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2022 Lexus RC F and RC F Fuji Speedway growl on nearly unchanged

Two years ago, Lexus debuted an anyone-can-buy-it RC F Track Edition that cut 122 pounds from the standard RC F with upgrades like a raw carbon fiber hood, carbon fiber rear wing, Brembo carbon-ceramic brakes, and a titanium exhaust. Our First Drive of that car praised its promise, but chided Lexus for giving up halfway to the goal of making a truly special sporting machine. A year later, Lexus rolled most of the Track Edition changes into the RC F Fuji Speedway Edition, dropping the price from the $98,750 Track Edition by exactly one Ulysses S. Grant to $98,700, but limiting availability to 60 units. The Fuji Speedway Edition returns for the 2022 model year, and while Lexus hasn't divulged pricing, availability's been constricted further, to 50 units.  The only two changes between the 2021 model and next year's version start with the exterior color. Instead of having the choice of Arctic Blast Satin White or Cloudburst Gray, the only sheetmetal hue on offer will be Electric Surge. The rich blue tone has a semi-matte finish, delivering a muted luster that won't be destroyed by an automatic car wash. The other changes is also about color, this time on the inside. The Circuit Red Alcantara and red carbon fiber trim retire to make way for a black cockpit with seats trimmed in Blue Alcantara and blue carbon fiber accents. Over on the standard car, the sole change for 2022 is a new 19-inch wheel design, still wearing staggered Michelin Pilot Sport 4 S tires, 255/35 in front, 275/35 in back. The real magic of the RC F lineup, its naturally aspirated V8 with 472 horsepower and 395 pound-feet of torque, waves its hardcore enthusiast flag for another year unchanged. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Lexus' December to Remember reshaped by the pandemic

After spending the summer convincing consumers to take socially distanced breaks from grim reality, advertisers are now returning to the pandemic as the central focus in holiday shopping campaigns launching this month. U.S. companies from carmakers to retailers are under pressure to make the shopping season a success after retail sales crashed 21% earlier this year as millions of Americans lost jobs and cut their budgets. They face the challenge of convincing consumers to open their wallets for the holidays even as the coronavirus pandemic rages anew across the United States and Europe. As new campaigns roll out, brands feel it is their responsibility to inspire optimism for the coming year, but also empathize with “the hurt that people have,” said Jason Schragger, chief creative officer at ad agency Saatchi & Saatchi. Carmaker LexusÂ’ iconic “December to Remember” campaign, which features cars wrapped in giant red bows on picturesque snowy driveways, will focus on the different role that driveways have played this year, as people sought ways to celebrate birthdays, anniversaries and other milestones despite stay-at-home orders. New TV commercials launching on Monday feature family and friends doing a drive-by graduation party in their Lexus vehicles as a student in a cap and gown waves from her driveway. In another, a man greets his children and grandkids from a distance as they drive by, waving a homemade “Happy Birthday, Grandpa” sign. "We wanted to make sure we weren't showing large gatherings of people," said Lisa Materazzo, vice president of marketing at Lexus, owned by Toyota. "But it's nice to have a live interaction, and that can happen when you're safe in the car and waving from the driveway." Staying connected during the pandemic is the message behind ads for the department store MacyÂ’s, whose window displays and Santaland attraction have been hallmarks of the holidays since the late 19th century. At a time when flying home or hosting big family gatherings can be dangerous, Macy's is focusing on how finding and giving the perfect gift plays an even bigger role in connecting with people you can not see in person this year, according to Macy's chief customer officer Rich Lennox. A similar theme underpins Etsy's commercial, in which a woman who longs to see her grandson opens a gift of a handmade doll that matches a picture he had drawn.

2014 Infiniti Q50, Lexus IS 250 fail to achieve Consumer Reports 'Recommended' rating

Infiniti and Lexus might be a little concerned now that both of their new luxury sedans, the Q50 and IS250, were unable to net Consumer Reports vaunted "Recommended" rating during their first year on the market. In fact, not only did the two fail to earn a "Recommended" rating, they finished behind the vast majority of the competition after testing, including the BMW 328i, Mercedes-Benz C250, Lincoln MKZ and Volvo S60 T5.
The Q50 managed to snag a "Very Good" rating overall, but CR criticized it's road manners for not being as thrilling as the car it (sort of) replaces, the G37. The mag called the handling mundane and the steering dull, while also remarking on the poor controls. According to CR, the interior quality is "nothing special." Shade was also thrown at the Q50's reportedly poor ride.
Compared to the IS, though, the Q50 got off easy. CR called it "neither sporty nor luxurious," while criticizing the 2.5-liter V6's lack of oomph and poor fuel economy. The mag then went on to lambaste the IS's handling, steering, interior, cabin space and infotainment system.