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Weekly Recap: Automakers rethink the definition of luxury

Variety is the spice of life, but it's becoming a prerequisite for luxury carmakers in the ultra-competitive US market. The Detroit Auto Show was strong evidence of this reality. It's not enough to offer attractive and well-appointed cars and SUVs anymore. Luxury brands that want to be competitive need to invest in everything from high-powered supercars to clever hybrids. To be relevant, you need to be green and mean – and everything in between. As General Motors product chief Mark Reuss said after the reveal of the 640-horsepower Cadillac CTS-V: "We are not leaving anything on the table." He was speaking for Cadillac, but he might as well have been speaking for the luxury car market. The CTS-V debuted in Detroit about an hour after Lexus surprised showgoers with the reveal of the RC F GT3 race car and then announced ambitious plans to return to competitive racing. That almost overshadowed the fact Lexus had just revealed another potent addition to its growing F line, the 467-hp GS F. View 20 Photos But for luxury brands, it's not just about maximum horsepower for well-heeled enthusiasts or decadent amenities for the Grey Poupon set. Strong competition from all corners has forced automakers to refine and expand their lineups in ways unforeseen even a few years ago. Case in point: Mercedes-Benz finally has an answer to the BMW X6, rolling out the GLE coupe in Detroit. The X6, which blends coupe-like styling cues with some of the functionality of an SUV, debuted in 2008. Back then it was a punchline, but seven years and more than 260,000 sales later, the X6's success has compelled Benz to respond. Mercedes – one of the strongest proponents of diesel technology – also debuted the C350 plug-in hybrid sedan, which promises a range of 20 miles on electricity, though fuel economy figures were not announced. The car pairs Mercedes' well-received 208-hp turbocharged four-cylinder with an electric motor for total output of 275 hp and 443 pound-feet of torque. Meanwhile, Infiniti will add the Q30 hatchback to its lineup by the end of the year, new president Roland Kruger reiterated in Detroit. It's expected to be joined by a crossover variant, and the additions will help strengthen Infiniti in the United States and abroad. "While we're expanding our product line, we're also expanding our market reach," he said. That's something echoed by Jaguar executives, who are preparing to launch the brand's first crossover, the F-Pace, in 2016.

We'll see the next Lexus LS debut in Detroit this January

Lexus announced today that the next-generation LS luxury sedan will make its official debut at the Detroit Auto Show in January. A fitting venue considering the original LS sedan made its debut there way back in 1989. Lexus didn't reveal much about the new flagship other than the teaser photo above. The company says that the LS will use a lengthened version of the LC 500 coupe's chassis, which should be a good thing if it also means Lexus can give the LS even a little bit of the emotion and character we found in the LC. Since the LS will share chassis design with the LC, it will probably share powertrains, too. This means it could get the both the LC 500's 471-horsepower 5.0-liter V8 coupled to a 10-speed auto, and the 354-horsepower 3.5-liter V6 hybrid unit with its 4-speed automatic from the LC 500h. As for styling, the LS will probably look like a toned-down version of the LF-FC concept. Lexus describes the car as having a "coupe-like silhouette." Spy shots of the big four-door seem to show a relatively conventional sedan body with a rakish windshield. We'll reserve final judgement for when we see the uncovered car. The 2017 North American International Auto Show will be a big one for Toyota. In addition to revealing this new Lexus flagship, the company will unveil the completely redesigned Camry. Based on the teaser shot released last week, this new Camry will likely be a significant departure from the conservative machine we know now. We'll be sure to bring you all the details on both models when they're released in January. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Optimistic Lexus bumps US sales target higher

Last year Lexus sold 244,166 cars in the US, slotting into third place in the luxury segment behind BMW and Mercedes-Benz. Earlier this year Lexus said its target was 260,000 units in the US (which would still put it behind BMW's and Mercedes' numbers from last year), but Automotive News reports that it has raised its upper outlook to 270,000 cars.
The half-year pace hasn't been enough to make either number, but Lexus is gunning for a 15-percent gain in IS sales behind the arrival of the 2014 model, and this is also the first full year of sales of the new ES and LS. Lexus will most likely end the year in third place in the luxury segment behind BMW and Mercedes again, even if it does sell 270,000 units, but has said its prime directive is "good, steady growth."