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Anything but boring | 2018 Lexus LC 500 First Drive

This is it, the headliner, the main event. After years of Lexus promising to make less-boring cars and instead giving us countless spindle-grille facelifts, the 2018 LC 500 is here as the brand's new North Star. It's the official halo to mark where Toyota's luxury brand is headed. This is the car that we hope can bring an end to the relentless mentions of boring cars - which are themselves needlessly boring. And besides, "not boring" is a terrible metric for evaluation. What Lexus is really trying to do is give its cars some spirit, to transcend the paint-by-numbers stereotype that made this brand the luxury juggernaut it is today. By that yardstick, the LC 500 is a success simply based on how it looks. It's beautiful in a way that we couldn't predict from the 2012 LF-LC concept that foreshadowed it. The kind of beauty where instead of reflexively grabbing your phone to take a picture, you just stand there and keep looking. And pictures don't do this car justice, anyway. They soften the edges and reduce the massive draw of the wide shoulders. In person, looking straight at the LC, the car looks like it's 80 percent hood. In the rest of the lineup, the trademark Lexus grille's execution ranges from caricature (RC) to botched nose job (LX). Here it pulls everything together. From every other angle, the LC has some feature that seems excessive – in the best way possible. The proportions of the LC give off a distinctively functional vibe, and it's genuine. That hood is so long because the 5.0-liter V8's center of mass sits three and a half inches behind the front axle. The extra space up front is mostly empty - Lexus uses high-strength steel cross-braces to shore up torsional rigidity instead of adding structure ahead of the front wheels, and the battery sits under the trunk floor. For all the visual excitement, the LC is still a conventional vehicle. Aside from some advancements in the LC 500h's hybrid powertain, the innovation here is of the iterative type. It's interesting, in that Lexus is betting on emotional appeal and driving character at a time when the future relevance of both is up for debate. If anything, the LC is a car for the current automotive world, not the one to come. And despite extensive use of aluminum and sheet-molded carbon, the LC 500 weighs in at a hefty 4,280 pounds. That's right in line with the BMW 6 Series and a good deal below the Batali-esque Mercedes-Benz S-Class Coupe's 4,700 pounds.

Lexus goes from land yachts to water yachts with this boat concept

Just this week, Lexus unveiled its fully redesigned flagship, the LS sedan. But the term "flagship" seems a bit misplaced now that Lexus has revealed an actual ship. Well, the Lexus Sport Yacht may be a bit small to be called a ship, but it's as close as many automakers will get. According to Toyota, the idea for the boat came about when the company's CEO, Akio Toyoda, was trying out one of the marine division's new yachts that use Toyota diesel engines. He wanted to see what a sporty, luxury yacht using Lexus design would be like. At his behest, the Toyota Marine Department and Lexus got to work on the concept you see here. More than a clay model, this is a fully-functional nautical machine. The Lexus Sport Yacht was constructed from carbon fiber by Marquis-Carver Yacht Group in Wisconsin, and has a pair of V8 engines shared with the Lexus RC F (and GS F, and LC500). You can even see through the clear engine compartment cover that they share the same bright blue-painted intake manifolds. Compared with the automotive applications, each engine makes a bit less power at 440 horsepower. When you have two of them, though, that becomes less important. Together the engines' roughly 880 horsepower can propel the boat to a top speed of 49 mph. The Lexus Sport Yacht comes complete with many luxury amenities. There's seating for eight on the deck. Two of those seats fold out from either side of the captain's chair "for very special guests." The captain also has access to a pair of touchscreens, a small one in the wheel and a massive one ahead of it for instruments and other information. Down below, the forward passenger cabin is loaded with leather, wood, air conditioning, a table, and sofa seating for six. The yacht's galley has a sink, refrigerator, and stove, and the bathroom comes complete with a shower. Don't expect to see the yacht on sale anytime soon, since this is just a concept at the moment. That being said, luxury automakers, including Aston Martin and Mercedes, have started competing in the yacht market. And while Toyota's marine division hasn't built a pleasure boat since the Epic line, it probably wouldn't be too difficult for the company to start building this Lexus. Related Video:

Luxury car brands scrambling to avoid a blue Christmas

DETROIT — When financial markets surge to new records, sales of luxury cars usually rise, too. Instead, October U.S. auto sales reports on Wednesday showed that a collapse in sales of luxury sedans is accelerating. Consumers have gradually shifted over to luxury sport utility vehicles from sedans in the past decade, but the trend — which has occurred in both the non-luxury and luxury sedan segments of the auto market — was particularly pronounced in October. Sales of Daimler AG's Mercedes-Benz S-Class, long a global benchmark for large, premium sedans, plunged 49 percent in October, and are down 24.8 percent for the year to date. General Motors' Cadillac brand said it sold just 779 of its CTS sedans in October. Demand for that car, designed to compete with German luxury sedans, is down nearly 33 percent for the year. "There's still a significant portion of the market that wants a car, but I'm sure there were people who preferred a horse to a car at one point." Cadillac's best-selling model this year is the XT5 compact SUV, which has more than doubled sales from a year ago. The shift within the luxury vehicle market away from sedans toward SUVs of all sizes is forcing some of the most prestigious brands to scramble to add SUV models to their lineups or boost SUV production to meet demand. "In the short term, there will be pressure to add (consumer) incentives, cut production or both," said Cox Automotive analyst Michelle Krebs. "And we just don't see an end in sight to this trend." The Dow Jones Industrial Average has been trading at all-time highs, usually a good sign for luxury sedans, but as major automakers reported new U.S. vehicle sales for October on Wednesday, sales for passenger cars continued their slide while luxury SUV and crossover sales rose again. According to Kelley Blue Book data, in 2007 luxury sedans made up 7.6 percent of U.S. new vehicle sales, while luxury SUVs made up 4.2 percent. Through September this year, luxury SUVs made up just over 7 percent of the market, compared with 4.9 percent for luxury sedans. In the short term, luxury brands could use holiday season sales promotions to clear slow-selling sedans off dealer lots, analysts said. Toyota's Lexus brand said on Wednesday it will launch its "December to Remember" year-end sales promotion for the 18th straight year.