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Lexus apologizes for anti-EV ad, Plug In America calls it 'outdated'

Anyone who's spent any time learning about the alternatives to the standard fossil fuel-burning internal combustion engine knows that there are arguments to be made for and against all of the main options. They also know that there is barely any refueling infrastructure for hydrogen fuel cell cars in the US, aside form a handful of H2 stations in California and one in South Carolina. Somehow, though Lexus, recently said there was an "established infrastructure" in 20 states in an online video ad on the company's official site. Another part of that site also made unfair negative comments about battery-powered electric vehicles, saying that it takes too long to charge the cars. Read our original post on the matter here. In the ongoing discussion about how the US moves away from inefficient gas and diesel engines, this was seen as a real muck up of the facts. Upon seeing the videos, pro-electric vehicle group Plug In America released a statement to AutoblogGreen (Lexus is owned by Toyota): Hey, Toyota, the 1990s called. They want their outdated anti-EV attack ad back. Plug-in electric vehicles charge while you're sleeping at home, far more convenient than making a trip to a gas station and coming away smelling like carcinogens. Driving on electricity costs about one fifth what it costs to drive the average gas car and about a third what it costs to drive the most efficient hybrid. An electric drive has smooth, instant acceleration which can't be matched by any gasoline engine. If you don't believe me, just ask anyone driving a Toyota RAV4 EV. The videos were produced by Team One, Lexus' ad agency. Exactly where the information came from and how it made it to the website is unclear, but Lexus spokesman Moe Durand said that Lexus apologizes for offending anyone and has taken the incorrect videos down. The company will review all the materials and alter and adjust the campaign as necessary, he said.

Lexus RX successor headed for NY Show

The redesign of the popular Lexus RX crossover will finally make its official debut in April, at the 2015 New York Auto Show with an on-sale date slated for later in 2015, Edmunds is reporting. This will be an important job for Lexus, as its next-gen midsize luxury crossover will need to measure up to a segment that is very different than the one the current RX debuted in, way back in 2008. Cars like the BMW X3, Audi Q5 and Mercedes-Benz GLK are now supported on the lower end by more compact models. Lexus is no different; the RX has been joined by the entry level NX, allowing the Japanese luxury marque to do a bit more for the fourth-gen CUV. That means New York will herald a larger and pricier crossover, Edmunds claims, even boasting a third row. That fits with our previous round of spy photos. Despite the baby NX's hardcore, knife-edge styling, it's expected that the next RX will be a more evolutionary version of the current model's conservative looks. Still, as our previous spy photos show, there will be some Lexus styling trademarks, including a revised version of the current crossover's spindle grille. Keep your eyes open come April, as we can expect the full details on the 2016 Lexus RX.

Lexus reveals LF-NX crossover concept for Frankfurt

Compact luxury crossovers are becoming big business for upscale automakers. Mercedes is slotting the new GLA beneath the GLK, BMW has the X1 below the X3, Audi has downsized from the Q5 to the Q3, and Lexus is keen to get in on the game. And to that end, Toyota's luxury division is coming to the Frankfurt Motor Show this year with the concept crossover you see here.
Previewed a couple of weeks ago with an enigmatic teaser, the LF-NX concept, in the company's own words, "explores the potential for a compact crossover within the Lexus model range." The latest adaptation of the "L-finesse" design language could be the sharpest and most stylistically Japanese we've seen yet, with the sharp creases of the signature spindle grille repeated all around for a razor-sharp look. Lexus only released one shot of the cabin, but it looks as sharp as the exterior and, while clearly stylized, looks essentially more production-ready than most show cars.
Lexus hasn't revealed much about the powertrain, saying only that it incorporates "a new variant of the Lexus Hybrid Drive system tuned for SUV performance." Whether it actually has an engine that Lexus will detail at the show remains to be seen, but you can delve into the press release below for more and scope out the five images released thus far in the gallery above for a closer look.