from CNET, the system virtually eliminated body roll and smoothed out bumps in the road to near glass-like serenity. It could even jump over minor obstacles. Unfortunately, the system was too heavy and expensive to put into production, and the project was shelved. Instead, it was repackaged into a suspended driver's seat for heavy-duty, long-haul trucks and called the Bose Ride System. It's said to significantly reduce fatigue and back pain while encouraging driver alertness and wellness – which is all well and fine, but a far cry from what the suspension system could have meant for the automotive industry. Just think about that the next time you notice the Bose logo on the speaker grille in an upscale vehicle from the likes of Audi, FCA, GM, Mazda, or Nissan – all automakers that offer Bose audio systems, and which might have considered implementing the advanced suspension if only it were more practical for production. Latest Video: News Source: CNET via YouTube Lexus Technology Videos lexus ls cnet

Florida police officer injured by DUI suspect after traffic stop

What started as a fairly normal traffic stop for Sergeant Kerstan Tatro ended with him lying on the ground with a compound fracture in his arm. The policeman in Gulf Breeze, FL, pulled over a woman driving a Lexus SC 430 because her erratic driving suggested that she might be under the influence. It all went well until Tatro asked the driver to perform a field sobriety test and she sped away partially trapping the officer in the car. It was all captured by the cruiser's dashcam. As the woman started to drive away, Tatro tried to grab for the keys. He was too late, though, and she got on the gas. The Lexus ran over the officer's foot and caused the serious injury to his arm. Thankfully, bystanders were at the policeman's side within a few seconds of him being hurt. By coincidence, even Tatro's daughter was driving by the time, and was pretty shaken by her dad's condition. According to the Pensacola News Journal, a witness to the officer's injuries followed the woman to a hotel parking lot and told police where she was. They allegedly found drugs in her possession. Below is a video from the Pensacola News Journal interviewing Tatro, and he gives a thorough account of exactly what happened. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: Pensacola News Journal, Ineedhelp2811 via YouTube Lexus Convertible Police/Emergency Videos police officer