11 Lexus Is 250 Sedan Pearl White Navigation Back Up Camera on 2040-cars

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Bring back the Bronco! Trademarks we hope are actually (someday) future car names

Trademark filings are the tea leaves of the auto industry. Read them carefully – and interpret them correctly – and you might be previewing an automaker's future product plans. Yes, they're routinely filed to maintain the rights to an iconic name. And sometimes they're only for toys and clothing. But not always. Sometimes, the truth is right in front of us. The trademark is required because a company actually wants to use the name on a new car. With that in mind, here's a list of intriguing trademark filings we want to see go from paperwork to production reality. Trademark: Bronco Company: Ford Previous Use: The Bronco was a long-running SUV that lived from 1966-1996. It's one of America's original SUVs and was responsible for the increased popularity of the segment. Still, it's best known as O.J. Simpson's would-be getaway car. We think: The Bronco was an icon. Everyone seems to want a Wrangler-fighter – Ford used to have a good one. Enough time has passed that the O.J. police chase isn't the immediate image conjured by the Bronco anymore. Even if we're doing a wish list in no particular order, the Bronco still finds its way to the top. For now (unfortunately), it's just federal paperwork. Rumors on this one can get especially heated. The official word from a Ford spokesman is: "Companies renew trademark filings to maintain ownership and control of the mark, even if it is not currently used. Ford values the iconic Bronco name and history." Trademarks: Aviator, AV8R Company: Ford Previous Use: The Aviator was one of the shortest-run Lincolns ever, lasting for the 2003-2005 model years. It never found the sales success of the Ford Explorer, with which it shared a platform. We Think: The Aviator name no longer fits with Lincoln's naming nomenclature. Too bad, it's better than any other name Lincoln currently uses, save for its former big brother, the Navigator. Perhaps we're barking up the wrong tree, though. Ford has made several customized, aviation themed-Mustangs in the past, including one called the Mustang AV8R in 2008, which had cues from the US Air Force's F-22 Raptor fighter jet. It sold for $500,000 at auction, and the glass roof – which is reminiscent of a fighter jet cockpit – helped Ford popularize the feature. Trademark: EcoBeast Company: Ford Previous Use: None by major carmakers.

Updated 2016 Lexus LX 570 bows in Monterey

Lexus just pulled the wraps off its 2016 LX 570, and though the updates are minor, they're long overdue. A new one-piece spindle grille – framed by a satin chrome trim – defines the front end aesthetically, and adds a more aggressive look, bringing the eight-passenger SUV up to speed with Lexus's current design language. New LED headlights, turn signals, and foglights further distinguish the front end. The LX 570 adds new wheels, the standard 20-inch split 10-spoke wheels, with an available 21-inch option. While the new LX keeps the brawny 5.7-liter V8 – rated at 383 horsepower, with 403 pound-feet of torque available at 3,600 rpm – it adds a new transmission. For 2016 the LX 570 drops the six-speed in favor of a new eight-speed automatic transmission. This combination means the LX is capable of towing 7,000 pounds, and we expect the 4WD system – the LX flaunts its Toyota Land Cruiser roots – to be as formidable as on the current model. Drivers will appreciate the new Drive Mode Select, which adjusts throttle and suspension calibration with the turn of a dial. The system works in conjunction with the adaptive variable suspension, which adjusts damping, and makes for a smoother ride in the cabin. Drivers can choose from four modes: Eco, Comfort, Sport, and Sport +. The LX gets more standard safety features for 2016, including the Lexus Safety System+, a blind spot monitoring system with rear cross traffic alert, and a tire-specific TPS that gives pressure readings for each tire. Additionally, the multimedia system gets a boost with a new 12.3-inch screen with a remote-touch interface. The Panoramic View Monitor, and "Climate Concierge" are now standard features, while a heads-up display is now an available option. Scroll down for the full details in the press release. Making a Classic Entrance: Lexus Debuts Refreshed 2016 LX 570 Luxury Utility Vehicle at Pebble Beach Concours d' Elegance ???? - Redesigned Exterior Highlighted By One-Piece Spindle Grille ? New Eight-Speed Automatic Transmission - More Standard Safety Features: Lexus Safety System +, Blind Spot Monitor with Rear Cross Traffic Alert, Tire Specific Tire Pressure Monitoring System - Upgraded Multimedia With Larger 12.3-inch Screen and Remote Touch Interface - Added Standard Features Including Panoramic View Monitor and Climate Concierge - Available Lexus Enform Service Connect - Available Heads-up Display MONTEREY, Calif. – Aug.

Japanese dealer petitioning Lexus for luxury van [w/poll]

Used to be that if you wanted a luxury automobile - especially one to be chauffeured around in - your choices were basically limited to a sedan. It could be bigger or smaller, more or less expensive, depending on your needs and budget, but it was always going to have four doors and a trunk. But these days the rich and famous are looking elsewhere for their commodious forms of pampering transportation. There are, of course, the crossovers and SUVs, which only seem to be getting bigger and more expensive thanks to the likes of the Mercedes-Benz G-Class, Range Rover L and upcoming Bentley sport-ute. But luxury vans are becoming the new big thing.
That's the point that one dealer in Japan is trying to make to Toyota. The dealership owner himself reasons that if he's going out on the town, he's likely to take his chauffeured Lexus LS. But if he's taking a few friends along, even the biggest sedan isn't going to cut it. So he takes a Toyota Alphard (pictured above, also known as the Vellfire), a JDM van that's even bigger than a Voxy/Noah or Sienna but hardly a high-end affair. That's why he's asking Lexus to make a luxury van.
The idea may seem a little far-fetched, but isn't without precedent. It didn't take much for Lexus to transform the Land Cruiser into the LX and thus create its first luxury SUV. And as Mercedes has shown with pimped-out versions of the Sprinter and now with the debut of the new V-Class in Geneva, there's clearly a market for it... in some countries, anyway. The only question in our minds is how long it's going to take other luxury automakers to catch on, because let's face it: the Chrysler Town & Country ain't gonna cut it for those used to be driven around in a Maybach.