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Lexus customizes 10 cars as characters from 'Eternals'

Lexus has vanda — uh, customized — ten cars to go along with "Eternals," the latest movie in the Marvel cinematic universe. Each vehicle has been chosen to represent one of ten heroes from the story, wrapped in colorful designs that Lexus says reflect their costumes and powers. We suppose that if you're an immortal being that needs to be embodied in automotive form, a Lexus isn't a bad choice given their reputation for long-term reliability. But, if you've been living among Earthlings for 7,000 years and are trying to lay low, maybe a brightly colored car with gold underglow isn't the most effective stealth mode. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Some of the cars are quite appropriate. Thena, incarnated as a white and gold Lexus LC500, seems like a perfect embodiment of Angelina Jolie's character's power and elegance. Similarly, the red RC F Track Edition representing Makkari, played by Lauren Ridloff, is a good fit for what is described as the fastest Eternal. And the hulking Land Cruiser-based Lexus LX570 makes a good Gilgamesh, played by Don Lee, the biggest and strongest of the bunch. However, we then get into questionable territory when Phastos is also represented by a second LX570 because, per Lexus, "The LX is technologically advanced, making it an ideal fit for Phastos, played by Brian Tyree Henry, the technological guru of the team." Uh, okay. That claim would make more sense if the SUV was a 2022 Lexus LX600, but images show the Phastos car based on a current-gen LX, which is 14 years old. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. We don't know enough about the rest of the "Eternals" characters to know if the cars are fitting, but for the sake of completion, here we go. Salma Hayek's Ajak and Barry Keoghan's Druig are represented by Lexus GX460s, Richard Madden's Ikaris is a Lexus LS sedan, Gemma Chan's Sersi is a non-Track Edition RCF, Lia McHugh's Sprite is a Lexus NX, and Kumail Nanjiani's Kingo is an IS350. Again, that last one is an odd choice since Nanjiani drove an IS500 in a recent ad (that also features a pretty cool looking right-hand-drive Mitsubishi Pajero). "Eternals" opens on November 5, 2021. The Lexus cars will be used at promotional events and at the red carpet premiere. It is the second time Lexus has been the official car of a Marvel movie, following 2018's Black Panther.

2015 Lexus RC F configurator heats up

Just over two weeks after Lexus activated its online configurator for the 2015 RC350, the Japanese luxury marque is flipping the switch on the car we really want to customize – the 467-horsepower RC F. In addition to letting us play about with various configurations for the new sports coupe, Lexus' latest builder is decidedly different and more visually pleasing. It also does away with the brand's typical, and occasionally unintuitive, grouping of options. In its place, we have a trio of simple, logical packages. There's a navigation pack that adds, um, navigation. It also includes in Lexus' Enform telematics suite. You can also select a Premium Pack, that adds luxury features like heated and vented seats, park assist and LED headlamps, while an all-weather pack tacks on a heated steering wheel, headlamp washers and a deicer for the wiper blades. There are some secondary options, too, including an attractive set of 19-inch wheels, an updated leather interior, adaptive cruise control and a moonroof. All in all, pretty standard fare. Prices for the RC F start at $62,400, not counting a $925 destination charge. Head over to Lexus' consumer page and build your ideal RC F.

Lexus RZ battery electric crossover teased

Lexus has dropped a teaser video glimpsing the brand's first fully electric vehicle to be sold in the U.S. Called the Lexus RZ, it features the angular styling we've come to expect from Toyota's luxury marque, but underneath the sheetmetal we're probably getting a foundation we've seen quite a bit of in recent weeks. That's because the Lexus RZ is a third version of the battery-electric crossover co-developed by Toyota and Subaru, recently unveiled as the confusingly named Toyota bZ4X (it always requires a double check of the alphanumeric sequence) and the much better named Subaru Solterra. All three are built on the e-TNGA platform that will underpin several EV models. However, the Lexus RZ signals a more significant departure from the bZ4X and Solterra, whose differences were quite limited. They looked almost indistinguishable, the only things setting them apart being a mild reshape of the front fasica and taillights, painted wheel arch cladding on the Toyota, and an option for a single-motor 2WD drivetrain on the bZ4X. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The Lexus, on the other hand, seems to wear completely new sheetmetal. Right away, the lack of gray cladding around the wheel wells is apparent. There still appears to be some, but much slimmer than that of the bZ4X and Solterra. A strong character line flows from the leading edge of the front wheel arch to the rear door, where it's picked by another upturned character line leading into a blacked out C-pillar. Naturally, the front features a large Lexus spindle grille shape (there doesn't appear to be an actual open radiator intake, unnecessary for an EV) and unique headlights branded with "L" fishhook DRLs. The rear offers a much sleeker appearance as well, with slim taillights that don't droop downward into the bodywork. A solid light bar features the word "Lexus" printed across rather than the traditional L-in-a-circle logo. No details or interior images were shown, but we'd guess that the cabin is quite a bit nicer than the decent but run-of-the-mill cockpit of the bZ4X and Solterra. Lexus has stated it will not offer the single-motor option. However, its Direct4 all-wheel-drive system is a departure from Subaru's, and the Lexus is said to be capable of 402 horsepower and 442 pound-feet of torque. Those figures completely blow the bZ4X and Solterra out of the water.