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Toyota fills in details about its future design direction and global platform

"In the future, out of 100 customers, we want to excite ten of them instead of not offending all 100."
Almost all of the details about the Toyota New Group Architecture (TNGA) strategy have come out since the initiative was first reported on in March of this year, but Autoblog did learn a few new things about it on a recent trip to Japan. Probably the second-most important detail is that each new segment platform will be based around a common hip point to create an "optimal driving position architecture."

Anything but boring | 2018 Lexus LC 500 First Drive

This is it, the headliner, the main event. After years of Lexus promising to make less-boring cars and instead giving us countless spindle-grille facelifts, the 2018 LC 500 is here as the brand's new North Star. It's the official halo to mark where Toyota's luxury brand is headed. This is the car that we hope can bring an end to the relentless mentions of boring cars - which are themselves needlessly boring. And besides, "not boring" is a terrible metric for evaluation. What Lexus is really trying to do is give its cars some spirit, to transcend the paint-by-numbers stereotype that made this brand the luxury juggernaut it is today. By that yardstick, the LC 500 is a success simply based on how it looks. It's beautiful in a way that we couldn't predict from the 2012 LF-LC concept that foreshadowed it. The kind of beauty where instead of reflexively grabbing your phone to take a picture, you just stand there and keep looking. And pictures don't do this car justice, anyway. They soften the edges and reduce the massive draw of the wide shoulders. In person, looking straight at the LC, the car looks like it's 80 percent hood. In the rest of the lineup, the trademark Lexus grille's execution ranges from caricature (RC) to botched nose job (LX). Here it pulls everything together. From every other angle, the LC has some feature that seems excessive – in the best way possible. The proportions of the LC give off a distinctively functional vibe, and it's genuine. That hood is so long because the 5.0-liter V8's center of mass sits three and a half inches behind the front axle. The extra space up front is mostly empty - Lexus uses high-strength steel cross-braces to shore up torsional rigidity instead of adding structure ahead of the front wheels, and the battery sits under the trunk floor. For all the visual excitement, the LC is still a conventional vehicle. Aside from some advancements in the LC 500h's hybrid powertain, the innovation here is of the iterative type. It's interesting, in that Lexus is betting on emotional appeal and driving character at a time when the future relevance of both is up for debate. If anything, the LC is a car for the current automotive world, not the one to come. And despite extensive use of aluminum and sheet-molded carbon, the LC 500 weighs in at a hefty 4,280 pounds. That's right in line with the BMW 6 Series and a good deal below the Batali-esque Mercedes-Benz S-Class Coupe's 4,700 pounds.

2018 Lexus LC 500 | Drivers' Notes

The 2018 Lexus LC 500 is the latest and greatest sports coupe from Japan. The 471-horsepower luxury spaceship looks like something straight off the auto show floor. Few cars have made the transition from concept to production with so little change, and unsurprisingly, the LC gets plenty of attention. While sports cars are great on winding roads and flat-out around a racetrack, the compromises in pursuit of performance can show when you actually try to live with one every day. That said, a car that pulls at your heartstrings can be forgiven for a lot. Senior Green Editor John Beltz Snyder: On my night with the Lexus LC 500, I was tasked with picking up my toddler, Wolfgang, from daycare. I wondered if I'd even be able to shoehorn the child seat into the coupe's tiny rear row. I moved the front passenger seat up as far as it would go and folded it forward, unclipping the seat belt from the shoulder strap holding it in place. I was able to get the child seat in its rear-facing position (my son's not quite two years old), and was happy to see that the LC had latch brackets, which made installation a little easier. I had to leave the passenger seat moved up and leaning forward, but the child seat fit properly. When I escorted Wolfgang out of daycare and to his ride, he said "Crazy car, Papa." Then I had to climb in the rear seat on the driver's side to clip him in. Totally worth it, though. He loved the car, and wanted to check it out more completely when we got home. And the LC 500 got a lot of looks from other motorists. Rubberneckers slowed down to check out the car on Woodward, and lingered as they passed me on the highway. The one thing I couldn't share with them was the full song of the car's 5.0-liter V8. Only in a couple instances when I was alone on a clear, country road could I mash the right pedal to enjoy the throaty sound of the exhaust as the engine revved to the top. In regular traffic, with a 10-speed automatic transmission keeping the revs low, the sound is much more subdued. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Editor-in-Chief Greg Migliore: The LC 500 is one of the most drop-dead gorgeous cars I've driven this year. It's simply a stunner. The curves, the angles, and the creases all work in harmony to create the rare design that's busy yet also cohesive. Everything plays a role, even if it's a bit over the top. It attracts a lot of attention.