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Lexus LF-30 Electrified Concept announces the brand's entry in EVs

The star of the Lexus booth at the biennial Tokyo auto show is an extremely futuristic concept named LF-30 Electrified that previews the firm's cars could look like — and be powered by — in 2030. The LF-30 Electrified uses clever technology to take Lexus into the electric vehicle segment for the first time. Lexus has leveraged parent company Toyota's expertise in the field of hybrid powertrains to become one of the industry's pioneers in the segment, but it has always shunned fully electric drivetrains. The LS-30 signals an about-face. Drawing on lessons learned while designing hybrids, engineers developed a 536-horsepower drivetrain that consists of a mammoth, 110-kilowatt-hour lithium-ion battery pack and four in-wheel electric motors that can deliver front-, rear-, or all-wheel drive. Don't let the press images fool you; the LS-30 is huge. It's nearly as long as the firm's LS flagship sedan, closer to a Chevrolet Suburban in width, and it weighs almost 5,300 pounds. It can nonetheless reach 60 mph from a stop in 3.8 seconds, and it can travel for up to 310 miles on one charge according to the overly optimistic WLTP testing cycle. Those figures might be irrelevant, because the driver can become a passenger by turning on the on-board autonomous technology and letting it worry about how quickly to accelerate, and when to charge. There's even a drone that Lexus calls an Airporter that autonomous transports luggage, for example, from in front of the owner's house directly to the car's trunk. Odds are you won't even need to tip it. Traveling in the LF-30 feels different depending on where you're sitting. The driver experiences a new concept Lexus calls Tazuna that draws inspiration from how a rein can create a mutual understanding between a horse and a rider; it sounds similar to what Mazda aimed for with the Miata, which famously channeled Jinba Ittai, or horse and rider as one, but it's a completely different take on it. The driver can adjust the stereo or dial a destination in the navigation system without taking his or her eyes off the road thanks to steering wheel-mounted switches and a large head-up display. The driver feels a lot like a jet fighter pilot, then. The passenger, on the road hand, is traveling first-class thanks to a seat inspired by high-zoot air travel, and a gesture-controlled screen. The rear seats recline, and the folks sitting in them can watch movies on a voice- and gesture-controlled glass roof called SkyGate.

Lexus IS to get Deviant at SEMA

It's time to start gathering intel on SEMA, and it starts with this drawing of a modified 2014 Lexus IS. Lexus ran a competition on DeviantART, an online community for artists, to find a suitably modified IS that it could build and display at the temple of all things aftermarket in Las Vegas. The winner, as judged by a four-person panel from among more than 600 entries, is the IS rendered above by Rob Evans.
The winner looks like the beginning of a build for an IS entry into Japan's Super GT series, with a seriously exaggerated front spoiler and rear diffuser and fender flares that aren't just punched out, they're throwing 12-punch combinations.
Evans will have his car built by VIP Auto Salon and plastered all over Lexus materials promoting its presence at the show. Oh, and he gets an IS F-Sport for a year, among other prizes. Second place went to Lucia Lee, third place to Guangho Huang. A press release below has more on the competition and the winner.

Lexus really put the spindle grille on its imaginary 'Men in Black' jet

There is a large constituency of people who do not like — hate, even — Lexus' signature spindle grille. But Lexus likes it, A LOT. So much so, that the company included the spindle design into its newest conceptual design study, the Lexus QZ 618 Galactic Enforcer Jet that will appear in "Men in Black: International." The two official trailers for the upcoming MIB reboot revealed that Lexus had a hand in the films. In the second, we even see a Lexus RC F transforming into an aircraft, a call back to Will Smith's and Tommy Lee Jones' flying car in the original. But this is the first full look at the fictional vehicle, which will be used by Tessa Thompson and Chris Hemsworth. Lexus had some fun with this and put out a press release detailing all of the Galactic Enforcer Jet's features. Lexus says it wears Umbra Black, the darkest black in the entire universe, and uses Hybrid Transformer Technology. Its Quasar Power Source2 Technology was secured through a secret alien knowledge swap and uses power from the closest Active Galactic Nucleus3 for universal travel. The propulsion system is named after Black Hole TON 618. The stats on this machine are pretty impressive. It gets 122 millennia per gallon, does zero to 60 in 0.0000000000001 nanoseconds, and has light-speed-matching capabilities. Drivers sit in intergalactically sourced and ethically spawned Adorian leather and have the choice of three drive modes: EcoDrive, SportDrive, and QuantumDrive. Further convenience and safety features include Amazon Alexa (which understands seven trillion alien languages), infinite scaling technology, gamma ray headlamps, an Inter-Galactic Positioning System, transforming seats with a 31-point safety harness, and the Lexus Safety System + with force field technology. In regards to styling, the jet has the Enforcer Package and can be ordered in six other colors. Check out the jet in action in "Men in Black: International" on June 14. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.