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These are the top luxury cars bought by people entering the segment for the first time
Fri, 25 Jul 2014Let's say you just got a big promotion at work or the kids are moving out of the house, and you finally have some extra money. You decide to blow it all at once and treat yourself by upgrading your ride. Naturally, you look to a luxury automaker. What do you choose?
Models like the Audi A3 and Mercedes-Benz CLA-Class may be tailor-made to introduce buyers to the premium segment, but a new study finds that they don't garner the highest rates of non-luxury customer conquests. It turns out that a Volvo leads among folks moving up to a premium brand, and it isn't even one that's made anymore, at that.
A recent study by Polk and IHS Automotive looked at what models had the highest rates of buyers upgrading from a non-luxury segment. The information comes from its new vehicle registration data through April 2014. All ten top models boasted conquest rates of over 50 percent, but the Volvo C70 led the field with 68.01 percent of its customers coming from non-premium brands.
Lexus to offer no-haggle policy at dealers
Fri, Aug 7 2015The automotive world hasn't seen no-haggle pricing in the US since Saturn collapsed in 2009, but Lexus is about to bring it back. The idea originated in company discussions with dealers two years ago, with dealers saying that a segment of potential buyers didn't enjoy negotiating a price. In order to find out how firm pricing will alter the landscape, 12 Lexus dealers will begin the pilot project at the beginning of 2016. That means new and used cars, parts, and service will come with fixed prices, according to the Detroit Free Press. Jeff Bracken, general manager of the Lexus brand, held up a Phoenix Toyota dealer as a success story, noting that the dealer's no-haggle strategy has worked for 12 years. Outside consultants will train employees at the selected outlets, and its effectiveness will be examined nearly every week. Prices can be changed, "but the expectation is that they remain unchanged for months at a time," and any incentives can still be deducted from that set price. The key to getting usable results - whether the program sticks around or not - is that those 12 dealers have to accept that some customers are going to walk out the door if they can't get the deal they want. Bracken said he expects sales and market share to decline some once the project begins, but only for a few months. After customers get accustomed to it, Bracken said he expects the initiative to be a success and expand to other company dealerships in 2017, even if not all Lexus dealers sign on. Related Video: News Source: Detroit Free PressImage Credit: Mike Windle/Getty Images for Pandora Media, Inc. Lexus Car Buying Car Dealers Used Car Buying Luxury
Lexus IS named Esquire Car of the Year
Wed, 09 Oct 2013Esquire holds an annual car of the year award, and for the past four years, only American or German autos, such as the Cadillac ATS and the Audi S4, have earned the publication's top pick. But for 2013, the top pick is from Japan: the 2014 Lexus IS350 F Sport. The publication calls the IS "thrilling first, responsible second."
Upon learning the top pick, we had to make sure we were still reading about a Lexus, though we admit the new IS350 F Sport is indeed a new breed, one that approaches BMW 3 Series levels of performance and handling while maintaining its Japanese identity.
Esquire appreciates the F Sport's new direction, but says, "Crucially, unlike everything else, it's not trying to be the BMW." It claims the 2013 car of the year is an "honest, gutsy, fast set of wheels."