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2015 Lexus RC 350

Luxury coupes like this new, 2015 Lexus RC 350 have got, to my mind, a more challenging mission than their all-out-performance variants; in this case, the recently reviewed RC F.
That's not to say that I think actual owners and shoppers of cars like the RC F, BMW M4 and Cadillac CTS-V Coupe only care about output figures and lap times. In fact I'd say that those are outliers in terms of how they get used most often. But the story that we reviewers tell - and that shoppers in the ego-boosted segment tell themselves before they pull the trigger - have a lot to do with what the car is capable of on the edge of its envelope.
Mainstream coupes can't rely on that kind of irrational pull, however, at least outside of the emotional world of styling persuasion. For a buyer to drop more than $40,000 on the RC 350, he or she will want tons of features, comfort, good looks, and, yes, a dash of sportiness to spice of the pot. Reason and desire seem a lot more balanced here. That's great news for Lexus, with its history of creating sensible luxury cars and a pretty composed luxury coupe in this new RC.

Lexus still weighing convertible prospects [w/poll]

Lexus dealers may be clamoring more for a three-row crossover than a two-door convertible, but as far as the automaker itself is concerned, the prospect of a droptop is not out of the question. In fact, according to the latest report from Automotive News, Lexus is currently considering two alternative proposals for adding a new convertible to its lineup. One would be based on the LF-C2 concept showcased at the LA Auto Show last month and take the form of an RC convertible, essentially taking the place of the outgoing IS Convertible at a relatively accessible market position. The other would essentially be a roadster version of the LF-LC sports car and take a much higher position in the company's lineup. Lexus is reportedly evaluating whether it can justify having both convertibles in its lineup – something it hasn't done since the IS and SC convertibles briefly overlapped in 2009-10. But considering the downwards slide in sales of IS Convertibles, it would be hard to make the business case for two new ones. So if sales of the IS Convertible have been so low, why make a new droptop altogether, you ask? A fair question, and the answer very well might come down to projecting a more youthful image and attracting younger buyers into Lexus showrooms – even if they don't ultimately buy a convertible at all. Lexus is well aware that its core customer base is aging, and is in no rush to alienate its more mature clientele, but if it's going to succeed in the long run, it's going to have to bring in younger customers. Have an opinion one way or the other? Voice it in the informal poll below.

2016 Lexus RX teased ahead of NYC show

The Lexus RX is one of the big players in the luxury crossover field, and the Japanese brand is giving us the first, shadowy look at the upcoming fourth-generation model. It debuts in just a few weeks on April 1 at the 2015 New York Auto Show. Lexus doesn't reveal anything technical about the plush CUV in its teaser, but the model does show off some interesting styling in the accompanying photo. In this shot, the rear pillar appears to incorporate the side window's glass into its shape in an intriguing way. You can also get a good look at the RX's wraparound taillights. Spy shots indicate the frontal design softens some of the ideas from the smaller NX, but the big, spindle grille and squinting headlights remain. The fourth-gen RX also reportedly uses aluminum for some body panels to shed weight. We expect to get the full scoop about it in New York. Related Video: 2016 Lexus RX To Make Its Global Debut Under the Bright Lights of the Big Apple: 2015 NYIAS March 20, 2015 TORRANCE, Calif. – March. 20, 2015 – Lexus will introduce the all-new 2016 RX at the 2015 New York International Auto Show. When the RX model launched 17 years ago, it defined a new luxury segment. Since then, it has dominated mid-size luxury utility vehicle sales. The fourth generation RX will make its global debut at a press conference in the Galleria at Jacob Javits Convention Center on Wednesday, April 1 at 9:10 a.m. EDT. The press conference will also be streamed live at https://new.livestream.com/LexusInternational/NY-2015. ###