2007 Lexus Rx350 Base Sport Utility 4-door 3.5l on 2040-cars

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Watch these Super Bowl car commercials [UPDATE]

On Sunday, February 3, the New England Patriots take on the Los Angeles Rams in Super Bowl 53 at Mercedes-Benz Stadium in Atlanta, Georgia. Some will watch because of the storyline of the old-school dynasty facing off against the new-school wunderkinds, but a large chunk of people will solely be watching for the commercials. Lucky for those who slot into the latter category, many of the manufacturers release their super bowl ads ahead of time, or have simply opted to release the commercials only online. Scroll down to see what car companies have already shown their cards. Audi Audi goes the comedic route in its clip for the Big Game. It starts with a grandpa showing his grandson a gorgeous Audi e-tron GT tucked away in a garage before he's shaken awake. Turns out he was just choking on a cashew in his cubicle at his boring job. Dodge Dodge does what it knows: create enough smoke to punch more holes in the ozone layer. Set to "The Devil Went Down to Georgia (the Super Bowl is in Atlanta, get it!?), a Challenger SRT Hellcat widebody, Charger SRT Hellcat, and Durango SRT are seen ripping through a city, leaving a trail of rubber crumbs in their wakes. Genesis Genesis has not yet released a commercial prior to the Super Bowl, but it is the official luxury vehicle of the NFL. Because of this, Genesis is hosting a fan experience for 10 days before the game. It will showcase the brand's cars, offer games, and have photos opportunities and autograph days. Hyundai Jason Bateman alert! Hyundai is one of the few companies to hook a major celebrity for its advertisement, and the casting is perfect. Bateman plays a doorman who takes people to various terrible events in life, including root canals, the middle seat, and shopping for a car. The ad centers around Hyundai's Shopper Assurance, which is Hyundai's new method for car shopping. Jeep An old 1963 Jeep Gladiator finds its strength in the crusher and transforms into a a new 2020 Gladiator, with a firm declaration that the nameplate is officially back. Kia Through Kia's commercial, a young boy wonders out loud what it'd be like if the millions spent on Super Bowl commercials were used to help others.

Lexus UX Concept represents a bold crossover future

This is the Lexus UX Concept. You can call it the Ucks, because that's what we're doing. And oh yeah, it's really weird. The UX is a concept in its truest form, from the bizarre wheel/tire combo to the "inside-out" design concept, the latter which reminds of Wonko the Sane from So Long and Thanks for All the Fish. Designed by Lexus' studio in southern France, we aren't even really sure how to describe the design features of the UX. The sharp and angular exterior bleeds in and out of equally strange cabin seamlessly. But more than the body's creases and cuts, it's the general shape of the UX that's most interesting – this is a compact crossover, but it looks more like a jacked-up shooting brake than a typical two-box CUV. The rear doors seemingly bleed into the aggressively raked C-pillar, while the long hood give the UX a more sporting character than most cars in this segment. At the same time, Lexus went out of its way to deemphasize the UX's sporty traits – square, off-road-like wheel arches contrast the strong front fenders that bulge up and above the hood, for example. The fact that designers painted these arches silver to contrast with the lovely amethyst paint gives them an even greater visual weight. Lexus says the overall idea for the silver accents – the wheel arches, mirrors, and roof rails – "represent a form of continuous yet interrupted bone structure." Whatever you say, guys. But the wheels and tires represent the strangest visual detail. The 21-inch wheels actually extend into the tires. Lexus says it used laser carving to cut into the tire sidewalls, and then integrated the wheel spokes into rubber. The visual effect reminds us of those weird airless tires that pop up every few years. The interior, meanwhile, implements Lexus' Kinetic Seat Concept for the first time. Believe it or not, the futuristic seats are the most insignificant part of the cabin. See, UX, in tech circles, is short for user experience. With a name like that, we expect big changes to the driving experience, and that's what Lexus delivers – from the swooping, overlapping dash that creates a real sense of depth from the driver's seat to the three-dimensional effect of the cabin's three displays, the cabin is a fascinating place. Of all the "deconstructed" styling elements Lexus implemented on the UX, we like the design of the dash the most.

Lexus GX and LX future may be in doubt

With the debut of an all-new RX, Lexus is in a position for continued strong sales in the luxury SUV arena. The fourth-generation RX has grown, making room for the new NX model beneath it. But further up the ladder, things could change for the GX and LX. In an interview with Autoblog at the 2015 New York Auto Show, Lexus executive vice president Mark Templin gave some hints at the future of his brand's SUV lineup. "With NX and RX, we have a really good one-two punch in the crossover segments, and we think we can cover most of the markets with that," he said. As for the larger, three-row GX and LX models, which are built on a traditional ladder-frame chassis, things aren't so clear. Templin noted the the success of both models all over the world – the LX is the best-selling Lexus in Saudi Arabia. The same is true for sales here, he said: "We do very well with those products in the United States – GX has been a great product for us in the US for the last couple of years since its initial introduction. But the future of those vehicles longer term is in doubt because of regulations that are being driven by governments all over the world." Don't start stockpiling LX 570s in anticipation of shortages just yet. Templin didn't give any specifics; he just notes that tightening fuel economy and emissions regulations could affect product planning. In our analysis, if and when GX rides off into the sunset, Lexus still needs a midsize, three-row SUV to fill that gap. The most likely candidate for that is some variation on the RX. Whether or not that's the case, don't expect a BMW-like proliferation of body styles from Toyota's luxury division. "It creates problems. It creates complexity, that's hard for every step of the process," Templin said, nothing that too many models stresses the design department, manufacturing, and even dealers inventory selection. As for the bottom end of the lineup, Templin wouldn't comment on a compact SUV below the NX, saying "I think there are more potential options for us in the future, but we're not trying to grow the number of models we have in our lineup. It's not really what our core business is about." For now, Lexus and Templin are focused on launching the RX, which accounts for three of every 10 Lexus models ever sold. The 2016 model, available in RX 350 and RX 450h hybrid versions, goes on sale by the end of the year. Related Video: