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Watch these Super Bowl car commercials [UPDATE]

On Sunday, February 3, the New England Patriots take on the Los Angeles Rams in Super Bowl 53 at Mercedes-Benz Stadium in Atlanta, Georgia. Some will watch because of the storyline of the old-school dynasty facing off against the new-school wunderkinds, but a large chunk of people will solely be watching for the commercials. Lucky for those who slot into the latter category, many of the manufacturers release their super bowl ads ahead of time, or have simply opted to release the commercials only online. Scroll down to see what car companies have already shown their cards. Audi Audi goes the comedic route in its clip for the Big Game. It starts with a grandpa showing his grandson a gorgeous Audi e-tron GT tucked away in a garage before he's shaken awake. Turns out he was just choking on a cashew in his cubicle at his boring job. Dodge Dodge does what it knows: create enough smoke to punch more holes in the ozone layer. Set to "The Devil Went Down to Georgia (the Super Bowl is in Atlanta, get it!?), a Challenger SRT Hellcat widebody, Charger SRT Hellcat, and Durango SRT are seen ripping through a city, leaving a trail of rubber crumbs in their wakes. Genesis Genesis has not yet released a commercial prior to the Super Bowl, but it is the official luxury vehicle of the NFL. Because of this, Genesis is hosting a fan experience for 10 days before the game. It will showcase the brand's cars, offer games, and have photos opportunities and autograph days. Hyundai Jason Bateman alert! Hyundai is one of the few companies to hook a major celebrity for its advertisement, and the casting is perfect. Bateman plays a doorman who takes people to various terrible events in life, including root canals, the middle seat, and shopping for a car. The ad centers around Hyundai's Shopper Assurance, which is Hyundai's new method for car shopping. Jeep An old 1963 Jeep Gladiator finds its strength in the crusher and transforms into a a new 2020 Gladiator, with a firm declaration that the nameplate is officially back. Kia Through Kia's commercial, a young boy wonders out loud what it'd be like if the millions spent on Super Bowl commercials were used to help others.

Lexus recalling 3,000 NX 200t CUVs for faulty brake system part

Lexus is recalling about 3,000 examples of the 2015 NX 200t in the US because of possible damage to the ABS actuator during assembly. On vehicles with the faulty part, the anti-lock brakes, traction control and stability control might not function properly. If the ABS is activated while driving, it could cause "a loss of vehicle stability," according to the company. No crashes, injuries, or fatalities have been reported. According to company spokesperson Cindy Knight to Autoblog, affected owners will receive notification by mail of this problem in early July. Dealers will inspect the actuator on the NX200t and will replace it, if necessary. Related Video: LEXUS RECALLS CERTAIN MODEL YEAR 2015 NX VEHICLES TORRANCE, Calif., May 27, 2015 – Toyota Motor Sales, U.S.A., Inc. today announced that it is conducting a safety recall of approximately 3,000 model year 2015 Lexus NX 200t vehicles. The involved vehicles are equipped with an Anti-Lock Braking system (ABS), Traction Control System (TRAC), and Vehicle Stability Control System (VSC) which are controlled by the ABS actuator. There is a possibility that a component inside the actuator could be damaged during assembly and later not operate properly. Under some driving conditions, if the ABS is activated, this could cause a loss of vehicle stability, which can increase the risk of a crash. To date, Toyota is not aware of any crashes, injuries or fatalities caused by this condition. All known owners of the involved Lexus vehicles will be notified by first class mail. Lexus dealers will inspect the ABS actuator and if necessary replace it with a new one. Information about automotive recalls, including but not limited to the list of involved vehicles, is subject to change over time. For the most up-do-date recall information, customers should contact Toyota Customer Service at 1-800-331-4331, or Lexus Customer Service at 1-800-255-3987. Customers can also access current information on open safety recalls for their vehicles by visiting www.toyota.com/recall or http://www.safercar.gov/ and entering their Vehicle Identification Number (VIN). ###

Lexus eschews production in China over quality concerns

One of the more popular trends in the auto industry is setting up production operations in China. Mainstream manufacturers like Ford, General Motors and Volkswagen have done it, and even luxury marques like Audi, BMW and Mercedes-Benz have or will soon have manufacturing ops in the People's Republic.
One company that isn't building cars in China, though, is Lexus. The Toyota-owned luxury brand still manufactures all of its vehicles in Japan (aside from a few RXs, which are built at a Toyota factory in Canada). According to Tokuo Fukuichi, Lexus just isn't ready to build cars there yet.
"The German Three have a brand image that they have cultivated over the past century in their long history, but Lexus is not in people's minds like that yet," Fukuichi-san told Reuters UK.