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Lexus regrets not doing 3-row CUV before RC coupe [UPDATE]

UPDATE: The source clarifies that rather than planning new small cars and crossovers, Lexus intends to rely on the ones it already has in its lineup. The text below has been revised accordingly. Automakers try to give its dealers (and by extension, their customers) the vehicles they're asking for. In Lexus' case, that's come down to a sport coupe and a three-row crossover. The Japanese luxury automaker ended up prioritizing the former with the launch of the RC coupe, but in retrospect, it feels it should have gone with the seven-seater instead. This according to Toyota's North American chief Jim Lentz in speaking to Automotive News at its provisional headquarters in Plano, TX. "In hindsight, if I was making this decision 10 years ago, seeing what I see today, the three-row [crossover] probably would have been the better play to come out first," Lentz to AN. "Strategically that's a more important vehicle to have than necessarily a lower volume, higher priced image product." Crossovers and SUVs represent big business for Lexus, whose five-seat RX (pictured above) is its biggest seller. The more compact NX is off to a solid start as well, but the brand's only three-row offerings are truck-based sport-utes like the GX and LX. Even without the three-row crossover, however, Lexus has been performing admirably. Rising sales have it trailing only BMW and Mercedes in the US market for luxury automobiles. Adding a three-row crossover to target the likes of the Audi Q7 and Mercedes GL will evidently be the next top priority for Lexus, but it's not the only plan the luxury brand has for the near future. Lentz indicated that the company plans to rely on its lineup of near-luxury and entry-level luxury sedans and crossovers moving forward, but isn't interested in going after the Mercedes CLA and Audi A3. "Luxury cars cost a certain dollar amount for a reason," said Lentz. "I don't want to cheapen my cars just to offer a lease that's $20 a month less."

Lexus goes from land yachts to water yachts with this boat concept

Just this week, Lexus unveiled its fully redesigned flagship, the LS sedan. But the term "flagship" seems a bit misplaced now that Lexus has revealed an actual ship. Well, the Lexus Sport Yacht may be a bit small to be called a ship, but it's as close as many automakers will get. According to Toyota, the idea for the boat came about when the company's CEO, Akio Toyoda, was trying out one of the marine division's new yachts that use Toyota diesel engines. He wanted to see what a sporty, luxury yacht using Lexus design would be like. At his behest, the Toyota Marine Department and Lexus got to work on the concept you see here. More than a clay model, this is a fully-functional nautical machine. The Lexus Sport Yacht was constructed from carbon fiber by Marquis-Carver Yacht Group in Wisconsin, and has a pair of V8 engines shared with the Lexus RC F (and GS F, and LC500). You can even see through the clear engine compartment cover that they share the same bright blue-painted intake manifolds. Compared with the automotive applications, each engine makes a bit less power at 440 horsepower. When you have two of them, though, that becomes less important. Together the engines' roughly 880 horsepower can propel the boat to a top speed of 49 mph. The Lexus Sport Yacht comes complete with many luxury amenities. There's seating for eight on the deck. Two of those seats fold out from either side of the captain's chair "for very special guests." The captain also has access to a pair of touchscreens, a small one in the wheel and a massive one ahead of it for instruments and other information. Down below, the forward passenger cabin is loaded with leather, wood, air conditioning, a table, and sofa seating for six. The yacht's galley has a sink, refrigerator, and stove, and the bathroom comes complete with a shower. Don't expect to see the yacht on sale anytime soon, since this is just a concept at the moment. That being said, luxury automakers, including Aston Martin and Mercedes, have started competing in the yacht market. And while Toyota's marine division hasn't built a pleasure boat since the Epic line, it probably wouldn't be too difficult for the company to start building this Lexus. Related Video:

2018 Autoblog Technology of the Year finalists

After months of prepping and several days of testing, we narrowed the field for Autoblog's 2018 Tech of the Year award to the Nissan Rogue with ProPilot Assist semi-autonomous driving system, the Lexus LC 500h and its new hybrid powertrain, and the Chevy Colorado ZR2 and its trick Multimatic spool-valve off-road shocks. Three very different cars with very different technologies duking it out for the award. Look for news of our winner at the 2018 Detroit Auto Show. We hand out this award every year to the technology or feature that we feel moves the bar forward for the automotive industry. Read more here on how our testing process works. We discuss, debate and count up score sheets, judging each vehicle and technology on a few different criteria. Is its purpose noteworthy? Does it work well? Does it advance the industry? The Nissan Rogue with ProPilot Assist was actually a prototype, as the technology will first debut in the 2018 Nissan Leaf. Still, we're here to test the tech and not the car. ProPilot Assist combines adaptive cruise control system combined with lane-keeping assistance. The system uses sonar, radar and a number of cameras for some light semi-autonomous driving and enhanced safety. While these systems aren't new individually, Nissan's system is affordable, intuitive, and coming to a mainstream product — democratizing the tech in a novel way, if you will. That's why it's here. The Lexus LC 500h uses a new powertrain that Lexus has dubbed the Multi-Stage Hybrid System. Basically it combines two types of transmissions — a CVT and a four-speed automatic — in a single unit mated to a naturally aspirated V6. That's complex and unorthodox technology, and Lexus engineered it to give drivers the efficiency of a CVT without sacrificing driving enjoyment. The package is subtle, working in the background to create a nearly seamless driving experience. It's engaging in a way most other hybrids can only dream of. The fact that it's wrapped in such gorgeous sheetmetal only makes things better. The Multimatic spool valve shocks in the Chevy Colorado ZR2 might seem low-tech compared to ProPilot Assist and the Lexus Multi-Stage Hybrid, but they represent a completely novel application of a technology that several years ago was so expensive that it was reserved for top-tier race cars. Like the LC 500h, these shocks really change your perception of how a vehicle like this should drive.