2011 Lexus Gs 350 on 2040-cars

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Lexus fans vote Solar Flare for new RC F hue

What's in a name? When it comes to model nameplates, quite a lot, and automakers go to considerable lengths to find just the right one. Same goes for the names of the colors in the catalog (save for maybe the Rape Yellow in the extensive Bugatti palette), but every once in a while, an automaker will open it up for suggestions from the public.
SRT did that when it introduced a new shade of blue for its Viper, as did Chevy for the pale green on the Volt. And last month, Lexus followed a similar path when it asked fans on Facebook to come up with a name for the new shade of orange for the RC F.
Fans suggested names like Tangerine Flame, Outrageous Orange and Fiery Orange, but ultimately the winning submission that Lexus selected was Solar Flare. The name was suggested by five individuals and will now enter the catalog of colors for the new luxury muscle coupe with its 450-horsepower 5.0-liter V8.

2015 Lexus RC 350

Luxury coupes like this new, 2015 Lexus RC 350 have got, to my mind, a more challenging mission than their all-out-performance variants; in this case, the recently reviewed RC F.
That's not to say that I think actual owners and shoppers of cars like the RC F, BMW M4 and Cadillac CTS-V Coupe only care about output figures and lap times. In fact I'd say that those are outliers in terms of how they get used most often. But the story that we reviewers tell - and that shoppers in the ego-boosted segment tell themselves before they pull the trigger - have a lot to do with what the car is capable of on the edge of its envelope.
Mainstream coupes can't rely on that kind of irrational pull, however, at least outside of the emotional world of styling persuasion. For a buyer to drop more than $40,000 on the RC 350, he or she will want tons of features, comfort, good looks, and, yes, a dash of sportiness to spice of the pot. Reason and desire seem a lot more balanced here. That's great news for Lexus, with its history of creating sensible luxury cars and a pretty composed luxury coupe in this new RC.

Updated Lexus CT200h coming next year, new variants reported

Lexus has had a minor success on its hands with the CT200h, a funky, five-door, sport-luxury hybrid that burst onto the scene in 2011, and managed just over 17,000 US sales in 2012. Worked out to a monthly average, that's nearly 50 percent more units per month than Lexus initially targeted when the car went on sale.
Though it's done well, the CT has been left behind while designers and engineers have reworked the rest of the Lexus lineup, bringing out fully revamped versions of the GS, IS and LS over the past few years. According to a report from Down Under, though, the little CT will get some attention soon.
Speaking to Sean Hanley, boss of Lexus Australia, Aussie site The Motor Report picked up a telling quote about the execs affections for the CT, when he said, "We see the CT200h as our greatest opportunity." Hanley added that a refresh of the CT could happen early in 2014, while a clean-sheet reworking would happen around 2016.